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SBM’s unique combination of classroom learning, one-to-one coaching from an advisor, and networking has one goal: making you and your business more successful. Over 11 sessions, the SBM II Program covers management topics with a customized curriculum and helps you to identify and prioritize outcomes and develop a plan to achieve them.
Classroom topics will focus on 3 core areas critical to successful business management: Financial Management, Marketing and Leadership. The program will be facilitated by the SBDC and will feature subject matter experts across the 3 core disciplines.
Participating business owners will benefit from these in-person classroom sessions by learning from seasoned professionals. Additionally, participants will benefit from a Mastermind-style approach that encourages peer-to-peer learning, sharing, brainstorming, peer accountability and support to strengthen business acumen and interpersonal skills. Each business is assigned a professional small business advisor to support growth and development coaching by a professional business advisor, with a focus on their individual goals for this year.
Session 1: January 10th - Introductions & Personal Goal Setting
Session 2: January 24th - SWOT Analysis & Developing Your Strategic Plan
Session 3: February 7th - Financial Statement Review
Session 4: February 21 - Financial Budgeting & Planning
Session 5: March 6 - Aligning Your Budget to your Goals
Session 6: March 20th - Marketing: Designing Your Plan
Session 7: April 3rd - Marketing: Customer Journey Mapping
Session 8: April 17th - Marketing: How to Build Community
Session 9: May 1st - Leadership Effectiveness: Time & Stress Management
Session 10: May 15th - Management: Effective Communications
Session 11: May 29th - Wrap Up & Celebration
Program begins January 10th and meets for 11 sessions from 2:30-5pm, ending May 29th, 2024.
Business advising appointments are tailored to your schedule.
Fee: $200 | Thank you to Northwest Oregon Works for their generous scholarship which allows us to provide a $900 program value at an affordable price for students.
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