Issue #107 November 2018
A heartfelt Thank you! to all who expressed concern for our wellbeing and safety after Hurricane Michael. We’re very grateful to say our employees are all safe and the nurseries suffered no damage. And we’re very proud of our managers who volunteered to travel east and help with cleanup where the storm really slammed the Panhandle.
And now back to your regular Coastal Current, already in progress.
GREAT EXPECTATIONS
This industry and our end users have always expected a steady supply of fresh, flashy varieties. But we’ve gotten fussy: We still expect our whizbangs to be sexy and beautiful, but now we want them reliable, too. Newness isn’t enough.
Well, technicians – including ours -- are on it, as you’ll see in Down on the Farms below.
DOWN ON THE FARMS
Florida
It takes time and experience to know which bandwagons to jump on, which to wave at as they roll by. Well into our third decade, we’ve developed a pretty good feel. And we’re feeling really good about our brand spankin’ new Research & Development greenhouses. They’re up and running, helping us identify your future favorite perennials and grasses. We’re making and testing our own selections, and those of our world-class breeding partners. The goal: to ensure that our new introductions are more than just New! As they say on Broadway, we want ‘em with legs for the long run.  
Pennsylvania
A success story: Bouteloua ‘Blonde Ambition’ didn’t cotton to steamy Florida, so we dropped this award-winning Plant Select® pick from our catalog. But in cooler, less-humid PA, it got a lot more ambitious. We put 200 trays on availability last week, and they were gone in 24 hours. Sorry if you missed that unexpected boon, but! Reasonable numbers will be back in summer ’19. Keep an eye on availability
SCRAMBLED, PLEASE, WITH A SIDE OF ASSUAGE
Last month’s word scramble challenge winners both work for Park Seed in Greenwood, SC. Clearly, their employer groks the benefits of a brief brain yoga break. Melissa Gonzalez and Kristen Long successfully and succinctly sussed out these eye-crossers:

A toe bruises a scalp: Asclepias tuberosa  
Saints glide in tempo: Penstemon digitalis
Call a boiled raisin: Lobelia cardinalis
Rough man stuns rats: Sorghastrum nutans
Gum up mint caviar: Panicum virgatum

We don’t know if Melissa and Kristen acted independently or as a team, but Puzzlemeistress Anna Graham says collusion is not a crime. So they’ll soon receive some cool ECG logo loot, and Anna is gift-wrapping a fresh batch of headaches for the December edition. Ya gotta play to win! 
An Embarrassment of Riches
Here’s a great chance to stock up on some great varieties and save an unprecedented 30% off our regular price. Not 10, not 20, a whole 30% !
The list includes all five Pennisetum varieties from the UGA Infertile Grass Collection: Cayenne™ , Etoufee™ , Hush Puppy™ , Jambalaya™ and Praline™ . Longtime fave Festuca ‘Elijah Blue’ and newcomer ‘Cool as Ice’ round out the grasses.
In perennials, think spring-blooming: Eight varieties of Aquilegia from the Origami™ , Songbird and Winky series, plus unusual yellow-flowering Sunshine . And it’s not officially spring without Phlox subulata , is it? Sweeten your pots with the Spring® series in Blue , Hot Pink and Purple .
Here comes the fast-talking guy to read the small print at warp speed: Must ship by December 10. Applies to new orders only. No other volume discounts apply.
QUOTES OF THE MONTH CLUB: Writers on writing
“The most beautiful things are those that madness prompts and reason writes.”
– Andre Gide

“You can’t wait for inspiration. You have to go after it with a club.”
– Jack London

 “Write what you know. That should leave you with a lot of free time.”
– Howard Nemerov
TRAY BON!
Tricked-out Tickseed
Do you know anybody who says “tickseed?” Neither do we. What’s so common about a “common” name that nobody uses?
By any name, the cheerful daisies of Coreopsis are among the brightest stars in the perennial firmament. Years ago it was just another DYC – D***ed Yellow Composite – but no more. We have the standards, of course: No program is complete sans ‘Moonbeam’ , ‘Zagreb’ , ‘Baby Sun' , ‘Jethro Tull’ and auriculata ‘Nana’ – but modern breeding has widened the spectrum. Saul Nursery’s ‘Broad Street’ and ‘Route 66’ have been Cruizin’ for nearly a decade. Darrell Probst has hammered out two new Li’l Bang hits, ‘Goldilocks’ and ‘Darling Clementine’ , and two PermaThread offerings, ‘Butter Rum’ and ‘Sweet Tart’ . Get ‘em off our benches and into your lineup for spring 2019.
EPILOGUE
It’s November again. Leaves fall, woodstoves glow, and football is inescapable; or so it seems to a baseball fan who wanted the World Series to go seven. Alas, it ended -- with a welcome bang for fans of the Boston juggernaut, a whimper for Los Angelinos.
But the month of Thanksgiving and DST is not always baseball-deprived: Did you know ten World Series games have been played in November? The first was in 2001, when 9/11 put everything on hold. The most recent was last year’s Game 7.
So. Happy Thanksgiving, please vote, check your smoke alarms, and if you haven’t ordered your liners yet for winter/early spring delivery, what the heck are you waiting for? Call, already! Operators are standing by.
John Friel
Marketing Manager