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Our Guests present to us in many ways. Sometimes, it's a married couple with an equal level of financial interest in the decisions which occur in our Business Office. Due to the nature of these decisions, and their importance to the financial welfare of both parties, we are usually able to discuss the merits of our points succinctly if and when disagreement occurs. In other words, we present our offer and recommendation, they accept or counter, we discuss things further, and a resolution is discovered.
Sometimes it's a young adult with a parent in tow. We have all encountered these exchanges. Of course, the parent is attempting to help this first-time Purchaser navigate the process of purchasing a vehicle. Oftentimes, this equation works out like the couple, especially when the parent realizes that any fiscal peril which befalls the young adult may become a shared struggle. It's okay they originally had their guard up where we were concerned. They hear and read so many negative things about purchasing vehicles, after all.
Which leads us to another potential Guest we may encounter...the fan of a particular Financial Advisor, one who likes to dispense advice regarding our industry...
After watching this 5-minute video, we encourage you to share it with your team.
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