Looking to get tips on digital marketing strategies for your business? @lcoulterphoto will be discussing how she built her thriving business from the ground up using these strategies and how they constantly evolve including what type of content to share, how to create engaging content, targeting your demographic using ads and how to turn followers into customers! Presented by Waterloo Region Small Business Centre.
What is the secret formula for Sales Success? It all starts with you and finding your way! As self-professed lifestyle entrepreneur, Shelley McQuade shares her story and what she has discovered in her journey of “selling the invisible”. You will leave the session inspired and with a roadmap that lays the tracks to achieve sales success. Presented by Hamilton Business Centre
For a Maker, the decisions necessary to scale require not just practical production and technological changes, but a cognitive shift in terms of Maker identity, role and approach to the creative process. In order to help each of us successfully pilot our own course from Maker to Manufacturer, we will touch on topics including; what is a “Maker” vs a “Manufacturer”, back of envelope milestones, product critical assessment, scaling manufacturing production with lean thinking, and strategizing pricing structures and distribution platforms. Presented by Kingston Small Business
Learn how to set fair and competitive prices for your products and services, while overcoming mindset barriers that may be holding you back. In this 90-minute workshop, Cheryl Himburg of Key Element Solutions will share strategies for pricing your products and services for break-even and profit. By combining strategy with a mindset that recognizes the true value of your experience and expertise, you’ll be setting yourself up for business success. Presented by Queen’s University.