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Website: www.glga.info
Office - (262) 522-2210 / Fax - (262) 522-2211
In this issue:
National News and Education
Become a Destination
Using AI to Create Marketing Copy
COVID Accommodations
Semper Survey Results
Video - Sales Tip of the Week
GLGA Association News
GEAs Celebrations
Golf Outings
Women in Print Awards
Increase ROI with Direct Mail


Member News
Digital Print Solutions
Schumann Printers
H&H Graphics





LAST CHANCE - GEAs Celebrations Registrations Due Now!
OUR REGION'S BIGGEST NIGHT! Join us NEXT WEEK on Wednesday, June 7, 2023, for a celebration of the excellence of the crafts of printing, finishing and packaging. The Graphics Excellence Awards Celebrations will be held at the Wisconsin Club in Milwaukee, WI, and a new location, the Stonegate Conference Center in Hoffman Estates, IL.

We have to call the caterers this afternoon with the meal counts. Please turn in your registration by noon today.

Can't make it for dinner? See below for an announcement of a special free education session and reception-only ticket.
National News and Education
Could Your Business Become a Client Destination?
Almost all the printers I speak with say that if they can get a client to visit them, take a tour, etc., that it dramatically increases their chances of winning the account. Read more by Mike Philie of The Philie Group.
Focus on AI: Creating Sales and Marketing Copy for Email Marketing
Heidi Tolliver-Walker talks with Josh Bluman, co-founder of Hoppy Copy, an artificial intelligence (AI) copywriting platform that focuses on creating sales and marketing copy for email, social media, and newsletters. Read more on WhatTheyThink.com.
The COVID-19 Emergency Declaration Has Ended—But Do the Accommodations Continue?
The U.S. Equal Employment Opportunity Commission has released an update to “What You Should Know About COVID-19 and the ADA, the Rehabilitation Act, and Other EEO Laws.” Read more by GLGA member Ogletree Deakins.
Semper Workforce Solutions First Quarter 2023 Survey Results
Semper Workforce Solutions has released the results of the 2023 first-quarter survey of the printing and packaging industries. The survey results reflect a marked slowdown and increased concern for new sales. Read more.

Editor's note: Semper is a GLGA member.
Video - Sales Tip of the Week
Bill Farquharson of The Sales Vault unpacks how to earn a client's trust and instantly gain credibility. Read and see more.

Editor's note: Bill is one of the presenters of GLGA's popular monthly Short Attention Span webinar.  The June presentation is this Thursday, and this topic is "Get That Appointment." Register today - FREE for GLGA members.
GLGA Association News
GLGA Announces Recipients of Women in Print Excellence Award
Paula Westendorf
Courtney Kinkade Bills
June Paris
The Great Lakes Graphics Association is proud to announce the recipients of its third annual Women in Print Excellence Award.

Honored as the recipient for the State of Illinois is Paula Westendorf, Planning and Imposition Supervisor, Kingery Printing Company, Effingham, Illinois.

Honored as the recipient for the State of Indiana is Courtney Kinkade Bills, CEO, Tactive, Indianapolis, Indiana.

Honored as the recipient for the State of Wisconsin is June Paris, President, Midstar Printing and Marketing Services, Plymouth, Wisconsin.

This year’s class of superb nominees is the largest since the award program began. They represent a wide spectrum of roles in which women make contributions to print. Read more.

THANK YOU TO OUR SPONSORS:
Premier Sponsor:
Gold Sponsors:
Silver Sponsor:
Bronze Sponsor:
FREE Special Education Session: Increase Customer ROI with Direct Mail and Omnichannel Marketing
You are invited to attend a special education session which will be held immediately before the Graphics Excellence Awards Celebration on June 7 in Hoffman Estates, IL.

Using real-life case studies and measurements of impact, we gain sobriety surrounding the real-life limitations of digital marketing and how print supercharges digital marketing success. Learn the reasons why a modern, post-COVID marketing approach should include print, how neuroscience is proving the value of print, and how brands must embrace new thinking to thrive in the new world of eCommerce. Our speaker is Tim Curtis, the President and CEO of CohereOne.

Immediately following the presentation, stay for our Graphics Excellence Awards Reception. Enjoy a cocktail and see this year's Display of Winners to be inspired with the latest print finishes, techniques and trends.

NOTE: Attendance to the seminar and reception is free of charge. However, if you wish to also attend the celebration dinner, there is an additional charge and you must register separately for the dinner
Summer Golf Outings Are Filling Up Fast!
The 2023 state golf outings are shaping up to be the don't-miss events of the summer! Hope you can join us for one, two or all three!

Indiana Golf Outing – Wednesday, June 21, 2023, Plum Creek Golf Club, Carmel, IN.

Tenth Annual Chicagoland Printers Scholarship Golf Outing – Wednesday, July 19, 2023, White Pines Golf Club & Banquets, Bensenville, IL.

Wisconsin State Golf Outing – Wednesday, August 9, 2023, Lake Ripley Golf Club, Cambridge, WI

Sponsorship opportunities are available at all three outings! For more info, contact Sharon Flick.
Member News
Have some news to share? We want to hear about member company achievements, activities and anything else that's new at your business. Press releases, photos, company e-newsletters, and links to social media posts and blogs welcome! Send your news to Sharon Flick
See more news about and featuring GLGA members posted
DPS Hosts Product Expo - You Are Invited!
Digital Print Solutions invites their fellow GLGA members to attend this special Product Expo on Thursday, June 15, and Friday, June 16, at the Indiana Convention Center in Indianapolis, IN. Engage and explore the new and emerging technologies that can help cut costs, generate more business and improve your efficiency. There will be live demonstrations on equipment from Canon, Ricoh, Xante and many more.

Registration is free. For more info and to register, click here.

Each GLGA member company who registers and comes to the show will receive a $100 Visa gift card, and DPS will donate $100 to the GLGA Education Foundation to help support the GLGA Academy. Click here for more information.
Schumann Printers Acquires Muller Martini Primera PRO Saddle Stitcher
Posted on LinkedIn by Schumann Printers, Fall River, WI:

We're thrilled to announce our latest acquisition – the Muller Martini Primera PRO Saddle Stitcher! This state-of-the-art piece of equipment is set to revolutionize our saddle stitching operations, enhance productivity, and ensure top-quality results for our customers. Exciting times ahead for the #SchumannPrintersTeam! Read more.
H&H Graphics: Feeling Lucky? Capture ROI with Promotional Pull-Tab Tickets
Posted on their website blog by H&H Graphics, Vernon Hills, IL:

The satisfying pop of a pull-tab ticket being opened can tingle the senses in a way few other print promotions can. So why not capitalize on that moment of heightened attention to entice customers? Read and see more.
About Us
The Great Lakes Graphics Association is the trade association dedicated to representing the graphic arts industry throughout Illinois, Indiana and Wisconsin through education, promotion, and public affairs. It represents approximately 13 percent of the total print market in the United States with its three-state region, accounting for combined annual shipments of nearly $19 billion. Founded in 1886, GLGA celebrated its 135 year anniversary in 2021 and continues to be the oldest print trade association in North America. 
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