DECEMBER - 2024

View in Browser

SCORE Association
socialmediadraft-Banner.png

Happy December, Social Media Chairs!

'Tis the season! The SCORE Chapter Social Media Program is the gift that keeps on giving. Let's unbox these updates.🎄


Below you will find a few updates related to chapter social media management including the next edition of our monthly campaign toolkit, new support offered through the Chapter Social Media Program and a top-performing chapter shoutout.


Interested? Keep reading to learn more.

Chapterresources-socialmedia.png

IMPORTANT CHAPTER SOCIAL MEDIA LINKS



Questions? Email our dedicated ticketing desk at socialmedia@score.org.

December Social Media Toolkit:

This National Write a Business Plan Month Toolkit serves as a resource guide for participating chapters to promote SCORE services and spread the word about the resources available to help entrepreneurs thrive!


This collection of materials includes a combination of graphics, articles, events, templates and even suggested copy to use throughout the month of December on your chapter’s channels.



This toolkit has been loaded into SOCi for easy and efficient use. 

You can add these extra posts to your chapter's channels in just a few clicks!

 

Click here to access the National Write a Business Plan Month toolkit.

socialmedia-monthlywebinars.png

NEXT WEBINAR:

WEDNESDAY, DECEMBER 18 | 2 PM ET


Click on the green button below to re-register for FY25. Once you register, you will automatically be signed up for all upcoming Social Media Webinars, held the third Wednesday of each month.

RE-REGISTER

December Social Media Updates:

Watch: November's Social Media Webinar

 

In November's webinar, we conducted a training focused on social media content development for chapter channels. The call covered both the social media posts that are automatically shared for chapters and what customizable content is available to Social Media Chairs to further enhance their local presence. We challenged attendees to work towards a daily posting frequency and reminded them, "You don't have to get fancy. You just have to get started."

 

Watch the November Social Media Webinar here.



Learn: How to Use Social Media Toolkits in SOCi


Chapter Social Media Toolkits received a major upgrade in FY24. You will now find the monthly observance toolkits (Ex: National Write a Business Plan Month) already preloaded for you in SOCi libraries. We hope this change will streamline the publishing process, giving chapters a quick way to share customizable, campaign-related social media posts. We've developed a 1-minute training video to guide you through this process.


Watch How to Use Social Media Toolkits in SOCi.



Announcement: SOCi Genius AI Integration Coming Soon


Genius Reviews and Genius Search are two new products from SOCi designed to simplify and streamline how multi-location organizations like SCORE manage online reviews and optimize local profile listings using advanced AI technology. We are always exploring ways to enhance the Chapter Social Media Program, and we are excited to roll BOTH of these tools out in January! Join our December webinar to learn more and explore the SOCi Genius Suite ahead of time below.


View a teaser of the new SOCi Genius AI features here.



Join Us: SCORE's 60th Anniversary Celebration


October marked 60 years of SCORE! To celebrate this milestone, SCORE HQ is organizing a social media campaign highlighting this achievement throughout FY25. We invite you to join the celebration by (1) posting a short video highlighting what SCORE means to you on your personal social channels, (2) scheduling one of our pre-drafted celebration posts on your chapter channels from the SOCi library, and (3) sharing the #SCOREturns60 content from SCORE HQ. Details linked below!

 

Check out the 60th Anniversary Celebration Campaign Toolkit here.



Register: Hiper's Quarterly Office Hours

 

Do you have questions about social media advertising for your chapter? We invite you to join us for quarterly office hours dedicated to answering chapter questions related to optional social media ad packages. Whether you're a seasoned marketer or new to the world of social advertising, the team at Hiper is ready to answer your questions and guide you through the campaign offerings.

 

Register to attend the Hiper quarterly office hours for more details.


...TO NOVEMBER'S TOP CHAPTERS!

The following chapters were our top performers throughout the country during the month of November:


  • Facebook: Austin
  • LinkedIn: San Diego
  • Google: New York City


These chapter channels are linked in the icons below. Be sure to check them out for ideas and inspiration.

Facebook  LinkedIn  GMB


Thank you for all you do for SCORE and for America’s small business owners!


Best Wishes,

SCORE Social Media Team (External Relations)

sbascorefooter_transparent image

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

CONNECT WITH US

Facebook  Instagram  LinkedIn  Twitter  YouTube