Cracking the Code: How You Can

Stand Out as a Potential Supplier

Join WBEC FL for this In-Person Event Feb. 26 in Tampa Bay

When: 1 to 3 p.m. Wednesday, February 26, 2025

Where: Altruistic Academy, 1253 Park St., Clearwater, FL 33756

Cost: Complimentary. Light refreshments and beverages will be served. 

Register here

Did you know that 86% of B2B buyers don’t see any difference between vendors? Fortunately, there is a formula to impress buyers and leave a lasting impression during those networking events and sales meetings.

Our guest speaker, who is joining us from Toronto, Canada, spent 20 years buying services for giants like Pepsi, Pizza Hut, Frito-Lay, Diageo, Playtex and BIC. Now she teaches small business owners how to sell to corporations.

Here's what some participants said they learned from Chala's presentation after the Orlando session:

• Ways I can tailor my pitch to who I'm speaking with and add their context to what I say.
• Stop talking about myself and what we do, and become obsessed with a client problem.
• 3 questions to ask myself to niche down on my short pitch.
• Focus on one industry at a time as my target market.
• Take a shotgun versus cannon approach.
• I really appreciated the interactive piece! It was helpful to hear everyone's feedback.

ABOUT THE SPEAKER

Chala Dincoy, CEO and founder of The Repositioning Expert, is a marketing strategist who helps B2B professional service companies change their messaging to attract more corporate decision-makers. In her former life, Chala was an award-winning marketer at several major corporations for 20 years. Now she's a marketing consultant, the author of Gentle Marketing: A Gentle Way To Attract Loads Of Clients, an expert featured on major television networks such as ABC, NBC, CBS and Fox, and a speaker at international industry conferences.

Did You Miss the Seminar Last Month in Orlando?

This is Your Second Chance

Special thanks to our host Christina Sisler, CEO of Altruistic Academy

Creating a Multiple 6-Figure Differentiator

to Land Larger Contracts: A Special Opportunity

LAST CHANCE: HAPPENS TODAY

How to Match Your Capabilities Statement

to the Needs of Clients You Want to Attract

Presented by: Diane Sears, Programs Director, WBEC Florida

When: Tuesday, Feb. 18, 2025 | 1 to 3 p.m. ET

Where: Changed to Virtual via Zoom

Cost: $10

You're ready to scale your small business with new corporate or government contracts, but sometimes you feel like you're banging your head against a wall. You know you have the know-how, but you haven't captured the buyer's interest.

It might be time to look at your Capabilities Statement. This one-page bio for your business gives your potential buyers a snapshot look at what you can do. How can you make it so effective that people understand your business in just seconds?

Come join us for this fun, interactive session! Bring your Capabilities Statement or some ideas to share.

June 23-26, 2025

EXIM Bank Releases State-by-State Guides

Learn About Resources for Importing/Exporting

The Export-Import Bank of the United States (EXIM) recently launched a new series of Export Credit Insurance guides to highlight the economic impact of exporting in every U.S. state and territory — underscoring the growth potential for small businesses that lies in the global marketplace. The guides cover all 50 states, five U.S. territories, and the District of Columbia — plus a Spanish-language version for Puerto Rico. 

The numbers illustrate the potential: 95% of the world’s consumers live outside the United States, and in recent years U.S. exports have topped $3 trillion. The possibilities are endless for U.S. businesses to leverage international markets for growth. 

Download the guide

From Our Partners at ELLE Collective

at Seminole State College:

When: Thursday, Feb. 27, 2025 | 5 to 7 p.m.

Where: Seminole State College Heathrow Campus, 1055 AAA Drive, Lake Mary, FL 32746

Cost: Free

This workshop focuses on equipping women entrepreneurs with the confidence and skills to use public speaking as a powerful tool for business growth and personal empowerment. Participants will learn strategies to overcome fear, craft compelling stories, and communicate with authenticity and authority. Through interactive exercises and expert guidance, attendees will leave prepared to captivate audiences and elevate their professional impact.

Nominate a Woman Veteran

as Entrepreneur of the Year

From Our Partners at the National Veteran-Owned Business Association

Deadline: April 1, 2025 | 5 p.m. EST

The National Veteran-Owned Business Association (NaVOBA) is proud to work with our friends at WBENC to recognize the 2025 Women's Veteran’s Business Enterprises® of the Year, a prestigious honor bestowed annually to an elite selection of America’s veteran business owners working as supplier partners to NaVOBA’s Corporate Allies.

Successful awardees will be honored at the WBENC National Conference June 23-26 in New Orleans and will receive a complimentary registration to attend the conference.

Nominate Here

WBEC Florida and WBENC Anti-Discrimination Policy

As a community of entrepreneurs, corporate executives, and economic development thought leaders, WBENC and the WBEC Florida Regional Partner Organization are committed to the elimination of discrimination in all areas of business and the provision of equal opportunity when accessing capital, contracts, and contacts. In compliance with state and federal laws and regulations, we do not discriminate on the basis of age, color, disability, gender identity or expression, marital status, national origin, race, religion, sex, sexual orientation, or veteran status in any of our policies, procedures, or practices. This anti-discrimination policy covers admission and access to, and treatment, in all programs and activities.