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For most Canadians, this strike is an inconvenience -- for us here at Shades of Hope, it's devastating... read on to see why!
Greetings!
Our annual Thanksgiving direct mail campaign was set to mail this week, and now, due to the Canada Post work stoppage, this mailing will (more than likely) end up in the recycle bin.
This initiative would have brought in approx. $30,000 in donations... funds that we desperately need! For a small charity like ours, a loss of this size is devastating... and this on the heels of last November's strike which cost us $40,000 in lost donations!
Many of you may ask, why send out mail at all? We do it because it works.
Your mailbox is far less crowded than your inbox!
Direct mail remains one of the most important ways that our supporters prefer to give. While we do offer multiple digital options for giving, our long-time supporters, value the tradition and trust of mail.
I'm asking you to consider making an online gift now... and help us raise the $30,000 in lost donations that this latest strike will cause.
I can guarantee each and every dollar received will be put to work, right away, helping the thousands of wild animals who turn to us... and you... for help!
Thank you so much for reading my rant!!
Gail
Gail Lenters,
Founder & Chief Animal-Lover
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