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 Educating Tomorrow's Franchisees
April, 2015 

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A few days ago I watched a TV show on Arnold Palmer. He was quite a man. As we all know, Arnold Palmer has earned the moniker 'The King' in golf circles. He has a soft spoken way that is both endearing and powerful. However, what Arnold and Winnie Palmer have accomplished outside of golf is just as impressive. Achievements include - Arnold Palmer Hospital for Children, Winnie Palmer Hospital for Women and Babies, Arnold Palmer Prostrate Center, Arnies Army Battles Prostrate Cancer, AP Pavilion and the Winnie Palmer Nature Preserve.


Why am I mentioning this? I mention it because great things are demanded of great people. If you have built a successful business, brand or image; if you have received the financial rewards that go hand in hand with successful risk taking; then I would argue it is time for you to figure out how to positively impact those around you. You obviously have the ability to be extraordinary. Do something with your success. Make a difference.


I will end with a letter that Arnold Palmer wrote to a young man. His advice is powerful -


1)      Courtesy and respect are timeless principles, as well as good manners.

2)      Knowing when to speak is just as important as knowing what to say.

3)      Know how to win by following the rules.

4)      Know the importance of when and how to say 'Thank You'

5)      Never underestimate the power of a good education.


Would you like to add your thoughts to this discussion? If so, click here.




Rick Bisio
Founder of The Educated Franchisee
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We Are All Entrepreneurs: It's A Mindset, Not A Business Model


My bet is that if you ask anyone on the street to describe the term "entrepreneur," they will tell you that it is someone who starts a business.  If you ask them to describe some characteristics of an entrepreneur, they will throw out terms like "visionary," "leader," and, possibly, "hero;" they will describe an entrepreneur as a risk-taker, aggressive, influential, creative, opportunistic - someone with a big personality.


This depiction is only partially correct.  All of us are entrepreneurs. We are all born with the innate ability to survive; and survival involves innovative thinking.  Think about your life.  Think about the times you needed to make a decision -- a choice -- that involved doing something innovative (something you were not accustomed to doing) so that you could "move on" or adapt to a challenging situation.  In our normal course of daily living, we are faced with choices. .... 

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  7 Secrets to Success

here are seven essential principles that you must practice as an entrepreneur throughout your business life if you are to achieve maximum success. They have been taught and repeated in thousands of books and articles over the years, and here they are.

1. Clarity: You must be absolutely clear on who you are and what you want. You need written goals and plans for every part of your life. As Zig Ziglar would say, you must become a "meaningful specific" rather than a "wandering generality." .....  


2. Competence: .........


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The State of the Economy, in 8 Charts 
When President Barack Obama delivered his annual State of the Union speech on Tuesday, the economy was as strong and bright as it has been in years.

Although the economic recovery is clearly accelerating, the improvements did nothing for the Democrats in the November midterm elections. Nor is it likely the economy will much help Mr. Obama's ability to pass his legislative agenda through the Republican-controlled Congress

Here are eight charts that describe the state of the union in economic terms........

Go to the Wall Street Journal, Click Here 

Why Millennials Are Becoming Franchisees


FTen years ago you would be hard-pressed to find anyone in the franchising industry who thought people in their 20s or early 30s were prime franchisee candidates. For the most part, franchise ownership has been reserved for a small demographic of high-net-worth individuals or executives from corporate America with the desire to go out on their own. But lately that has started to change.

"The tide has definitely turned, but even more so in the last few years," says Paul Segreto, CEO of the Franchise Foundry, a franchise development firm based just north of Houston. "In home-based and low-cost franchises, Millennials will make up 50 percent of new franchisees over the next two years."

The International Franchise Association launched a program called NextGen in Franchising to educate Millennials about the industry, and franchise consultants have begun launching social media campaigns to attract the emerging demographic.   


It took a few years for Lam to discover the value of this younger generation, but now he sees many advantages.......


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Author - Rick Bisio