Meet the new Proofers this month and learn some fun facts about them!

Silvie Letendre and Ada Mihacea of Capital-Image scored an invitation to the VIP/Media launch of the new Ribeira Grande Portuguese wine held in Montreal at the trendy Portus 360 restaurant, catered by the renowned Portuguese chef Helena Loureiro. It was a fantastic opportunity to network with industry professionals and to get one step closer to winning a first account in the wine industry.

The Liberal Party of Canada held its Biennial Convention in Ottawa this year, from May 4 to 6. Over 4,000 delegates took part in their first in-person convention since 2018, where they debated policy, elected new party officials, and prepared for the next federal election campaign. Hillary Clinton, former United States Secretary of State, was one of the keynote speakers and had a fireside chat with Chrystia Freeland, Canada’s Minister of Finance and Deputy Prime Minister. Maurice Rioux from the Ottawa office attended and posed for a picture with François-Philippe Champagne, Minister of Innovation, Science and Industry.

Capital-Image presents their Stars of the Month, as voted by the team. The most recent leading celestial colleagues are Camille Gagnon and Sabrina Sévigny.

This month, Proofers LEARNed about topics ranging from ESG to public speaking.

Justice for Children and Youth (JFCY) is an Ontario-based organization that provides legal services and support to young people and homeless youth. They offer free and confidential legal advice, case services, and test case litigation for those in need. We have sponsored their Spring trivia night fundraiser, taking place on June 8. If you're interested in learning more or attending, please connect with Corinne.

You can follow JFCY on Twitter to learn more about their work. As a reminder, if there’s an organization you’d like to nominate for an upcoming month’s donation, you can share it through our anonymous form here.

Smith leads discussion on future of business leadership

After months of planning and preparation, the Proof Strategies’ team was pleased to attend CEO Activism: Is Now The Time? presented by the Canadian Club and Smith School of Business. From securing the speaking opportunity for Smith’s Dean Wanda Costen, to coordinating panelists and developing remarks, the Proof team played a key role in arranging the entire event.

FLO celebrates Earth Week electric style

Proof Experiences launched some very exciting work with new client, FLO, an EV charging network, in the Big Apple! To celebrate Earth Week, brand ambassadors roamed the streets of NYC to surprise EV owners with prizes to thank them for doing their part for the environment by driving electric.

Star-studded office launch for Netflix

In early April, Netflix inaugurated its new corporate office space with a star-studded reception celebrating Canadian talent and the film and TV industry in Canada. The Proof PA/GR team secured the participation of political guests, including Prime Minister Justin Trudeau, Ontario Ministers Lumsden and Fedeli, Deputy Mayor of Toronto Jennifer McKelvie, U.S. Ambassador to Canada David Cohen, and Canada’s Ambassador to the U.S. Kirsten Hillman. It was a

hugely successful event which saw Netflix co-CEO, Ted Sarandos visit Toronto for the occasion.

Arbor memorial establishes Legacy Council

Since late last year, the Proof team has worked with long-standing client Arbor Memorial to establish a Legacy Council, a group with the mission of understanding the diverse perspectives of Canadians on death, dying and the celebration of legacy.

NWMO's cooperation agreement with the U.S. Department of Energy

Matt Trojan and David Niedzwicki from the DC Office, along with Marcus Mattinson from the PA/GR team, facilitated a cooperation agreement between the Nuclear Waste Management Organization (NWMO) and the U.S. Department of Energy (DOE)!

At a ceremony organized by Proof at the Embassy of Canada in Washington, NWMO CEO and President Laurie Swami and DOE Assistant Secretary for Nuclear Energy Kathryn Huff were joined by Natural Resources Canada Assistant Deputy Minister Debbie Scharf to sign a Statement of Intent to expand cross-border cooperation on technology, research, and personnel.

Kudos to Matt, David and Marcus!