SAY Soccer Announces New Uniform & Store Partnership with Challenger Teamwear
Cincinnati, Ohio - December 12, 2025
Soccer Association for Youth, USA (SAY Soccer) is proud to announce a new national partnership with Challenger Teamwear, a leading provider of high-quality soccer uniforms and gear. This collaboration will introduce an expanded Uniform Program and an all-new SAY Online Store, giving member programs, coaches, players, and families access to world class service and products.
Under the new agreement, Challenger Teamwear will become the Official Uniform Partner of SAY Soccer, supplying uniform packages that emphasize comfort, performance, and value. SAY member leagues will have access to streamlined ordering, consistent product availability, and customizable options that simplify the uniform process for volunteers and administrators.
In addition, the partnership names Challenger Teamwear as the OfficialSAY Soccer Store Partner, launching an online retail platform which offers SAY members direct access to top quality soccer equipment and accessories. The store will feature seasonal drops, recreational-friendly items, and the ability for members to host their own store to rep their own spirit wear and soccer gear.
“We are excited to partner with Challenger Teamwear to enhance the soccer experience of our members across the country,” said Doug Wood, Executive Director, SAY Soccer. “Their commitment to quality, service, and the grassroots game aligns perfectly with our mission to provide safe and enjoyable soccer opportunities for all children.”
Challenger Teamwear brings decades of expertise outfitting youth players and organizations nationwide. Their focus on reliability, customer support, and affordability ensures access to uniforms and equipment that meet the unique needs of SAY Soccer communities.
“Partnering with SAY Soccer means a lot to us. They’ve been serving communities for decades, and we’re excited to support the volunteers and families who keep the game moving. Our focus is making uniforms simple, reliable, and something players feel good wearing. We’re grateful for the trust and proud to be part of the SAY Soccer community,” said Luke Krawczyk, President of Challenger Teamwear.
The new recreational uniform program and SAY Soccer Store will be available for league onboarding ahead of the upcoming 2026 soccer season. SAY administrators will receive rollout information, product catalogs, and ordering instructions in the coming weeks.
About SAY Soccer
The Soccer Association for Youth, USA (SAY Soccer) is a national nonprofit organization committed to providing safe, fun, and inclusive soccer experiences to children of all ages and skill levels. Since 1967, SAY Soccer has served millions of players through structured rules, volunteer-friendly administration, and a dedication to fair play and community spirit. Learn more at www.saysoccer.org
About Challenger Teamwear
Challenger Teamwear is a premier provider of team uniforms, training gear, and custom apparel for youth sports organizations across the United States. With a focus on quality, affordability, and outstanding service, Challenger Teamwear supports athletes and clubs at every level of the game. More information is available at www.challengerteamwear.com
Media Contact:
Allison Ferguson
SAY Communications Manager
aferguson@saysoccer.org
800-233-7291
For immediate store orders or inquiries, please reach out to:
