Let us start this newsletter by saying "Thank you" to everyone for being on this journey with us.
We are navigating through unchartered waters and recognize that we have taken a bit longer than anticipated in getting the exhibitor packages to you.
For those that know us, when we decide to do something we are strategic, we go hard and we do it well! We don't rush decisions that would compromise our objectives, we focus on creating and delivering exceptional experiences for attendees and high ROI for exhibitors.
While this has always been our mandate and culture for the face-to-face show, we have approached our planning for the virtual show in the same manner.
In addition to planning and getting ready to send detailed information to you, we have been inundated with calls from exhibitors that shared ideas and requests to participate in the virtual show. We always welcome the opportunity to speak with exhibitors, as these conversations provide input and help guide us, and this process has consistently contributed to the success of the Toronto Show and where we are today.
We are confident that exhibitors will be happy with what we have put together and that it will deliver exceptional ROI. We are excited about leaving 2020 behind and kicking off 2021 with a Virtual Show and working together with you on this new direction!
Being transparent, we recognize this will not be a frictionless process for everyone. We know the learning curve will be higher for some than others. We understand this will be all new for everybody, as it has been for us while developing the best virtual platform for our industry and show.
We have no concerns whatsoever about exhibitors ability to be ready by January 18, based on the type of platform we have chosen.
Please see below for the Sales Brochure, Virtual Space Rates, More Opportunities Outside Your Virtual Space and the Renewal Process