Do you remember your first Republican Woman’s’ Federated event? What about the first meeting you attended that made you come back? What about the first member you encountered? Do you have friends within the Club? All great questions to consider when thinking about membership.
Perfect Your New Member Welcome Letter
Communication is key to making your members feel valued and connected. Make a good impression from the start with a strong welcome email.
No one likes to feel like a number. When crafting your messaging, don’t go generic! Focus on personalized, thoughtful communication.
The first step to welcoming your new members is a new member welcome letter, where personalization is key. Personalization can be as small as including the new member’s name in the salutation. However, you can absolutely take the personalization to a deeper level. Talk about the specific contributions and characteristics you think the new member will specifically be able to bring to your association.
Next, you’ll want to offer your thanks. Without your members, your Club would be nowhere. Your members should know how much value they bring to you, and how important their presence is.
Finally, give your new member next steps. While you don’t want to overwhelm them, you do want to tell them how to get involved. Include upcoming events they can attend, or volunteering opportunities. If you’ve done your research, you’ll understand why this member joined your organization in the first place, and you’ll be able to highlight specific activities that appeal to their specific interests.
I hope I’ve given you helpful insights on membership and I wish you great success with growing your clubs. Please feel free to reach out to me at 407-450-6736 or vanessahorgan1029@gmail.com.
Also, I look forward to seeing all of you at our FFRW Conference. If you haven’t registered, please do. It’s always a great experience and worth the trip.
Keep Florida RED!
Vanessa Horgan
vaneessahorgan1029@gmail.com
407-450-6736
Membership Chair
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