Do you remember the old Staples television ad where a very happy dad takes his not-so-happy kids back-to-school shopping while the Andy Williams classic holiday song plays in the background? I always think of that ad—and that song—as we prepare for Medicare’s Annual Election Period (AEP). It’s a lot of work, it’s very busy, but most importantly, it’s exciting. And I look forward to it every year.
As you know, we are quickly approaching the beginning of AEP on October 15, and I’m very pleased to launch our 2022 plan options. Starting on October 1, you’ll see and hear Fallon Health advertising throughout our service area on the radio, billboards, digital and transit. And your individual Medicare clients will begin to receive direct mail from us too. We are confident that our offerings will be competitive in the marketplace, and that our existing members will be very happy to retain their Fallon plans.
There has never been a better time to become a Medicare broker with Fallon. We are launching our new Broker Rewards program on October 1. With four status tiers, ranging from bronze to platinum, brokers earn rewards based on the volume of Medicare-approved applications they produce. And we’ll make it easy for you to be part of it. All of our existing Medicare brokers will be automatically enrolled in the program. But don’t worry—if you haven’t signed on to be a Medicare broker with us, there is still plenty of time.
My team and I look forward to working with you during this year’s AEP and beyond. Let’s make this the most wonderful time of our year!
Best,