SOCi Tip of The Month: How to Use the Black History Month Library
Chapter Social Media Toolkits have received a major upgrade. You will now find the monthly observance toolkits already preloaded for you in SOCi libraries. We hope this change will streamline the publishing process, giving chapters a quick way to share customizable, campaign-related social media posts. We've developed a 1-minute training video to guide you through this process.
Learn how to schedule posts from a SOCi library.
Chapter Social Media Program Q1 Performance
The results are in! During the January webinar, we focused on reviewing the Q1 performance of the Chapter Social Media Program. We checked in on the metrics we use to measure the success of the program and discussed how this success was impacted by our content strategy shift. Highlights include a new high of a 4.5% post engagement rate on Facebook and a 37% increase in followers on LinkedIn.
Watch the January Social Media Webinar for the full report.
Video Training Library: How to Share Your Google Review Link
Online reviews are critical to awareness in your local communities, so we wanted to share a quick tip for your chapter to collect more reviews on your Google Business Profile. Here is a brief video demonstration on how to access your Google review link. This link can be shared via email, social media and other communication channels to invite clients to provide feedback and share their experience online.
Discover where to find your chapter's Google review link.
New SOCi Reporting Features Give You Deeper Social Insights
SOCi has expanded its analytics capabilities, and a new library of reports is now available to all SCORE users. In our January webinar, we had a guest speaker from SOCi on to give us a live demonstration of the new insights and tools available to us. Watch the recording below to learn more and please email us at socialmedia@score.org with your questions and feedback!
Explore the new SOCi reports by watching the January webinar.
Attend Hiper Monthly Open Office Hours on February 29
Do you have questions about social media advertising for your chapter? New in FY24, we invite you to join us for monthly office hours dedicated to answering chapter questions related to optional social media ad packages. Whether you're a seasoned marketer or new to the world of social advertising, the team at Hiper is ready to answer your questions and guide you through the campaign offerings.
Register for Hiper's Monthly Office Hours here.
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