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City of Florence
Message Center  

Alabama's Renaissance City

In This Issue
Message from Mayor Holt


The Florence City Council meeting is set for
4:00 p.m. Work Session / 5:00 p.m. Council Meeting
City Auditorium, 103 South Pine Street
Who is excited about August First Fridays?!

We are celebrating "Education" in Florence!

There is an amazing lineup of musicians.
Join us at the Big River Broadcasting stage at 5 to hear these great artists!
5:00-5:40pm - Damsel and Distress (TN)
6:00-6:40pm - Jon Worthy (TN)
7:00-8:00pm - Winslow Davis (AL)

Hours: 5-8pm * Admission: Free
Parking is available on the streets and in the
City of Florence public parking garage (behind Ricatoni's Restaurant)


On March 12, 2018, the City of Florence was officially 200 years old - making it one full year older than the State of Alabama!
It was a GRAND Bicentennial Celebration on Monday, March 12, in Wilson Park, and now we have an entire year of exciting events planned to highlight the different sectors that helped form our wonderful City.

It is only fitting that we include in our celebration the history of our schools and colleges which have
tremendously influenced our community.  Thus, the theme "EDUCATION" for the month of August.
From the school for children in 1820 on the John Coffee plantation and others in town thereafter, to the
Florence Female Synodical College established in 1847 and the University of North Alabama
which moved to the City in 1855 from LaGrange, this City was built on learning!
  • Bicentennial student activities throughout the year at all schools. Along with these, there is a special informational packet for 4 th and 10 th grade classes.
  • UNA COLLIER LIBRARY ARCHIVES will be open to the public, August 27 - 31, Monday through Friday, 8 a.m. to 4 p.m. 
  • FLORENCE CITY SCHOOLS MEMORIBILLIA ROOM, Burrell-Slater School, will be open to the public, August 7-9 and 14-16, Tuesdays/Wednesdays/Thursdays,                    10:00 a.m. to 3:00 p.m.
  • Friday, August 3, 5:00 to 8:00 PM - FIRST FRIDAYS -Downtown Florence
  • Sunday, August 12, 2:00 PM - PRESENTATION: History of Education in Florence, by Billy Warren, Florence-Lauderdale Public Library
  • Tuesday, August 14, 10:30 AM - 1:30 PM - First Presbyterian Church, open archives and church tour
  • Thursday, August 16, 12 Noon - Historical Personalities of First United Methodist Church, by Billy Warren, $15 each, RSVP Church Office
  • Sunday, August 26, 3:00-5:00 PM - Bethel Cumberland Presbyterian Church, History & Music
  • Monday, June 18, through Thursday, August 9 - HOUSE & HOME EXHIBIT on loan from Washington, DC, featuring the housing evolution of the United States.  Stop by to see this grand exhibit at the Kennedy-Douglass Center for the Arts, open Monday-Friday, 9:00 AM to 4:00 PM. (See information under the Arts & Museums Section below.)
For a full list of Florence Bicentennial events, visit  www.florence200.org

(Updated Schedule as of August 1, 2018)

We are indebted to our wonderful  Sponsors who
helped to make the celebration possible!

(Including an online store - Click on "Shop" from the menu)
(Here are a few of the items for sale...)

Memorabilia includes:  Christmas ornaments, canvas tote bags, coasters, ball caps, coffee mugs, insulated tumblers, throws, commerative coins, tee-shirts, polo shirts, golf balls, fans, window decals, lapel pins, screen wipes, koozies, a Historical Marker book; a CD entitled "Fall of the River" telling the City's history; and the beautiful 2018 Bicentennial Calendar published by The Design Committee of Florence Main Street and  features interesting information about Florence's fascinating history, along with details of the commemorations that will take place monthly from March through December.  

Items are now available for sale  in the:
Mayor's Office, 102 South Court Street, Second Floor
Florence-Lauderdale Tourism Office, 200 Jim Spain Drive
Shoals Chamber of Commerce, 20 Hightower Place

Bicentennial Office - 256-760-6689
Mayor's Office - 256-760-6400

Thank you
Florence Federal Credit Union
for your support!

116 E. Tennessee Street
Florence, AL  35630
Grit Fitness plans to open in downtown Florence at 116 E. Tennessee Street (formerly the Surprise Store building).  Grit Fitness combines motivating music, an intimate atmosphere, and an intense workout that will leave you feeling revitalized. For more information, please call 256-710-9702.

New Business - Ribbon Cutting
2929 Cloverdale Road
Florence, AL  35633
Petersville Family Care, located at 2929 Cloverdale Road in Florence, celebrated its grand opening July 28 with a Shoals Chamber ribbon cutting.  The new, medical office is open and ready to serve new patients.  Susan Miller, CRNP, and her professional, friendly staff are well known for their attention, care, and willingness to go the extra mile to serve the needs of patients. 

Now Open:
301 Cox Creek Parkway
Florence, AL  35630
Sephora is now open and is situated in the center of the JCPenney store in Florence Mall, where customers can try on a selection of beauty products, ranging from fragrance to skin care.
Product consultants are on hand to advise consumers on color application and skin care routines.  Brands available include Fenty Beauty, Anastasia Beverly Hills, Kat Von D Beauty, Too Faced, Urban Decay and many more.  For more details about Sephora, check out their website at  https://www.sephora.com/.

Ribbon Cutting
3115 Northington Court
Florence, AL  35630
Since 1992, the Shoals Business Incubator, formerly known as the Shoals Entrepreneurial Center, has equipped nearly 250 businesses with the tools they needed to succeed.  The SBI not only offers businesses starting out an office, phone service, internet, and office supplies...they offer a network of business-minded friends who are a soundboard for advice and ideas to help your business propel forward.  Congratulations to Director Giles McDaniel and his team on the launch of their new rebranding as the @Shoals Business Incubator!

The Shoals Chamber of Commerce Presents a Shoals Gold Record Room Event

Featuring Will and Janet McFarlane
Friday, August 3 - 6:00 PM until 8:00 PM

After spending six years playing guitar with Bonnie Raitt, Will McFarlane and his wife Janet decided to leave the lifestyle of L.A. to raise their children in Muscle Shoals, Alabama.
McFarlane has performed with such greats as the Bobby Blue Band, Little Milton, Etta James, Carly Simon, James Taylor, Kid Rock, and the Muscle Shoals Rhythm Section, just to name a few. Will and Janet travel and perform worldwide.  Will was recently inducted into the Musician's Hall of Fame in Nashville.
Join us for this great show during First Friday Florence on August 3, from 6:00 PM until 8:00 PM!
For questions contact:
Hope Frederick, Director, Web & Digital Media

The Shoals Gold Record Room
is located on the ground floor of the
SunTrust building 121 S. Court Street.

This event made possible in part by a grant provided by the
Muscle Shoals National Heritage Area.

AT The Z

J oin us at The Z after walking around at First Friday for the next installment in the 
School Marm series of melodramas - "School Marm's Inn Danger!" Relax in the air conditioning and get ready to laugh, heckle, and generally behave badly as an audience member!  This is the second play in the 
School Marm trilogy and will be presented in its entirety at this performance.
There will be only one performance, on Friday, August 3, 2018, at 7:30 pm. The Z is located at 416 North Court Street, Florence.  Tickets are $8 will be available at the door or online in advance at  www.TheZTickets.Store.  Doors open at 7:00 pm.
The cast includes Tori Helms, William Freeman, Marianna Martin, Valerie Oliver, William Page, and Jesse Sockwell. Directed by Amanda Perry. For more information, contact    The Z at 256-768-5586 or via email at:

Big things are happening in the little town of Fritter Gulch.  Much-loved school marm Molly Dewdrop is about to open her brand new school, bought and paid for with part of her Grand British Isle Sweepstakes money.  Opening day is also the day the double wedding of Molly and her beloved Biff Baxter and Biff's sister to former telegraph man and now new sheriff Wilbur Hewitt is scheduled.  But before that can happen the school and Molly must make the grade with the stern school inspector Tilla DeHon.  Lurking in the shadows is dastardly, lollipop stealing, felon first class Blacky LaRoach and his equally evil brother Lefty.  Their vile plan....cruel vengeance!

Together We Can
All Parents/Guardians Can Use Help With This Journey
Create Healthy Relationships for our Family
WHO:  *Married or Non-married parents raising a child together
*Single parents and other support persons raising a child
*Pregnant and expecting a child
*Anyone wanting to learn healthy relationship skills
Certificate good for parenting, foster/house parents or child care
Providers or anyone needing general education hours
WHEN:          9:00 - 11:00 a.m.,  August 3, Friday  = Stress & Conflict Management
WHERE:        Lauderdale County Extension Office
                                    802 Veterans Drive, Florence - next to Coliseum
REGISTER:   By calling your County Extension Office
                                                            Lauderdale County      256-766-6223
                                                                      Colbert County               256-386-8571
                                                                      Franklin County             256-332-8880
  • Community Resources
  • Worksheets = Goal Setting & Time Mgt. & Parent with a Purpose
  • Reading = Ages & Stages of Development
Instructor:   256-200-2996 - Melanie Allen, Human Sciences Extension Agent, Family & Child Development
Serving:       NW Alabama (Lamar, Fayette, Marion, Winston, Franklin, Lawrence, Colbert, Lauderdale)

The Florence Falcon Football Team has a new face this year, Head Football Coach William Hester.  Coach Hester has revamped the entire coaching staff making sure the correct people are in place to coach and to guide our student athletes through their high school years, which can be trying times for some of the young men, and we need your support!
Showing support for the Florence Falcon Football team is very easy and does not have to cost you a penny, OR you can donate as much as you would like. It's your choice. There are numerous ways to show your support.   WE NEED YOU!  
  • You can volunteer your time--from painting the practice field, to assisting in game-day activities, and everything in between;
  • Show up at the bottom of the hill to welcome the teams as they arrive at the field for home games at 5:30 pm.;
  • Attend the games and cheer for our teams;
  • Buy Season Tickets or Program Ads through the Quarterback Club which supports the football program.
We are very excited to kickoff "OUR" season opener on Friday, August 24, at 7:00 pm, at Braly Stadium, against the Blackmon Blaze from Murfreesboro . It would be amazing to fill the bottom of the hill and pack the stadium for this year's opener!
Won't you join us?
Please feel free to follow us on Facebook at: https://www.facebook.com/FlorenceFalconQuarterbackClub/

The Florence Falcon Quarterback Club is a non-profit, ALL VOLUNTEER organization that FULLY stands behind Coach Hester and his Staff. The Quarterback Club members raise money and volunteer their time and talents to support all of the teams from the Middle School through Varsity. One of the Quarterback Club's main objectives this year is to help facilitate the entire City of Florence's support of "OUR" football team. Every time one of "our" teams, whether it be Middle School, Freshman, Junior Varsity, or Varsity steps onto the field, they are representing the City of Florence. They also represent the City of Florence through their everyday actions as well. The photo above was taken Friday, June 8, 2018, when Coach Hester and a number of players assisted with preparing and serving at the Soup Kitchen at First Presbyterian Church in downtown Florence. Coach Hester and these student athletes care about their community and we are asking you to show your support for them.
If you have any questions, please feel free to contact Adam McCanless, FFQC President, at  adammccanless@att.net.

Florence-Lauderdale Animal Shelter MEETING
Seeking SHELTER Volunteers
5:30 PM, Friday, August 17
City Auditorium
103 South Pine Street

Leah Fox, Shelter Director of the Florence-Lauderdale Animal Shelter (FLAS), will conduct an introduction and informational meeting for potential FLAS volunteers.  The meeting will be held on Friday, August 17 at 5:30pm in the City Auditorium located at 103 South Pine Street, Florence.
This meeting is for anyone who has volunteered in the past, and/or may be interested in volunteering now or in the future. Ms. Fox will discuss the various ways the public can assist the Shelter by volunteering.  Examples of the Volunteer Assignments are dog walking, kennel assistance, cat habitat/kitten room, outreach and events, etc.
If you love puppies, dogs, kittens and cats,
the Florence-Lauderdale Animal Shelter can use
your help by becoming a volunteer!
If you can't attend the Volunteer Meeting on August 17,
and you want to know how to become a volunteer,
call Shelter Director, Leah Fox at 256-718-5170 or lfox@florenceal.org.

Email:  housing@una.edu


Shindig is a short list of what excites us here at Billy Reid. What began 10 years ago as an annual gathering to celebrate the best in food, fashion, music, beverage and art in the Shoals has evolved into a cultural fusion of all that is good about the South. Shindig started as a porch get-together for friends, and it is a celebration of what we hear, see and eat.

Check out our website for activities, full lineup, and all the latest info!


KENNEDY-DOUGLASS CENTER FOR THE ARTS is located at 217 East Tuscaloosa Street,
Florence, and is open, free of charge, Monday through Friday from 9:00 a.m. to 4:00 p.m.  
Call 256-760-6379 for information on City museums and art events or  Click here.


House and Home: The NEH on the Road Exhibition
Comes to Florence for the City's Bicentennial
June 18 - August 9
Admission is Free
The National Endowment for Humanities On the Road Exhibition, House and Home, will fill the galleries of the Kennedy-Douglass Center for the Arts from June 18 - August 9. Sponsored by the City of Florence Department of Arts and Museums and the City of Florence Bicentennial Committee, House and Home comes to Florence from the National Building Museum in Washington, D.C., in partnerships with the Mid-America Art Alliance to tell the story of American housing and neighborhoods. 
The NEH on the Road version of  House & Home draws on themes originated by the National Building Museum to encourage visitors to explore how our ideal of the perfect house and our experience of what it means to "be at home" have changed over time. The exhibition includes domestic furnishings and home construction materials, photographs, "please touch" interactive components, and films. Together, the objects and images illustrate how transformations in technology, government policy, and consumer culture have impacted American domestic life.
The City of Florence has received a National Endowment for the
Humanities grant for special public programming that will accompany the exhibition.


"The Implied Narrative" A Full Fabrication by Ke Francis
Coming to Kennedy-Douglass Center for the Arts
August 27 - September 24

Tupelo artist, Ke Francis presents "The Implied Narrative,"  a series of etchings, engravings, hand-made books and paintings at Kennedy-Douglass Center for the Arts  August 27 - September 24.   Francis will give a gallery talk and narrative reading  Tuesday night, August 28,at 6PM.

Francis's colorful compositions bring familiar Southern symbols to life. Motivated by a graphic style and love of story, his bold creations of place and character vibrate with motion a Ke Francis is a narrative artist who has been actively producing artwork for more than fifty years. His books, paintings, prints, photographs and sculptures are in over thirty major public and private collections including the Getty Museum, the National Gallery, the National Museum of American Art, the High Museum, the New Orleans Museum of Fine Art, the San Francisco Museum of Contemporary Art, Yale's Sterling Memorial Library, the Van-Pelt Dietrich Collection, the Polaroid Collection, and the Ginsburg Collection in Johannesburg. He has exhibited with, collaborated with, and curated exhibits with some of the most influential artists of this century, including Sam Francis, William T. Wiley, Bill Christenberry, Terry Allen, Kenneth Noland, Robert Rauschenberg, Wendell Castle, Albert Paley, and  Robert Stackhouse. His creative works in bookarts, painting, printmaking and sculpture have won grants and awards from the Rockefeller Bellagio Study Center, The Southern Arts Federation, The Susan B. Herron Award (Mississippi Arts Commission), the Beck Foundation, the Polaroid Foundation and the Deep South Humanities Council.
Francis resides in Tupelo, Mississippi, where he and his wife Mary are the co-owners of HOOPSNAKE PRESS, a fine art press that publishes artist books and prints.nd plot.

Don't Forget to Visit our Farmers' Markets!

College Street Farmers Market
will be open at the Singin' River LIVE
526 East College Street - Covered Facility
May thru November - Every Thursday - 3 p.m. to 7 p.m.,
with local vendors, live music, and food.
Contact:  Allison Mackey 256-762-1760
Website:   www.collegestreetmarket.org  

Florence-Lauderdale Farmers' Market
451 Fairground Road - Covered Facility
May - Saturdays - 6 a.m. to 1 p.m.
June thru September - Tuesdays, Thursdays, Saturdays - 6 a.m. to 1 p.m.
October - Saturdays - 6 a.m. to 1 p.m.

123 East Mobile Street
(256) 712-2383
Monday - Friday: 10:00am to 7:00pm
Saturday: 10:00am to 4:00pm

The City of Florence has numerous boards and commissions through which our citizenry can get involved.  We depend upon you to help us make wise decisions and we solicit your advice and ideas.  Your service is invaluable in helping us continue to build and prosper as a progressive City. 

If you are interested and willing to serve on one of these boards,
you may: 

Pick up an application from the Mayor/Council Office or
download a simple application that is available on the City's website at

A description of each board, along with the resolution
detailing the guidelines  for serving, is also posted on the same website.  Applications stay  on file for one year.  After one year, you will need to reapply or  let us know to update your application that is on file.   




The Florence/Lauderdale Animal Shelter has

DOGS AND CATS available for



Click here for the Quarterly Newsletter...





NEW SHELTER HOURS - The Shelter is open from 10:00 a.m. to 5:00 p.m. weekdays.  


Friday Evenings the Shelter is open for Pet Adoption - 5:00 p.m. to 7:00 p.m.


Weekend hours are:

 Saturday, open to the public and volunteers,

from 11:00 a.m. to 2:00 p.m., and

Sunday, closed to the public,

but open to volunteers from 9:00 a.m. to 12 Noon.


Volunteers are always welcome!






The City Council adopted a  pet license ordinance

for certain dogs and cats. 

The ordinance became effective May 1, 2014.


Florence Parks & Recreation Department
For an updated listing of the monthly activities at the
Royal Avenue Center
421 North Royal Avenue

"Where Boomers and Seniors Come Together As ONE"
450 Country Club Drive
(Savannah Highway/Hwy. 20)
Florence - 256-760-6420
***The Club is a drug free, alcohol free facility***

2018 Weekly Schedule of Events


O n FRIDAYS , the Boomers and Seniors wear RED to show support for our service men and women.  Get your " CLUB " shirt the next time you visit.
"JOINTS IN MOTION" CHAIR EXERCISE CLASS will help you with your activities of daily living.  Monday, Wednesday, Friday, 8:45 a.m. to 9:30 a.m.  No age limit. Men, women, friends and family are welcome to join us at The CLUB .  No fee.  Class Leader:  Fran "fish" Davis.
Also, the Joints in Motion Class offers the opportunity for you to join them in prayer around the flagpole each Monday morning after class at 9:50 a.m. to pray for our community, city, nation, first responders, troops, and families and friends of The CLUB .
THE NUTRITION PROGRAM is a NACOLG/State program which serves lunch each Monday-Friday, at 11:00 a.m., at The CLUB .  Suggested donation $1.  This program is based on age and not financial need.  Limited seating (35) available on first come basis.  You must be seated by 10:30 a.m.  Feel free to come check it out.
The only requirements are:
1) Must be 60 years of age, and
2) Must sign in and be seated by 10:30 a.m.
BOOMER'S & SENIOR'S TUESDAY NIGHT DANCE at The CLUB , 6:30 p.m. to 9:00 p.m., each week.  The doors will open at 6:00 p.m.  $6 per person.  Singles & couples are welcome.  21+ years old.  Music spanning the decades is performed by The Browns.   For more information please call The CLUB at 256-760-6420, Monday-Friday, 8:00 a.m. to 4:00 p.m.

Alabama's state dance is Folk and Square Dancing.  It's a healthy challenge that will have you stepping to the music and enjoying your new dance family.  The Singing River Squares will happily be your square dance angels during your BEGINNING SQUARE DANCE CLASSES that begins approximately every 12 weeks. The Singing River Squares WELCOMES you to give it a try.  Singles, couples, families...anyone with the desire to learn is welcomed.  For more information call Fran at The CLUB , 256-760-6642.  The seasoned dancers will dance PLUS TIPS in between the beginners tips.
BINGO is offered at 9:30 am on Tuesday and Thursday mornings.  No fee for BINGO.  Expendable type prizes are appreciated such as paper products, toothpaste, mouthwash, lotion, soap, puzzle books, unopened snack foods. If you'd like to make a donation our guys & gals they would greatly appreciate it.
BOARD GAMES, ROOK, CARD GAMES, DOMINOES and fun with friends each morning & afternoon at The CLUB .  9 am to 4 pm.  No fee.

We attend
Senior Citizens Appreciation Day (SCAD)
each spring!

We have picnics at The Club throughout the year. Feel free to give us a call for the schedule. Due to thunderstorms that roll through our area we have to postpone our outdoor events occasionally.
The DULCIMERS play each fourth Thursday at The CLUB , from 6:00 p.m. to 9:00 p.m.  Come and enjoy their music!
We enjoy MYSTERY TRIPS and overnight trips with our friends from The CLUB .  The Dam Fall Color Tour and Touring for Christmas Lights are two of our favorite annual tours along with Reelfoot Lake, the Earthquake Lake, Tiptonville, TN during bald eagle season.

Our vegetable garden at The Club

Have a great weekend!

Mayor Steve Holt

How to Submit Your Event, News, or Announcement:

  • Public and community events or announcements can be in an email, Word document, PDF, or JPG file suitable for viewing on the web.  Include graphics in JPG or PNG if possible.
  • Along with your information, include your name, phone number, event name, location, date and time, and a brief description.
  • IMPORTANT:  Please submit your information no later than Tuesday of each week (preferably sooner).  Submissions after the deadline will be added to the next week's publication.  The newsletter is posted on Thursday afternoon.
  • Send your information to: smorgan@florenceal.org or call Sandra Morgan with questions at 256-760-6408.


City of Florence | 256-760-6300 | mayorholt@florenceal.org | http://www.florenceal.org
110 West College Street
P.O. Box 98
Florence, AL 35630