March 10, 2014
Counteract Uncertainty  

In the SCARF model, certainty is defined as our confidence in the future and our ability to predict what will happen. The brain craves certainty, and responds to situations that are ambiguous or confusing by activating the threat response in the anterior cingulated cortex. Uncertainty registers as an error or tension: something that must be corrected before we can feel comfortable again. Until the uncertainty is resolved, memory is diminished and performance is undermined. When we feel uncertain, we are more likely to become emotional and act impulsively.


To counteract uncertainty, leaders are encouraged to share future plans, break down complex projects down into small steps, set clear expectations for performance, and be forthright about organizational changes.


Rock, D. (2008). SCARF: A brain-based model for collaborating with and influencing others. NeuroLeadership Journal, 1(1), 296-320.


Finding Work That You Excel At And Enjoy      


Dr. Paula Thompson is quoted in an MSN Careers article about job satisfaction, career growth and figuring out what a good job means to you.


"If you are unhappy with your current job or career, begin by reflecting on the reasons behind your dissatisfaction," says Dr. Thompson. "Sometimes office politics and long hours are dragging you down, but often there is a mismatch between your work and what you find meaningful."  Read the full article.                         
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