This morning’s Econ/Gov meeting delivered a powerful conversation about the proposed Regional Public Safety Training Center — and why our region needs it now.


We were joined by Sierra College Superintendent/President Willy Duncan, Roseville Police Chief Troy Bergstrom, Roseville Fire Chief Ryan Harrigan, and Placer County Undersheriff Shayne Wright in a panel moderated by Vicki Gonzalez, Host of Insight, from CapRadio. A clear theme emerged: regional collaboration is strong, but our ability to train locally is not. Today, agencies are often forced to send personnel to other parts of the state to access the facilities and specialized instruction they need.


The proposed center would be unlike anything else in Northern California — a centralized, state-of-the-art hub designed to meet the evolving training demands of law enforcement, fire, and public safety professionals across our region. The conversation underscored both the urgency and the opportunity in front of us.


Thank you to Union Pacific Railroad for sponsoring this month’s meeting and supporting meaningful dialogue around critical regional priorities.

Your Membership Team was very busy this week! Attendees at the Event Planning Roundtable learned about how Storytelling can set them aside from their competitors, featuring Jamie Perez with Beyond Words Production.

Wednesday, Brian Gladden with Strategy & Innovation Institute led our Business Bootcamp, sharing his expertise in business innovation strategies to keep your business current in today's ever-changing market.

They then welcomed 130 professionals to the Breakfast at Randy Peters Catering & Event Center and wrapped up the day with a ribbon cutting celebration for STYLE Magazine.

They also welcomed 10 new members this week:

Capitol Archive Print

M3 Services, LLC

Brightstart Learning Academy, LLC

Carmine Software

Farms' Pizza

Advantage Presentation Services

PinnaclAI.com

HRtoGO

FUNRULY | architecture experienced ®

Daniel Lee’s Gift

How can they assist you?

Have you heard the news? Placer Valley 2026 is here and earlier this year! On May 28th, the region’s largest business summit will convene at the Roebbelen Center from 9AM - 2PM. We are thrilled to hear from amazing leaders, such as our Healthcare Panel featuring CEO of Sutter Roseville Medical Center - Roseville, Tammy Powers, COO of Kaiser Permanente Roseville, Kevin Smith, and CEO of Dignity Health - Mercy San Juan Medical Center, Austin Manning! Come join and engage in the exciting dialogue by registering here. If you are interested in having a booth or sponsoring the event, please email Brooke Whiting for more information.

SB 587 has passed the Senate and is pending Assembly Appropriations Committee approval. This bill proposes a new tax income credit designed to offset the amount of local sales and use taxes manufacturers and related businesses currently pay on certain equipment purchases that are partially exempt under existing California tax law. 


Here’s how it works:


Tax Credit Details

  • For taxable years beginning January 1, 2026, through December 31, 2030, qualified taxpayers could claim a credit against both Personal Income Tax and Corporate Tax equal to the local sales tax reimbursement or use tax they paid on eligible equipment.
  • The credit applies only to equipment that would have been fully exempt from sales tax if certain partial exemptions didn’t apply.
  • Any unused credit can typically be carried forward for up to eight additional years. 


Eligible Uses and Conditions

  • Qualifying “tangible personal property” includes machinery and equipment used in manufacturing, research and development (R&D), and related purposes.
  • If qualifying equipment is removed from California or diverted from its exempt use within one year of purchase, the taxpayer generally must file an amended return to remove the credit. 


Administration & Reporting

  • The bill authorizes the Franchise Tax Board (FTB) to administer and adopt guidelines for the credit and to work with the California Department of Tax and Fee Administration (CDTFA) on information sharing.
  • The Department of Finance would annually estimate revenue impacts resulting from the credit for the Legislature’s budget committees.
  • The credit would be effective only in years where the Legislature appropriates funding for its administration in the annual budget act.


The tax credit provisions would remain operative through 2031 and are set to repeal thereafter. 


Why This Matters


Supporting Local Manufacturing & Innovation

SB 587 is intended to make California more competitive for capital investments in manufacturing and R&D by reducing the net cost of equipment purchases. Stakeholders supporting the bill say it could boost in-state investment, help grow high-wage jobs, and encourage businesses to maintain and expand operations in California rather than relocating out of state. 


Fiscal & Policy Considerations

Because it would reduce tax revenues (with early estimates suggesting tens to hundreds of millions in foregone revenues over several years), the bill includes conditions tying credit availability to budget appropriations. 


Business Impact

If enacted in its current form, manufacturers and companies investing in qualifying equipment should plan now to understand documentation requirements and how the credit could apply once it becomes available — potentially beginning with the 2026 tax year.

We’re excited to share that our Venture Lab sponsor, ChicoSTART, is stepping up with two practical Lunch & Learns designed to help local businesses tap into government contracting opportunities. If you’ve ever wondered how to land work with public agencies—or thought it sounded more complicated than it should be—this is your chance to get clear, actionable guidance.


Join us at the Roseville Venture Lab March 16 or April 17 from 11:00am–1:00pm for Doing Business with the State, an in-person workshop covering the fundamentals of government contracting and the specifics of working with the State of California. You’ll learn how to pursue Small Business (SB) and Disabled Veteran Business Enterprise (DVBE) certifications and start positioning your products and services for state contracts. If you’re ready to expand your customer base, this is a smart place to start. Register HERE!

Master ChatGPT for business: personalization, prompt engineering, file uploads, data analysis, image generation, and custom GPTs.


AI for Business Workshop: ChatGPT Deep Dive — Prompt Engineering, Files, Data, Images & Custom GPTs

Join us for a hands-on deep dive into ChatGPT—built for small business owners and teams who want practical results, not AI theory. You’ll learn how to personalize ChatGPT, upload and work with files, run data analysis, generate images, build Custom GPTs, and write prompts that consistently produce useful output. No coding or technical background required. Arrive at 6pm for networking, food and beverages. Workshop begins at 6:30pm. Register HERE!


Entrepreneur Development Group

Tuesday, March 3rd

8:45am - 10:15am


Roseville Chamber of Commerce

(650 Douglas Blvd.)



RSVP HERE

Chamber Happy Hour

Wednesday, March 4th

4:30pm - 6:00pm


Casa Ramos

(1563 Eureka Rd.)



RSVP HERE

Sponsor:

Feature Non-Profit:

IGNITE Torch Forum

Monday, March 9th

12:00pm - 4:00pm


Jessup University

(2121 University Ave., Rocklin)


Whether you’re an emerging professional eager to grow or a business leader invested in developing tomorrow’s talent, Torch Forum promises an afternoon of insight, inspiration, and connection you won’t want to miss.



REGISTER HERE

Chamber Luncheon

Tuesday, March 10th

11:30am - 1:00pm


Randy Peters Catering & Event Center

(105 Vernon St.)



REGISTER HERE

Sponsor:

Table Sponsors:


A Touch of Understanding, Inc.



Roseville Electric Utility

Creative Collab - Launch Session

Wednesday, March 11th

9:00am - 10:00am


Roseville Venture Lab

(316 Vernon St., #110)


Creative Collab is a new, roundtable and focus group designed for creative members in photography, videography, branding, marketing, digital marketing, and social media. Come ready to think differently, contribute boldly, and grow—together.



RSVP HERE

The NOW Massage Roseville

Thursday, March 5, 4:00pm

2030 Douglas Blvd., Ste. 42


A+ Roseville In-Home Care

Wednesday, March 11, 2:00pm

650 Douglas Blvd.


K.Bauza Performance

Thursday, March 12, 4:00pm

9580 Oak Ave. Pkwy., Folsom


Tutu School Roseville

Tuesday, March 17, 1:00pm

1259 Pleasant Grove Blvd., Ste. 150


SAFE Credit Union

Friday, March 20, 1:00pm

4100 Douglas Blvd., Granite Bay

Check out these resources on our website:

As a Member benefit, you can login to your Chamber account to post!

Signature Sponsors

Platinum Sponsors

Titanium Sponsors

Silver Sponsors

Community West Bank

Jessup University

Milkman Toner

Panattoni Development Company

PRIDE Industries

River Valley Community Bank

Sacramento Business Journal

Sierra College

Sinclair, Wilson, Baldo & Chamberlain Attorneys at Law

Westpark Communities

Bronze Sponsors

Bouchard Communications Group, Inc.

Denio's Farmers Market & Swap Meet

Frayji Design Group INC

JMC Homes

Kronick Moskovitz Tiedemann & Girard

Lund Construction

Placer County Water Agency

Randy Peters Catering & Event Center

Sacramento International Airport

Sequoia Advisory Group

Sierra View General Contractor

SMUD

Taylor Builders, LLC

Tri Counties Bank

650 Douglas Blvd.  •  (916) 783-8136


www.RosevilleAreaChamber.com

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