January 6 -- January 12, 2025

Issue No. 571

Inspiration: Carl Macki

Letters to the Editor

49ers Lose to Arizona Cardinals, 47-24


The 6-10 49ers faced the 7-9 Arizona Cardinals in Glendale in the season finale. Almost immediately SF RB Isaac Guerendo was injured, replaced by Patrick Taylor Jr. Joshua Dobbs started at QB for SF and hit Ricky Pearsall with a pass which would lead to a 51-yard FG by Jake Moody! 3-0 SF. Arizona punted, and after completions to Jauan Jennings ("Mr. Clutch"), Moody missed a 46-yard FG attempt. Arizona effectively used a fake punt and long run which would lead to a 54-yard FG. After a Dobbs interception, Greg Dortch ran for an AZ TD, 10-3 AZ. Both teams would punt and later Juszczyk would push Dobbs in from the two-yard line for a TD to make it 10-10. 


AZ came back with a Kyler Murray to Trey McBride TD. SF tied it with a TD pass to Ricky Pearsall, but a 29-yard FG by AZ with two seconds left in the half made it 20-17, AZ (inexcusable). That set a tone for the

second half, which is one to quickly erase from the memory banks. A Murray to Dortch TD and an unsuccessful two-point conversion attempt, allowed after one of SF's 12 penalties, made it 26-17. Power runs by Patrick Taylor Jr. who had a great game, made it 26-24 to end the third quarter. Michael Carter ran for an AZ TD (33-24), Murray hit Harrison Jr. for a TD (40-24) and Tony Jones Jr. ran for a TD to end it at 47-24.


More SF injuries, to Hufanga, Mustapha and Renardo Green, left a depleted secondary. Even the umpire was injured as he tried to break up one of two fights in which Mr. Clutch was involved, and which disqualified him with two personal fouls. Despite the loss, that Niners intensity was reflected in the determination and pride of the entire squad, veteran and new alike. Joshua Dobbs, who started as QB for his eighth team in eight seasons, showed good poise and running ability, and Ricky Pearsall, Chris Conley and Eric Saubert all deserve special mention.


In a Rod Serling-Twilight Zone moment, the announcers interrupted to note that Jimmy Garoppolo was in as QB for the Rams. (He actually started!) So, after all the drama of the last few years, Jimmy G. 

has a better chance to win the Super Bowl than the 49ers! "Truth is stranger than fiction."  


Game Summary, YouTube: (12:02) 

https://www.youtube.com/watch?v=VntZ2RAEbII


Robert A. Moselle, Esq.https://www.cce-mcle.com

Marketing Director, Sports Today


College Football

Playoffs Carousel 

(Part VI)

The Orange Bowl is on January 9th at 4:30 PST on ESPN and features Notre Dame vs. Penn State. Boise State gave Penn State all it could handle, and while I give Penn State's defense credit, in a battle between two of my least-favorite teams, Penn State will lose. QB play will be the decisive factor, and ND has the edge there.


The Cotton Bowl is on Friday, January 10th, at 4:30 PST on ESPN.

Ohio State clobbered Tennessee, shocked previously unbeaten Oregon and now faces my third least-favorite team, Texas. The "X" Factor is what must be called "home-field advantage," as the game will be in Texas. However, the crowd will not be enough to overcome the Buckeyes' stout line play and versatile offense, and Texas will lose.


Throw away odds and Vegas point spreads. They change daily, and the only sure bet is that Vegas will make money. Make sure none of it is yours.


Carpe Diem!


LUDI INCIPE: (Let the Games Begin)


NOTE: Make a list of all the players on your favorite teams now, as it is likely they will not be on the same teams next year. As noted by Boise State's offensive coordinator Dirk Koetter in his social media announcement of his retirement from football after 42 years: “College football is changing rapidly, and maybe not for the better. Conference realignment, roster limitations, transfer portal, NIL, 

(and) lack of a governing body with any power are all issues that have to be dealt with. Our best players are getting offered between 2 and 10 times what we can offer. We are losing recruits in the portal to schools that are just flat outbidding us. I know it’s not all about the money, but money is an issue.”


While fans may remain loyal to their favorite teams, that loyalty is no longer relevant for the players, some who left right before Bowl games. Teammates, friendships and education are no longer valued. 

The Transfer Portal is where the action is. College football, as we knew it, was fun for millions of fans, but as "The Portal" will demonstrate, for athletes who make the wrong decisions, the grass isn't always greener on the other side.


Exhibit A: 2024-25 College Football Transfer Portal Tracker: A quick peek at a long list quickly indicates that some schools will take a major hit next season. 

https://collegefootballnetwork.com/transfer-portal-tracker-2025/


Robert A. Moselle, Esq.

https://www.linkedin.com/in/robertamoselle

Marketing Director, Sports Today

Join Us Today -- FREE!

Contents



Games

San Jose Sharks 0, Philadelphia Flyers 4


Features & Commentary

Artificial Intelligence in Sports Broadcasting, by Amaury Pi-Gonzalez

Baseball's 10 Greatest Non-Pitchers, by Dave Newhouse

I Must Admit, It's Getting Better, by Howard Pearlstein

Newsletter, Image, Likeness, by Darren Heitner, Esq.

Otto Graham, from the autograph collection of Rich Yee


Organizations

A's

Bay Area Falcons

Bay Area Panthers

Bay FC

Cal Bears

Cal State University East Bay

Golden State Warriors

Oakland Ballers

Oakland Roots SC

Oakland Soul SC

Oakland Spiders

Saint Mary's College Gaels

San Francisco 49ers

San Francisco Giants

San Francisco Nighthawks

San Jose Earthquakes

San Jose State Spartans

Santa Clara Broncos

SF City

Sonoma Raceway

St. Francis Yacht Club

Stanford Cardinal

UC Davis Aggies

University of Pacific Tigers

USF Dons

WeatherTech Raceway Laguna

Seca

San Jose Sharks 0

Philadelphia Flyers 4

SAP Center, San Jose, CA

December 31, 2024

San Jose Sharks goaltender Alexandar Georgiev made 30 saves as the Sharks dropped a New Year's Eve decision to the Philadelphia Flyers, 4-0, at SAP Center. Caption and photo by Darren Yamashita.

Sharks rookie Macklin Celebrini led the team with eight shots on goal, including a pair of point-blank opportunities that were saved by Flyers goaltender Aleksei Kolosov (left) in the third period. Caption and photo by Darren Yamashita.

Center Luke Kunin added four shots on goal and dealt out five hits. Caption and photo by Darren Yamashita.

San Jose Sharks center Alexander Wennberg (center) prepares for a face-off against Philadelphia Flyers center Morgan Frost (left) during the third period at SAP Center. To view a photo album, visit our Facebook Page or visit www.ultimatesportsguide.net

Caption and photo by Darren Yamashita.

From Honus to Rickey



Baseball's

10 Greatest Non-Pitchers



by Dave Newhouse


Emblazoned against summer skies across three centuries of baseball are the names of ten men — ten shrines — selected as the game’s greatest players.


Selected by whom? By yours truly, who loves baseball history. But these are the ten greatest non-pitchers; the 20 greatest starting pitchers and six greatest relievers will be honored in this space next week. Suspected steroids users won’t be honored at all.


But mine is not an all-star team with every position filled, at least not on the first team. There are second and third teams to fill that need. However, for speed, power, contact, consistency, defense, dominance, baseball records and historic impact, it’s all here.


The three teams will be listed, loosely, chronologically. All three teams have a manager and team captain of significance.

Curt Flood was a three-time All-Star who played 15 seasons in Major League Baseball. Flood became one of the pivotal figures in the sport's labor history when he refused to accept a trade following the 1969 season, ultimately appealing his

case to the U.S. Supreme Court. 

Here is Team A:

Honus Wagner

Ty Cobb

Babe Ruth

Lou Gehrig

Ted Williams

Stan Musial

Willie Mays

Mickey Mantle

Hank Aaron

Rickey Henderson

Manager: Tony La Russa

Team captain: Curt Flood


Anyone who knows baseball will recognize these men as iconic. Only Connie Mack has more managerial wins than La Russa, and Mack managed forever. Flood, an impactful player himself, changed baseball’s financial structure, thus deserves recognition.


When I was a kid long ago, Wagner, Cobb and Ruth were considered the game’s greatest players. Mantle had baseball's greatest offensive year in 1956 — .353 average, 52 homers, 130 RBI, the only switch-hitter to win a Triple Crown. Henderson is baseball’s most unique offensive talent. The toughest call was Musial over Joe Di Maggio.

Pee Wee Reese played as a shortstop for the Brooklyn / Los Angeles Dodgers and was a ten-time All-Star. Pictured

above with Jackie Robinson


Here is Team B:

Rogers Hornsby

Joe DiMaggio

Jackie Robinson

Roberto Clemente

Ernie Banks

Pete Rose

Brooks Robinson

Cal Ripken, Jr.

Johnny Bench

Tony Gwynn

Player-Manager: Frank Robinson

Team captain: Pee Wee Reese


DiMaggio, a second-team pick with baseball’s record 56-game hitting streak and peerless defensive grace? A difficult decision, no doubt, but Musial was an awesome hitter who also eased racial matters by embracing black players during baseball’s difficult integration period after World War II. Reese was an easy call as captain after showing affection for Dodgers’ teammate Robinson on the diamond. I don’t care how baseball views Rose; he is Cooperstown-worthy. Cobb and Tris Speaker, both Hall of Famers, had game-betting accusations as players, but were given a pass. Frank Robinson needed to be included, so I squeezed him in because he also was MLB’s first black manager.

Hank Greenberg played primarily for the Detroit Tigers in the 1930s and 1940s. A member of the Baseball Hall of Fame, he was one of the premier power hitters of his generation and is widely considered one of the greatest sluggers in baseball history 


Here is Team C:

George Sisler

Jimmie Foxx

Yogi Berra

Roy Campanella

Al Kaline

Rod Carew

Willie McCovey

Joe Morgan

Derek Jeter

Ichiro Suzuki

Manager: John McGraw

Team captain: Hank Greenberg


Berra and Campanella, both catchers, also were both three-time league MVPs. Greenberg was baseball’s first Jewish star, hitting 58 homers one season. Suzuki is deserving, but still a tough call over Speaker, Pie Traynor, Duke Snider, Mike Schmidt and Luke Appling. I need to wait longer on Aaron Judge and Shohei Ohtani. See you next week with the greatest pitchers.

* * * * *


Dave Newhouse's journalism career spans more than half a century, including 45 years at the Oakland Tribune before his retirement in November 2011. Newhouse is the author of 19 books. His most recent book, Goodbye, Oakland, is available in bookstores and from Triumph Books. Dave grew up in Menlo Park, graduated from San Jose State, and has radio and television experience, in addition to his work as an award-winning sportswriter and columnist. For earlier articles by Dave published in Sports Today, click HERE.

Don't Miss Our Next Issue!

Las Vegas Raiders

Las Vegas Raiders rookie tight end Brock Bowers has the most receiving yards by a rookie tight end in NFL history, surpassing the 63-year-old record held by Mike Ditka. Bowers, a Napa native, will represent the Raiders in the Pro Bowl on 2/2/25.

Photo and caption by Ed Jay.

Raiderette Kylee is the 2024 Raiderette of the Year. A three- year veteran hailing from Riverton, UT and a professional hair stylist. Kylee will represent the Raiders in the Pro Bowl on 2/2/25.

Photo and caption by Ed Jay.

A Vision of the Future

Genius Sports Broadcasting could be a new voice taking over humans doing voice overs and using a robot for AI in voice-over broadcasting situations, putting tens of thousands out

of work in broadcasting



Artificial Intelligence in Sports 

Broadcasting



by Amaury Pi-Gonzalez


Today AI helps coaches and players make strategic decisions and adjustments during games. Team executives, referees, and judges are using AI to their advantage. But how about in the media world, especially broadcasting?


The NFL is currently working directly with data specialists, Genius Sports, a consumer streaming service. Data-driven services tell new stories to viewers to help them understand more about what they are watching if they cannot figure it out.


AI is more intelligent than you, me and everybody else, or so they believe. The NFL and Stats stream adds players names, location, speed and box score stats to a live video feed. All in real-time. WOW!


Can Artificial Intelligence replace sports announcers? Not yet. However, jobs that are most likely to go the way of the Dodo are as follows (all by 2030), and will be automated: cashiers, telemarketers, data entry clerks, and customer service agents.

Some human analysts believe that advances in AI’s data analysis and decision-making capabilities could also affect some white-collar jobs, such as legal assistants and financial advisors.


AI can now effectively imitate or duplicate your voice, using just a short audio sample to learn your speech patterns and create a synthetic voice that sounds remarkably like you; this is often referred to as “voice cloning” and can be done with increasingly sophisticated AI tools, allowing anyone to generate speech seemingly spoken by you, even if they are not you.


AI will likely bring a lot of litigation. As they replicate your voice without your consent, you can file a lawsuit because using it without permission can violate your rights to public and privacy laws or if the generated voice is used commercially or in a way that harms your reputation.


A simple example of Artificial Intelligence: Let’s say you search the internet for simple medical advice; you will see that medical organizations, hospitals, doctors, clinics, and so on offer you their opinions. In that same article, you will also see the AI opinion on your topic of interest.


Artificial Intelligence is here to stay. The future will dictate whether it will help or hinder regular humans, but it poses an interesting situation. If you are not confused, here is the official definition. Humans are not considered artificial, which means man-made or created by humans.


Humans are a naturally occurring species on Earth, meaning they are not considered artificial by definition. In simpler terms, we created AI - and maybe it will destroy us in the end. Happy New Year!


Amaury Pi Gonzalez does News and Commentary podcasts Tuesdays at http://www.sportsradioservice.com

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San Francisco Giants

San Francisco Giants outfielder Jung Hoo Lee in the dugout during the Giants vs. Phillies game on May 27, 2024.

Photo by Darren Yamashita

What's ahead for Giants in the

new year?


Maria Guardado / @mi_guardado


This story was excerpted from Maria Guardado’s Giants Beat

newsletter. To read the full newsletter, click here. And subscribe 

to get it regularly in your inbox.


President of baseball operations Buster Posey moved quickly to address the Giants’ most pressing need last month, signing shortstop Willy Adames to a seven-year, $182 million contract that now stands as the biggest deal in franchise history.


But with six weeks to go until Spring Training, there are still plenty of questions surrounding a roster that will be tasked with competing with the Dodgers, Padres and D-backs in the loaded National League West this year. Closing the talent gap will require more bold moves from Posey, who might have to get creative to figure out a way to boost the Giants’ rotation and lineup this winter.



Here’s a look at what could be ahead for San Francisco in 2025:


continued...

www.sfgiants.com

Click Here

The Chieftain Irish Pub & Restaurant

"Join us for Great Food, Great Beer and a Great Time." 


We are located one block from the Moscone Convention Center, only a short walk from many of downtown San Francisco's familiar hotels, attractions, and diverse businesses. Open Monday through Thursday 4pm. Friday, Saturday, Sunday 12pm. Come by and raise a glass with us. Sláinte!


www.thechieftain.com

Brent Rooker at the conclusion of the last Oakland A's game at the Oakland Coliseum on September 26, 2024.

Photo by Darren Yamashita.

These players could help the A's break out in 2025


Martín Gallegos @MartinJGallegos


This story was excerpted from Martín Gallegos’ A’s Beat newsletter. To read the full newsletter, click here. And subscribe to get it regularly in your inbox.


As we turn the calendar to a new year, it is only natural to look ahead at what 2025 might bring for the A’s.


After going 39-37 over their final 76 games of 2024 to finish with a 69-93 record and improve upon their ‘23 overall win total by 19 games, the A's are hopeful that next year will represent a shift out of a rebuilding phase and into playoff contention. They will look to do so with a core group of players identified as key pieces of their future -- such as Lawrence Butler, Mason Miller, Brent Rooker, Zack Gelof, Shea Langeliers, JJ Bleday, Jacob Wilson and Tyler Soderstrom -- along with players acquired to address their needs this offseason -- such as right-hander Luis Severino, left-hander Jeffrey Springs and third baseman Gio Urshela.


Here’s a look ahead to 2025 for the A’s.


continued...

Martín Gallegos covers the A's for MLB.com


www.oaklandas.com

Click Here

Oakland Ballers

2025 Schedule Announced


The Oakland Ballers announce their schedule for the 2025 Pioneer League season. Coming off a second-half championship, the 96-game regular season commences on Tuesday, May 20 with Opening Night against the Ogden Raptors, whom they will face for the first time in franchise history. The Ballers will face nine of the other 11 Pioneer League teams, including three for the first time with Ogden, Grand Junction, and Missoula.


Oakland will also face their regional rivals the High Wheelers in their new home in Yuba-Sutter. The two Northern California teams will face off 18 times in the 2025 season with six games at Raimondi Park and 12 games at Bryant Field in Marysville, CA.

Fans will be able to catch a different team each week at Raimondi, with eight different teams traveling to Oakland to face off against the Ballers.


continued...

www.oaklandballers.com

Click Here

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Oakland Roots SC

View Full Schedule

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San Jose Earthquakes

Earthquakes Announce Full Coaching Staff for 2025 MLS Season


Former U.S. National Team Head Coach, MLS Coach of the Year Dave Sarachan and ex-New England Revolution Assistant Coach Shalrie Joseph to join holdovers Steve Ralston and Adin Brown on Bruce Arena’s first staff in San Jose

 

SAN JOSE, Calif. — The San Jose Earthquakes announced today their full coaching staff for the 2025 Major League Soccer season. Incoming Sporting Director and Head Coach Bruce Arena will be supported by assistant coaches Dave Sarachan, Shalrie Joseph, Steve Ralston and goalkeeper coach Adin Brown.


“I’m excited to begin working in San Jose with this incredible staff, which has a wealth of coaching and playing experience both domestically and internationally,” said Arena. “It’s important to have coaches who share our philosophy on how we approach the game and develop a team in order to have a running start to the 2025 season.”


Arena is the winningest coach in MLS and U.S. Men’s National Team history. The 2025 season will mark his 20th season coaching at domestic club level, with stops at the New England Revolution (2019-23), LA Galaxy (2008-16), New York Red Bulls (2006-07) and D.C. United (1996-98). Arena has raised the MLS Cup an unprecedented five times (1996,1997, 2011, 2012, 2014), the Supporters’ Shield four times (1997, 2010, 2011, 2021), the Concacaf Champions Cup (1998), the Copa Interamericana (1998) and the Lamar Hunt U.S. Open Cup (1996). He has won the most regular-season games (262) and postseason games (35) in MLS history and been named MLS Sigi Schmid Coach of the Year a record four times (1997, 2009, 2011, 2021). At the international level, he led the U.S. Men’s National Team to heights previously unseen in the modern era. During his tenure in charge, the USMNT reached two FIFA World Cups (1998, 2002) — making the quarterfinals for the first time in 72 years in 2002 — while winning the Concacaf Gold Cup three times (2002, 2005, 2017) and finishing as the team’s career leader in victories (81). Arena, a native of Long Island, New York, also won five NCAA national championships (1988, 1991, 1992, 1993, 1994) during his time as head coach at the University of Virginia from 1978-95.


continued...

www.sjearthquakes.com

Click Here

Bay FC

Bay FC signs Bay Area native and UC Berkeley standout Karlie Lema to three-year contract


San Jose, Calif. (December 30, 2024) – Bay FC, the professional soccer franchise representing the Bay Area in the National Women’s Soccer League (NWSL), announced today that the club has signed forward Karlie Lema to a three-year contract through 2027 with an option for the 2028 season. Lema joins the club on her first professional contract after four seasons at the University of California, Berkeley. 


“We are thrilled to announce the signing of Karlie Lema, a dynamic and talented player who embodies everything we strive for at Bay FC,” said Head Coach Albertin Montoya. “As the ACC Offensive Player of the Year, Karlie has proven her ability to make an impact with her exceptional pace and clinical finishing, making her a constant threat on the field. Adding a local talent of her caliber to our roster is incredibly exciting, and we can’t wait to see her bright future unfold as she grows with our team.” 


Lema joins Bay FC after a stellar senior season at Cal where she was one of the country’s top offensive players. She netted 16 goals in 21 appearances in 2024, earning her ACC Offensive Player of the Year and All-ACC First Team honors. Lema’s contributions helped her squad to a top-25 national ranking and an at-large bid in the 2024 NCAA Tournament, where the Bears reached the second round after a tournament-opening 2-1 win vs. Pepperdine after extra time. For her college career, Lema tallied 31 goals in 76 appearances, sixth on the Bears all-time scoring list, and was named to the Pac-12 All-Freshman team in 2021 and All-Pac-12 Third Team her junior season in 2023. She also featured locally for San Francisco Glens Soccer Club in 2024 in USL W League action.


A native of Morgan Hill, Calif., Lema played her youth career with Mountain View Los Altos Soccer Club. She represented U.S. Youth National Teams throughout her youth career, earning five invitations to the U17 Women’s Youth National team from 2019-2020, and a selection to the U-17 Women’s Youth National Team roster for the 2019 UEFA Development tournament. She participated with the U-15 Women’s Youth National Team in 2018, earning a roster spot for the squad’s trip to the 2018 CFA Youth International Football tournament in China.  


continued...

www.bayfc.com

Click Here

Sports Precis

I Must Admit, It’s Getting Better


by Howard Pearlstein


So sang the Beatles many years ago, and when talking about the Dubs, it’s still news.


I sent in my last Precis on Friday, a week ago, about how they seemed to be putting it together, bit by bit, minutes here and more minutes there. I was hopeful they were getting comfortable with Steve Kerr’s goals for them -- continual motion, knowing where everyone else is at any moment.


Which should result in more threes, more points in the paint, with the bench being as much of a threat to whomever as the starters. And I had pointed out how they’d given the Clippers a hard time close to a win.


A few hours later, I watched the Suns game. Granted, they were having a bad season, too, needed the same win as the Dubs to get over 500, but so what. I could have given myself a pat on the back for realizing I had actually seen what was going on, not just what I wished were going on, but still recovering from that weird physical dyslexia I didn’t want to risk dislocating my shoulder, getting better but still around.


And then, this past Thursday, the 76ers game. There it was, full tilt boogie. Podz was out, so was GPII. But everyone else was all in. Final score: 139 – 105. Everyone was scoring. Steph was 8-for-8 on threes, Moody 4-for-4 (until the last one), Wiggs was dominating and Dennis Shroder was hitting his stride (doing to them what he used to do to us) -- 15 points, 4 rebounds, 6 assists, and 2 steals.

And the big number: 53 scores with 41 assists.


Hey, Coach Kerr has got himself a team that looks like it’s a team. As do we fans.


And I’m hoping not to jinx anything since I’m writing this on Friday and tomorrow (Saturday), we play the Grizzlies.


As for the Niners, walking wounded, down to fourth string in some positions, and given that situation, playing as well as possible. Not good enough for the NFL, but still putting up a good fight.


Which gets me to a pet peeve, as they used to call it: players who holdout, specifically skipping OTAs and training camp. Stats show more of them get injured in games than those who are in football shape (not just working out to stay in shape). They start the season with their timing off, their hands not ready to catch passes, i.e. not playing up to the raise they deserved for past performances.


There has to be some other way for the players getting righteous compensation. It’s a short career to start with, something other than holding out, because that’s something which can hurt the team from the get-go, might shorten their own careers even more.


Still, I have to give credit to the new players. The two new guys on the left side of the O-line did a good job, coming in the week before and mostly, more or less equal the right side of the line.

But there’s a limit to how much fewer-than-needed can do. The owners need to find a new attitude, a new way to pay players what they’re worth without them having to fight them for it.


They’re part of your team. They ARE your team, so maybe learn to all play together, and leave playing beast mode for the games.

Would be great to start a season with everyone in football shape, happy to be there, with a better chance of getting all the way through the season, maybe even into the playoffs…


  * * *

Howard Pearlstein has been a few places and done a few things.

Otto Graham -- from the Autograph Collection of Rich Yee

This is the second photo I have signed by Otto Graham.

I love seeing these vintage images.


I attend a lot of sports collectors shows and I remember seeing this photo on one of the athletes' tables. I didn’t know who the athlete was but I absolutely love the photo and had to get it. I found out that it was Otto Graham, HOF quarterback of the Cleveland Browns. He led the Browns to 10 championship games and won seven of them and this was before the Super Bowl.


We talked for about 15 minutes and he told me some amazing stories about the history of football. The more I talked to Mr. Graham the more I respected him and the sport. He was one of the nicest and most talkative athletes I have met. Sportswriters regarded him as one of the best quarterbacks to ever play and

he never missed a game in his career.


Rich YeeSports Today Photographer

Hardly Trivial by T. Buff

Coming Soon...


Is the 59th Super Bowl with a Wild Card

becoming a Thing?!!!


The first Wild Card season was in 1970.

How many times has the Super Bowl been played 

with TWO Wild Card contestants? 


answer below...

Newsletter, Image, Likeness Vol. 113: What The Hell Is Fair Market Value?

by Darren Heitner, Esq.

Founder of Heitnerlegal -- Sports, Entertainment, Trademarks, Copyrights, Business, Litigation, Arbitration


The Weekly Longer NIL Thought


What is "Fair Market Value," also called "FMV," and why does it seem that the NIL world is becoming obsessed with the phrase?


It's because, if the House v. NCAA settlement receives final approval, then all third parties who are construed as "associated entities or individuals" (certain boosters and all NIL collectives), may only pay NIL money to athletes if the money spent is "for a value business purpose to promote goods and services provided to the general public for profit, with payments at fair market value rates, consistent with existing NCAA rules." (Emphasis added).


So, what is fair market value? I've recently had multiple discussions with NIL collectives who wish to do everything in their power to include provisions in contracts to proactively prepare for any scrutiny. But the reality is that we have no clue what "FMV" is. Even worse, the entity that has been tasked with ultimately determining fair market value doesn't know how to calculate it.


This was recently brought to light by my colleague Tom Mars, who dug into Deloitte's prior admission that a "return on invested talent," similar to "fair market value," metrics are not a "silver bullet" and do "not mean that the value proposition of people can simply be reduced to numbers."


continued...

Click Here

Entry Applications Open for 2025 Rolex Monterey Motorsports Reunion; Largest Gathering Expected for Historic Formula1® and IROC Series


Corkscrew Hillclimb Returns August 9


MONTEREY, Calif. —Applications have officially opened for owners and drivers of the greatest authentic, historic race cars to be considered for the prestigious Rolex Monterey Motorsports Reunion, August 13-16, 2025, at the iconic WeatherTech Raceway Laguna Seca. Fresh off a spectacular 2024 Rolex Reunion where 50 years of historic racing at Laguna Seca was showcased, this is the chance for many to be part of the kinetic celebration of racing history.


The 2025 Rolex Reunion promises exciting new experiences. There will be 13 race groups ranging from 1922-1955 Grand Prix legends to more modern machines like 1991-2011 IMSA prototypes ensuring that each race has something for every motorsport enthusiast. 


The featured celebration centers on the 75th Anniversary of Formula 1, the world’s most prestigious racing series. Visitors can expect on-track thrills watching races in the Mario Andretti class, the Phil Hill Cup exhibition featuring F1 cars from every era, and an impressive anniversary display that is being curated to showcase some of the most famous F1 cars in history.


New to the Rolex Reunion this year is a special group of original IROC (International Race of Champions) series cars with many being piloted by past IROC competitors from NASCAR, Formula 1, IMSA, INDYCAR and Trans-Am. This immensely popular series brought together the greatest drivers from all forms of motorsport to race purpose-built, identical cars to eliminate any advantages based on equipment.


continued...

Photo by Stephan Cooper/ROLEX

www.weathertechraceway.com

Click Here

Sonoma Raceway

Bay Area Entertainers wanted for 2025 Sonoma Raceway Events

Anthem singers and musical

acts apply now!

 

SONOMA, Calif. – Sonoma Raceway is pleased to announce that online applications are now being accepted for National Anthem singers as well as bands and singers who wish to perform at the 2025 Toyota/Save Mart 350 NASCAR weekend July 11-13, 2025. Anthem singers can choose to apply for Friday, Saturday or Sunday’s race. Bands will have the opportunity to play the Echo Park Speedway Experience Stage or as roaming entertainment throughout the Fan Zone all weekend. 


Please visit the Entertainment Booking page to apply. Interested Anthem singer applicants can fill out the online form with contact information, as well as submit a YouTube video/link showing the individual singing the National Anthem a cappella style. Deadline to apply is Friday, February 28, 2025. Late applications will not be considered. If selected, acts will be notified via email no later than Friday, March 28, 2025.


The 2025 Toyota/Save Mart 350 NASCAR weekend is July 11-13, 2025. Connect with us on Facebook, XInstagram and TikTok: @RaceSonoma. Tickets and camping for select Sonoma Raceway events are available now at SonomaRaceway.com

 

For more information, contact:

Brandy Falconer

Director of Communications

BFalconer@SonomaRaceway.com

O: 707-933-3981 | C: 707-231-6005

SonomaRaceway.com/Media/News

Social media: @racesonoma

 

Sonoma Raceway is a 2.52-mile and 12-turn road course and quarter-mile drag strip located at Sears Point in Sonoma County, California. Built in 1968 the track is carved into rolling hills with 160 ft of total elevation change. It is host to the only NASCAR Cup Series race in California and one of the few that are run on road courses. It is one of the world’s busiest racing facilities, with track activity scheduled an average of 340 days a year. A complete and versatile motorsports complex, it is home to one of the nation’s only high-performance automotive industrial parks, with approximately 70 tenants.


www.sonomaraceway.com

Hardly Trivial Answer by T. Buff

It Hasn't Happened Yet!


Eleven Wild Card teams have competed in the Super Bowl. Seven of the 11 Wild Card teams who made it to the Super Bowl have won, the most recent being Brady's Tampa Bay Buccaneers in 2020. 


This site is the most entertaining site I could find for more Wild Card info than you will ever need.


The Oakland Raiders were the first Wild Card Super Bowl winner in 1980! I'm hopin' to see Kansas City do the first Super Bowl three-peat! 


Go Celtics!

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Universities & Colleges

Cal Bears

No. 4 Cal Tops No. 10 UCLA, No. 19 Oregon State In Season Opener


Lauzon, Williams Pick Up Event Wins


OCEANSIDE – The No. 4 California women's gymnastics team took home a pair of wins on Saturday at the season-opening American Gold Collegiate Classic posting a 196.275 at Frontwave Arena in Oceanside. No. 19 Oregon State finished second in the tri-meet with a 195.775 and No. 10 UCLA came in third at 195.250.

 

The Golden Bears (2-0) had six individual podium finishes from its senior class, including three event wins. Mya Lauzon finished second in the all-around with a score of 39.525, while also earning a share of the balance beam and floor exercise titles, and a share of the silver on vault. Ella Cesario's 39.200 in the all-around earned her the bronze and Maddie Williams took the gold on the uneven bars.

 

Cal took on the events in Olympic order beginning on vault. Freshman Mya Wiley made her collegiate debut and did not disappoint earning a 9.80 that was the sixth-highest score of the afternoon. Lauzon's event-winning 9.90 was the top routine of rotation as the senior led the Bears to a 48.950 and an early lead over the Bruins (0-2) and Beavers (1-1).

 

The Bears, who finished last year as the second-ranked uneven bars team in the country, posted the highest score of the afternoon on their second rotation collecting a 49.175. Williams got her senior year off to hot start anchoring the lineup with a 9.95. She was one of just two gymnasts on any apparatus to achieve the near-perfect score. Cesario placed fifth in the event notching a 9.85 and both Lauzon and junior eMjae Frazier tied for sixth scoring a 9.825.

 

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Photo: Peter Fukumae

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Stanford Cardinal

Stanford Drops Battle to Pittsburgh


Maxime Raynaud tallied his ninth 20-point

outing of the season


PITTSBURGH – Closing its first East Coast road trip in its inaugural ACC campaign, Stanford men’s basketball fell to Pittsburgh, 83-68, at Peterson Events Center. With the result, the Cardinal drops to 9-5 on the season and 1-2 in the ACC.


Maxime Raynaud led the offense with 21 points, going 7-for-10 from the field and 3-for-5 from beyond the arc. The game marked the ninth 20-point game this season for Raynaud, who entered the contest in the top-10 nationally in both scoring and rebounding. Chisom Okpara added a season-high 14 points off the bench while Jaylen Blakes and Oziyah Sellers scored eight points apiece.


Stanford got off to a strong start against Pitt (12-2, 3-0 ACC), using a 14-2 run to lead at the second media timeout, 18-9. Raynaud scored 11 of Stanford’s first 20 points, and had 14 points in the first half, but Pittsburgh ended the period on a 20-5 run to lead at the half, 38-30.

The Panthers picked up where they left off in the first half, scoring the first eight points of the second period. Okpara scored 11 points in the second half, and Stanford combined to go 18-for-20 from the free throw line over the final 20 minutes.


The meeting was the fourth in program history and the first road game at Pitt between the two schools.


Stanford returns home on Wednesday, Jan. 8 to face Virginia Tech. The 6 p.m. contest will air on ACC


continued...

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San Jose State Spartans

Spartan Comeback Falls Short Against UNLV


LAS VEGAS - Josh Uduje scored a game-high 18 points and Sadraque NgaNga earned his second double-double of the season to lead the San José State (7-9, 0-4 MW) men's basketball team in a 79-73 loss to UNLV (9-5, 3-0 MW) at the Thomas and Mack Center.


  • The Spartans trailed by as many as 20 points in the second half, but went on a 14-0 run late in the game to cut the deficit to three points.
  • The Spartans outscored UNLV 47-35 in the second half.
  • SJSU had five players score double-digits for the second time this season.
  • Uduje has now led the Spartans in scoring in 10 out of 16 games this season and has scored double-digit points in 13 out of 16 games.
  • NgaNga scored 11 points, shooting 4-6 from the field and 2-2 from three, and tallied 11 rebounds.
  • NgaNga’s double-double was also the second of his career.
  • The Spartans now have seven double-doubles on the season.
  •  Sadaidriene Hall grabbed 10 boards in the game to go along with three points and three assists.
  • This marks the third game this season Hall recorded double-digit rebounds.
  • Will McClendon scored 15 points and dished out a team-high four assists.
  • Robert Vaihola tallied 13 points, eight rebounds, three assists, a block and a steal in the game. He also went 5-6 from the foul line.
  • Donavan Yap recorded 10 points and three assists in the game.
  • The Spartans went 16-17 from the foul line.
  • The Spartans also outrebounded UNLV 40-28.


UP NEXT: The Spartans will host Utah State on Tuesday, January 7 at 7 p.m. at the Provident Credit Union Event Center. The game can be watched on the Mountain West Network and listened to on KTRB 860 AM.


continued...

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Saint Mary's College Gaels

Augustas Marciulionis: 20 pts, 6 reb, 6 ast, 1 to


MBB | 53 Point Second Half Propels Gaels to 81-58 Victory in Portland


PORTLAND, Ore. — Saint Mary's (13-3, 3-0 WCC) ran their winning streak inside the Chiles Center to 11 straight, besting the Portland Pilots (5-12, 0-4 WCC) 81-58. This contest had all the makings of a defensive slugfest, with neither team reaching the 30 point mark in the first half, but the Gaels exploded for 53 second half points, cruising to the 23 point W. With the win, the Gaels moved to 10 games over 0.500 for the first time this season. 


Portland opened the game on a 7-2 run, over the first 2:15 of the game, but the Gaels responded by holding Portland to 12 points over the final 17:45 with suffocating defense. At the 5:18 mark of the first half, Portland tied things up at 15 apiece, but the Gaels closed the half on a 13-4 run to take a nine point lead into the break. Jordan Ross didn't miss from the field, from three or from the stripe in the first half, going for 10 points, while Augustas Marciulionis added six first half points and three first assists. Luke Barrett didn't leave the floor in the first, and was limited to just two points, but ripped down a team-high six rebounds. The Gaels turned the ball over just four times in the first half, to Portland's nine, and as such, outscored the Pilots 6-0 off of turnovers. 


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Photo: UP Athletics

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USF Dons

Cougars Upend Dons on

Saturday Afternoon


PULLMAN, Wash. - Making the trip to Pullman for the first time in program history, the University of San Francisco men's basketball team (13-4, 3-1 WCC) left everything on the hardwood on Saturday afternoon as the Dons were upended by Washington State (13-3, 3-0 WCC), 91-82, at Beasley Coliseum.


IN CASE YOU MISSED IT:

  • Racing out to an early advantage on their home floor, Washington State scored the first eleven points of the ballgame as the Cougars held an 11-0 lead at the first media timeout at 15:54. Coming out of the timeout, Marcus Williams got the Dons on the scoreboard with a three-pointer from the top of the arc at 15:43.
  • Regrouping after this initial basket, San Francisco went on to flip the script shortly thereafter as the Dons strung together a 14-3 run to even the ballgame at 14-all following an alley-oop dunk from Carlton Linguard Jr. at 12:51.
  • Just a few minutes later, Malik Thomas put the green and gold on top for the first time as he finished off a three-point play at 11:48 to make it 19-16 in favor of San Francisco. Widening the gap, Thomas knocked down a pullup jumper at 10:47 to keep it a six-point game in favor of the Dons, 24-18.
  • Although Wazzu would draw within one point, 24-23, three straight baskets from San Francisco made it an eight-point lead, 31-23, with 7:44 left in the first half.
  • Continuing to trade points in the minutes to follow, Washington State fought back to square things up at 36-all on a three-pointer from LeJuan Watts.
  • Trading the lead in the final minutes of the opening half, the Cougars held a four-point advantage following a free throw from Watts at 1:10, but a 7-2 spurt from the Dons to close out the period helped San Francisco grab a one-point lead at halftime, 49-48.
  • Coming out of the locker room, a layup from Thomas and a triple from Junjie Wang kept the green and gold up two, 54-52, at 17:50. Less than two minutes later, Wang hit a second three-pointer to keep it a three-point game, 58-55.
  • With just over ten minutes left in regulation, Thomas cashed in from beyond-the-arc himself to put San Francisco in front by five, 66-61. Following this three-pointer, Washington State would fire on all cylinders for the next six and a half minutes as the Cougars pieced together a 23-1 run to take back the lead and steal the momentum. At 3:36, a triple from Tyrone Riley IV helped end the USF scoring drought as the Dons trailed by 14 points, 84-70.
  • Unable to dance around foul trouble for the remainder of the contest, San Francisco would not be able to trim their deficit to single digits until the final basket of the game as Washington State went on to wrap up the contest and seal the victory, 91-82.


continued...

Photo: USF Athletics

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Santa Clara Broncos

Women's Basketball Drops Road Contest to Gonzaga


SPOKANE, Wash. – Santa Clara women's basketball was topped 82-56 by Gonzaga Saturday afternoon on the road. The Broncos (8-8, 2-4 WCC) pulled even in the second quarter with a nice run, but the Bulldogs (9-8, 4-2 WCC) took over from there and were in control the rest of the way.

 

HOW IT HAPPENED:

  • Up four, Gonzaga went on a 6-0 run with all the points coming at the free throw line late in the first quarter to take a 10-point lead. The Zags would hold a 23-14 edge after the first quarter.
  • Back-to-back 3-pointers by Olivia Pollerd and Maddie Naro gave Santa Clara six in a row and Kaya Ingram scored the next two baskets to twice tie the game, the second time at 31-all with four minutes to go. Gonzaga took over the rest of the half and closed in a 12-0 run to lead 43-31 at the break.
  • The Bulldogs really began to put things out of reach with a 7-0 run midway through the third. The stretch put them up by 20-plus for the first time and they ended the quarter leading 63-41.

 

NOTABLE NUMBERS:

  • Santa Clara finished the game shooting 32.8-percent from the field but just 4-of-21 from beyond the arc.
  • Gonzaga shot the ball well, finishing at 53.7-percent, including 66.7-percent in the first half, and was 6-of-20 from downtown.
  • Pollerd led Santa Clara with 13 points and had five rebounds. Kaya Ingram and Malia Latu chipped in 10 each with Ingram also pulling down five boards.
  • Nine of the 10 Broncos to see minutes scored.
  • Maud Huijbens led all scorers with 23 points on 10-of-14 shooting and had 10 rebounds for the double-double. Yvonne Ejim also had a double-double with 19 points and 10 rebounds while adding eight assists as well.


NEXT UP:

  • The Broncos play at Pacific Thursday at 6 p.m.


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University of Pacific Tigers

Tigers Earn Road Win at San Diego with Big Night from Free Throw Line


SAN DIEGO, Calif. – The Pacific women's basketball program shot 27-for-39 from the free throw line to withstand a late San Diego push and leave the Jenny Craig Pavilion with a 72-66 win Saturday afternoon.


Graduate Liz Smith, and seniors Elizabeth Elliott and Anaya James combined to shoot 25-for-32 from the line against San Diego (4-10, 0-5 WCC). The 27 made free throws matched by the Tigers (6-9, 2-3 WCC) since Feb. 16, 2019 against Santa Clara.


Pacific led 65-64 with 55 seconds left when it got stops defensively and made seven free throws to put the game away 72-64 with 20 seconds left. The Tigers held the Toreros to a .338 mark from the field and .214 from long range on the day.


Individually, Smith was 10-of-12 from the stripe. It was the fourth time she made at least 10 free throws in her career. Smith moved up to number four all-time in made free throws in Pacific history – she needs 21 more to pass Selena Ho and move up to third.


James hit 7-of-8 from the line all of which came in the last 51 seconds of the game. The guard finished her night with 19 points, six rebounds, five assists, two blocks and a steal.  


Elliott, in addition to sinking 8-of-12 from the line, turned in the ninth 20-point game of her career. Of those nine such outings, eight have come in true road games and the other at a neutral site. She also dished out a new career-high five assists.


Sophomore Marina Radocaj flirted with the first double-double of her career with a 10-point, nine-rebound stat line. The 10 points match her career-high and are the first time she's scored in double figures against Division I competition. Her nine rebounds are also a new career high.


Junior Sydney Ward logged two blocks and three steals.


Up next for the Tigers is a home match with Santa Clara on Thursday at 6 p.m. The action from the Alex G. Spanos Center can be seen on ESPN+.


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UC Davis Aggies

Davis Claims Dominant Win Over CSUN; Move to 4-0 in The Big West


Score: UC Davis 68, CSUN 41

Location: Davis, Calif. (University Credit Union Center)

Records: UC Davis 10-4 (4-0), CSUN 3-10 (1-3)

 

The Short Story: A balanced scoring effort led the UC Davis women's basketball team to a 68-41 win over the CSUN Matadors on Saturday, Jan. 4. The Aggies have now won seven straight games and find themselves one of two teams still undefeated in Big West conference play (Long Beach State).

 

OPENING TIP 

  • Nya Epps and Tova Sabel led the scoring with 10 apiece.
  • Megan Norris had a productive day on both sides of the court with four points, three assists, 11 rebounds, and three blocks.
  • Ally Fitzgerald had another great game in relief of Norris, dropping nine points to go along with eight rebounds.
  • The Aggies stayed aggressive on missed shots, pulling down 10 offensive rebounds as a team.
  • Nine different players played 10+ minutes tonight


WHAT HEAD COACH JENNIFER GROSS HAD TO SAY

"Today we had really great moments where I thought we were locked in, but I also think there's a lot of areas for improvement. I think it was a good opportunity for a lot of players to get some game minutes this week and that's gonna be really important because we're gonna need depth as we play a 20-game conference season. We know going on the road you gotta create a different mentality so we're excited to do that this week."


HOW IT HAPPENED:

  •  After seeing the first two shots go the way of the Matadors, Davis responded with a pair of threes from Mazatlan Harris and Sydney Burns to hold a 10-6 lead at the first media timeout.
  • Both squads' defense picked up in the final minutes of the quarter, with the only field goals coming from a triple by Avery Sussex for the Aggies and Jenna Kilty for CSUN.
  • A pair of free throws from Norris gave the Aggies a 15-9 lead at the end of the first.
  • The Davis offense began to pick up in the second, with a couple of threes from Sabel along with layups from Epps, Burns, and Bria Shine giving the team a 28-13 advantage five minutes into the frame.
  • Defense became the name of the game once again, with the only points the rest of the period coming from a three by Ryann Bennett and another Norris layup, giving their team a 33-17 lead going into the locker room.
  • Another three by Epps opened the second half.
  • Despite the deficit, the Matadors continued to fight, looking to push momentum with threes by Kilty and Nnenna Orji.
  • However, a myriad of shots from Ally FitzgeraldClara Glad, and Sussex closed an 8-3 run and 56-28 lead to take both teams to the final quarter of action.
  • In the fourth, the Matador offense began to pick up, cashing in threes on back-to-back possessions.
  • But the Aggies' second unit continued to stay productive, with Bennett and Fitzgerald leading the way.
  • Despite being outscored in the period, Davis cruised to a comfortable 68-41 win.

 

UP NEXT:

The Aggies will travel for their next two games, starting with a matchup against Cal State Fullerton down south on Thursday, Jan. 9. Tipoff is set for 7:00 p.m. PT.

 

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Cal State University East Bay Pioneers

Pioneer Men's Basketball Comes Up Short on Thursday to CSUSM


HAYWARD, Calif. — In a closely contested CCAA matchup, Cal State San Marcos edged out Cal State East Bay men's basketball, 68-66 on Thursday evening at Pioneer Gymnasium. The Pioneers battled throughout the game, overcoming multiple deficits but ultimately couldn't secure the victory against the Cougars. 


The first half saw both teams trading leads. CSUSM built an early advantage, going up by as much as 10 points. However, East Bay fought back, taking a brief 38-37 lead on a free throw by Blessing Nwotite with 1:57 left in the half. The Cougars reclaimed the lead on a 3-pointer by Kyelin King, entering halftime with a slim 40-38 advantage.


The second half mirrored the first, with the Cougars again stretching their lead to 11 points, 58-47, with 9:07 remaining. The Pioneers, showing resilience, clawed their way back into the game. Tyree Campbell's layup and subsequent free throw tied the score at 62-62 with just over four minutes left.


The game remained tight in the closing minutes, with Beril Kabamba's layup knotting the score at 66-66 with 29 seconds on the clock. However, Cal State San Marcos managed to score the decisive basket with just over three seconds remaining. East Bay had a final opportunity to tie or win but couldn't convert, resulting in the 68-66 defeat


  • Campbell led the Pioneers with a game-high 18 points on 7-of-12 shooting, including three 3-pointers.
  • Kabamba contributed 13 points and a team-high six rebounds, while Ramsey Huff added 12 points.
  • The Pioneers showed a balanced effort on the boards, with all 11 players who entered the game recording at least one rebound. However, San Marcos held a slight edge overall in rebounding, 34-31.
  • Shooting efficiency proved to be a key factor, with the Cougars hitting 44.9 percent of their field goals compared to East Bay's 38.9 percent.


Cal State East Bay: 4-7, 2-3 CCAA

Cal State San Marcos: 1-9, 1-3 CCAA


continued...

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Monday, January 6, through

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Monday, January 6

Sacramento Kings vs. Miami Heat, 7 p.m.

Tuesday, January 7

Golden State Warriors vs. Miami Heat, 7 p.m.

San Jose Sharks vs. Vegas Golden Knights, 7:30 p.m.

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Friday, January 10

Golden State Warriors @ Indiana Pacers, 4 p.m.

Sacramento Kings @ Boston Celtics, 4:30 p.m.

San Jose Sharks vs. Minnesota Wild, 7 p.m.

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Sunday, January 12

Sacramento Kings @ Chicago Bulls, 12:30 p.m.

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