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Office - (262) 522-2210 / Fax - (262) 522-2211

Welcome to your Wisconsin Weekly Calendar of Programs and Events, the Great Lakes Graphics Association's weekly e-newsletter with upcoming programs, events and webinars. The Weekly Calendar is published every Monday

In this issue:


Virtual MasterClass


Finishing Touches: The Results of Taktiful and WhatTheyThink’s Landmark Digital Embellishment Survey

Wednesday, September 27, 2023

1 p.m. Eastern / 12 p.m. Central


Presented by WhatTheyThink

Taktiful teamed with WhatTheyThink to conduct a first-of-its-kind study of digital ink and toner embellishment use. Join the study’s principal investigators as they take a deep dive into how current users of digital ink and toner embellishment technologies are utilizing them, what the response from customers has been, how satisfied print providers have been with the sales and profitability of these jobs, where the challenges lie, and their general feelings about the future of these technologies.

October 2023 Talent Report – Building the Generational Bridge

Wednesday, October 11 2023

1:00 p.m. Eastern / 12:00 p.m. Central

FREE for GLGA members

Presented by GLGA and MRA

MRA’s Talent Report is an up-to-the-minute review of what is going on in the world of business with an emphasis on talent. Based on input from CEOs, CFOs, and HR leaders from MRA’s 3,000+ member companies, 1,000 roundtable participants, and subject matter experts, the Talent Report keeps you abreast of trends and best practices.

This month's focus - Building the Generational Bridge. MRA has applied for HRCI credits and SHRM PDC's for this program.

Short Attention Span Webinar – She Sells

Thursday, October 12, 2023

11:30 a.m. Eastern / 10:30 a.m. Central

FREE for GLGA members

Presented by GLGA and the Americas Printing Association Network

Two sales people are speaking with a client. One is male and the other female. The woman asks the customer a detailed question pertaining to his business needs. The customer listens and then turns to the man to answer. Fictional story? Nope. I (Bill) was the male sales rep. This month, we turn our Short Attention Span Webinar eyes to women in sales. And guys, if you think this isn’t for you? Go ahead and take the month off…at your own peril. Understanding the female business mind is for everyone. Co-presented by Kelly Mallozzi of Success In Print and Bill Farquharson of The Sales Vault.

Virtual MasterClass


Customer Service with Care Virtual MasterClass Workshop

Six consecutive Tuesdays starting October 3, 2023, and running through November 7, 2023

2:00 p.m. Eastern / 1:00 p.m. Central

Each session is 45 minutes with Q&A time at the end

Presented by GLGA and the Americas Printing Association Network

Upgrade your customer’s experience (CX) by learning how to effectively integrate CARE into your Customer Service program. Participants will learn how to:

  • Evaluate the needs, emotions and wants of your customers
  • Assess and improve your company’s commitment to a quality service experience
  • Create standards for current and onboarding service representatives
  • Differentiate your company by elevating your service to secure a place at the top
  • Implement the processes necessary to develop a compassionate, helpful and sympathetic service experience

Registrants who attend all six weeks earn a MasterClass Certificate of Completion. Our presenter is MasterClass educator Debbie Nicholson of Think To Ink!

About Us

The Great Lakes Graphics Association is the trade association dedicated to representing the graphic arts industry throughout Illinois, Indiana and Wisconsin through education, promotion, and public affairs. It represents approximately 13 percent of the total print market in the United States with its three-state region, accounting for combined annual shipments of nearly $19 billion. Founded in 1886, GLGA celebrated its 135 year anniversary in 2021 and continues to be the oldest print trade association in North America. 


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