The mantra in our office this year for Business Attraction has certainly become "where in the world in Kim Uhlig?" Earlier this year, Kim traveled to Hannover Messe to promote our region at the world's largest manufacturing innovation trade show. Her efforts have already generated three prospects for our region planning visits this fall and winter.
Over the past few months, Kim attended a manufacturing show in Winnipeg, Canada and Select USA, an opportunity to meet with international businesses interested in a U.S. presence. She also met with international consulates in Chicago to connect with international prospects.
Next month, Kim is attending a networking event with site-selectors and developers in Atlanta.
Research shows that the very best marketing for business attraction is face-to-face, so Kim's travels are critical if we want to welcome new employers to our region.
Those efforts have already generated a pool of 19 active projects. The additional shows this year should continue to drive that number up and result in some real wins for GP.