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New York, NY -- The New York International Auto Show is pleased to reveal the Genesis X Gran Equator Concept on the floor of the Jacob K. Javits Convention Center. The bold exploration of elegance and adventure designed for those seeking the serenity of nature and the thrill of the unknown is the brand's first adventure vehicle concept.
“The X Gran Equator Concept is an exercise in harmonizing contrasts—combining elegance with ruggedness, and the spirit of exploration with refined comfort,” said Luc Donckerwolke, Chief Creative Officer of Genesis. “It represents the orchestration of true off-road competence and uncompromising luxury, designed to enable the discovery of the world’s most breathtaking landscapes.”
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