ASA E-News | January 4, 2019
Carrier News & Updates
Prudential announces that on Monday, January 28, 2019 changes to PruLife Survivorship Index UL and the new Survivorship BenefitAccess rider will be introduced, subject to state approvals.  View the full announcement.

Reliance Standard annuity interest rate decreases go into effect January 7, 2019 for fixed products and January 16, 2019 for indexed products. View the full announcement.

Guggenheim Life and Annuity announced that all of their product rates have changes in January 2019. View the full announcement.

American National Signature GUL reprice & retention limit change. View the full announcement.

Allianz announced that effective January 15, 2019, Allianz Asset Pro+ Series Fixed Indexed Universal Life product will be discontinued. View the full announcement.

Lincoln Financial is cutting fixed annuity interest rates effective on January 1, 2019. View the updated rate sheets.

Americo withdraws their Reliable Living Plan effective December 28, 2018. For more information contact our sales team at
New Year > Better Way to Quote & Submit Term Life Insurance
Starting in January 2019, The ASA Group will be launching Vive at Vive is a revolutionary new term insurance portal that transmits your orders directly to the carrier and provides valuable presentation tools for both you and your clients.

Our Commitment to Servicing Your Inforce Business
We are dedicated to providing outstanding service to all of our advisors on their books of inforce business. Whether opportunities arise through life insurance review or through general servicing of your inforce book of business, we are dedicated to ensuring that your clients are getting the most value out of their insurance and you are building long lasting and profitable relationships. Contact your Internal Wholesaler today to learn more.
In The News
Genworth Acquisition Approved by Regulators
Dec. 21, 2018

Genworth Financial, Inc. and China Oceanwide Holdings Group Co., Ltd. announced that the Delaware Department of Insurance has approved the proposed acquisition of control by Oceanwide of Genworth's Delaware-domiciled insurance
company, Genworth Life Insurance Company, as contemplated under the merger agreement entered into by Genworth and Oceanwide on October 21, 2016.

2018 Indexed UL WYSIWYG Award Winners Announced
Dec. 5, 2018

Modern IUL products have upended the traditional UL story. These days, IUL products are more defined by their unique factors and formulas then by the basic shared mechanics of all UL products. There is no longer such a thing as "standard" IUL because almost all IUL products are now heavily impacted by non-standard policy factors ranging from basic interest bonuses to highly complex, virtually undisclosed, formula-driven index return multipliers, and everything in between.