May 9, 2019
Get Your Free Human Trafficking Certification

Inhospitable to Human Trafficking: Training Workshop

These FREE workshops will empower you to make a difference in the lives of those who are exploited by equipping you with best practices to identify and report suspected trafficking incidents, prevent trafficking, and increase hotel safety. You will learn how to protect your hotel from legal risks, security risks, and reputational risks. You will also learn how to use BEST’s online training program to train all staff at your properties and discover ways to build upon your existing human trafficking training tools.

Who Should Attend: frontline supervisors and department managers, hotel owners and general managers

SB 970 was signed into law by Governor Brown. It requires Human Trafficking awareness and education for all hotel employees that may come into contact or interact with possible victims of Human Trafficking. Employees must complete this by January 1, 2020.

All attendees will receive a certification of completion by BEST at the end of the workshop.

Light Refreshments Provided
Wednesday June 12, 2018
4:00 – 6:00 p.m.
Holiday Inn Express Hotel & Suites
66 Airport Access Road
Oakland, CA 94603

Thursday June 13, 2018
4:00 – 6:00 p.m.
Holiday Inn Express & Suites Cal-Expo Sacramento
2224 Auburn Blvd
Sacramento, CA 95821

Sponsorship Opportunities: Contact Chris Middleton 925.478.0929
One Message Does Not Fit All: How Smart Hoteliers Are Personalizing Their Ads to Capture New Audiences
One of the biggest mistakes hotel marketers make when planning ad campaigns and promotional offers are building these campaigns around very broad, one size fits all messaging. In their effort to appeal to everyone, these ads run the risk of appealing to no one.

The Good News: New ad platforms and ad technology (from google, facebook and Instagram, to travel intent and the OTAs) make it easier than ever to identify highly specific audiences so that you can tailor your ad messaging to suit them.

Let Workers’ Compensation Insurer Check on Claim Validity

One of my employees came to me today and said his back was sore and that he hurt it while moving some equipment, so we sent him to the doctor to get treatment. Shortly after this employee left for the doctor’s office, another employee came to me and told me the first employee actually hurt his back at home the night before, and was lying about getting hurt at work. Knowing what the second employee told me, do I still have to process the employee’s workers’ compensation claim?

The short answer is “yes.” California Labor Code Section 5401 requires an employer to provide its employees with the workers’ compensation claim form (DWC-1) within one working day from the time the employer receives notice or knowledge of an injury that results in lost time from work, or requires more medical treatment than first aid.

Lodging Properties Continue to be Plagued by Click-by Lawsuits
We still get reports from CLIA members and others about "click-by lawsuits"; lodging owners sued by because their property website is not ADA compliant. Before you receive one of those dreaded letters in the mail, it is wise to have your website reviewed by an experienced website designer.

Our CLIA Associate Members are glad to work with you. Visit:

Other resources:

We Appreciate Our CLIA Sponsors
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(916) 925-2915
1017 L Street #527
Sacramento, CA 95814-3805