Bigger travel budgets, a better economy, and the perception that travel supports customer relationships will drive business travel in the next 12 months, according to a survey of business travelers conducted by marketing firm MMGY Global.
In June, MMGY Global surveyed 355 Millennials, 306 Generation Xers, 316 Baby Boomers and 30 "Matures" - totaling 1,007 U.S. residents - who took at least one domestic or international business trip in the past 12 months.
The most common reason business travel will increase, as noted by half the respondents, owed to their companies' perception that travel is important to grow and maintain customer relationships. Forty-four percent said their companies were doing better financially and had increased their travel budgets.
Travelers took an average of 6.8 business trips in the past 12 months and expected that to increase to 7.4 in the next 12 months. Millennials, those between ages 18 and 36, took more trips than the average business traveler, and they expect to take even more, 8.6 trips, in the next 12 months.
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