A Word From Nelson 
There are many factors to consider before having new flooring installed in your home. Of course you should know what type of flooring is suitable to a given location in the house. But if you’re choosing hardwood flooring, it’s also important to know the difference between solid and engineered hardwood. Most people have no idea how new flooring might affect their health, and that of family and pets. Be sure to read our article on the new formaldehyde emissions limits the EPA is recommending.

Nelson Green, President 
“Thanks for recommending the laminate for our living room. Not only were the installers in and out in a couple of hours like you said they would, but we sold the house within four days of installation! You and the guys did a great job!” Jim (Melbourne)
Herringbone: A Modern Design
with Some Ancient Origins

In the past few years, hard lines and geometric shapes have been popular among all types of designers, including flooring professionals. Herringbone is a zigzag pattern of offset rectangles. It goes well with decors of many styles.

The name is derived from the pattern of a herring's skeleton. The pattern extends back to Egyptian textiles and metal workings. Herringbone patterns appear in ancient Roman road constructions, where the interlocking pattern created greater strength. Herringbone also has some Celtic roots: Ancient horsehair herringbone cloth has turned up in Ireland, suggesting a reason the pattern is a traditional choice for tweed fabric to this day. 
Which Floor Goes Where?

Sometimes figuring out what type of floor to install in your home, and where, is less straightforward than people would like. So here's a quick look at the various flooring types and our suggestions on where you should install them. 

Hardwoods: Hardwood flooring is warm, durable and traditionally the most desired look for any home. With today’s finishes, it can be installed in almost any area of the house, although we don’t recommend it in areas of extreme moisture, such as bathrooms.

Stone and Tile: There is a multitude of gorgeous stone and tile designs to choose from, making it easy to select a pattern that brings your rooms together. New “woodlook” tiles are available right now and look absolutely fabulous. We recommend putting stone and tile in high-traffic areas or places prone to excessive moisture or standing water. That includes kitchens, entryways and bathrooms.

Carpets: Carpet feels great underfoot and is quiet to walk on. The new fibers make it incredibly soft and luxurious, always a great choice in rooms where you need quiet (like bedrooms, family and media rooms). You can choose from a wide variety of patterns and colors. For heavier traffic areas, always consider low-profile carpets in a darker color.

Laminates and Vinyl Planks: The great thing about laminates and vinyl planks is that they can be engineered to look exactly like real wood or tile at a fraction of the price. They are great for such high-traffic areas as a foyer or hallway because of their durability. While laminates can be damaged by water and high moisture, you can install vinyl planks anywhere in the home. Our H20 vinyl planks are guaranteed waterproof and can be put down with a minimum of floor prep. They can really save you money.

Come by the store and describe your home to us. We’ll be happy to help you pick the floor that best suits your needs ... at the price you want to pay! Give us a call at 321-259-6663 or contact us here.
EPA Rule to Regulate Flooring Component

According to  InsideEPA, the Environmental Protection Agency (EPA) has finalized an air rule regarding formaldehyde emissions limits, sending it to the White House Office of Management and Budget for review. The specifics of the rule are still unknown.

Formaldehyde is a component of laminate flooring materials. The flooring industry has been watching the rule evolve since the process began in 2010. That year, Congress passed a bill that required the EPA to regulate formaldehyde emissions like the 2008 California Air Resources Board, which is the strictest standard in the country.

This has been an issue lately after CBS 60 Minutes ran an exposé on a national flooring company that had been knowingly importing and selling laminate from China with extremely high levels of formaldehyde. With this negative publicity and many class-action lawsuits aimed at this retailer, consumers became rightfully concerned whether other retailers were selling similar unhealthy products.

Great Southeast Flooring America already meets high standards and sells only flooring that adheres to appropriate regulations. You don’t have to worry when you deal with a reputable company. For more information, you can contact us here .
Derby Day 2016

Rockledge Rotary Club’s Derby Day Charity Fund Raiser was a huge success! It featured a variety of indoor and outdoor festivities, including live charity horse races, silent auctions, a live auction, a 50/50 raffle and a simulcast of the Kentucky Derby. Turnout was amazing for the event, which raised funds to benefit Crosswinds Youth Services, Ronald McDonald House Charities and Hidden Acres Rescue for Thoroughbreds.

We are proud to be a multi-year sponsor of this wonderful event and look forward to what next year may bring. If you weren’t able to make it in 2016, be sure to keep an ear out for next year’s event on the day of the Kentucky Derby.
Customer Question:
What is the difference between solid and engineered hardwood?

Solid wood is milled from a single 3/4-inch thick piece of hardwood. Solid wood flooring expands and contracts more with changes in your home's relative humidity. Because of this, it is not used to a great extent in Florida. It should not be glued directly to our typical concrete slabs. Because of its thickness, it can also create a problem matching with other types of flooring.

Engineered hardwood is made up of multiple layers of wood stacked in a cross-grain configuration (like plywood). This minimizes expanding and shrinking. It is by far the most practical and economical construction for Florida’s climate. While usually glued down directly to the concrete slab, certain products can be “floated” where they interlock together and don't adhere to the slab. It is important that the moisture content of a slab is checked before installation. If moisture is present, it should be corrected or special sealers need to be used. Flooring America always does moisture checks before installation.

It is imperative to use the correct adhesive and install according to manufacturer’s recommendations. Many stores try to skimp on the adhesive or use cheap labor to save cost, which means you could have warranty issues if the floor ever has a problem. Always use a store willing to stand behind its installation with a limited lifetime installation warranty.

You can sand and refinish both types, but there is a common misconception that solid wood floors can be sanded more often than the engineered. Since solid floors are usually nailed down, you cannot sand past the top of the nail head. With quality engineered floors, the wear layer thickness is about the same. Considering the modern finishes available today, you may never need to refinish your floor anyway, as long as you maintain it properly. Always use furniture protectors on any wood floor. Keep it clean of sand and dirt that can scratch the finish.

Check out our selection of hardwood flooring here.