For Immediate Release
HRE and Ryan Truex add Bass Pro Shops as
Primary Sponsor at Talladega
Special Bass Pro paint scheme to adorn No. 16 truck during
Camping World Truck Series race

TALLADEGA, Ala. – Hattori Racing Enterprises (HRE) is pleased to welcome Bass Pro Shops to Ryan Truex’s No. 16 Toyota Tundra for the 19th race of the NASCAR Camping World Truck Series (NCWTS) season this weekend at Talladega Superspeedway. Bass Pro Shops, the leading outdoor destination retailer based in Springfield, Missouri, joins HRE as primary sponsor of Truex and the No. 16 team. 

Partnering with Truex and HRE adds to the legacy of Bass Pro Shops in NASCAR as well as with the Truex family and at Talladega Superspeedway.

“Having Bass Pro Shops come on board for Talladega this weekend is huge for our team,” Truex said. “They have been a big part of my brother’s (Martin Truex Jr.) career for a long time and it’s very special to have them with us this weekend. Martin won an XFINITY race with Bass Pro Shops at Talladega back in 2006, so we’re going to do everything we can to get them back in victory lane on Saturday afternoon.” 

Truex and Bass Pro Shops have a previous connection in the NCWTS. The partnership combined for two races in 2013 and 2014 when Truex nearly won the season opener in '14 at Daytona International Speedway and finished fourth. 

Bass Pro Shops Founder and CEO Johnny Morris is an avid racing fan and has a long relationship with NASCAR dating back to 1998. Bass Pro Shops and TRACKER Boats currently sponsor NASCAR Monster Energy Cup Series points leader Martin Truex Jr. – Ryan’s brother. The partnership between Martin Truex Jr. and Bass Pro Shops was established in 2001. Bass Pro Shops and TRACKER Boats served as primary sponsor for Martin Truex Jr. during two Xfinity Series championships in 2004 and 2005.

Follow Truex and the No. 16 Bass Pro Shops team this weekend on Twitter @Hattori_Racing and at

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Ryan Truex's No. 16 Bass Pro Shops Toyota Tundra
About Hattori Racing Enterprises
Hattori Racing Enterprises (HRE) was founded in 2009 by Shigeaki Hattori and since then the team has fielded entries in a variety of different series, including the NASCAR XFINITY Series, NASCAR Camping World Truck Series, NASCAR K&N Pro Series, and ARCA. As a former driver, Hattori captured the Japan Formula Toyota championship in 1994 and moved to the United States the following year to race open-wheel cars. He competed in the Toyota Atlantic Series, Indy Lights and IndyCar. He won a pair of Indy Lights races in 1998 and made two starts in the Indianapolis 500. In 2005, Hattori made the transition to stock cars and drove a Toyota in the NASCAR Camping World Truck Series. HRE's race shop is located in Mooresville, N.C.
Media Contact:
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Public Relations  
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Hattori Racing Enterprises | 161 Knob Hill Rd, Mooresville, NC 28117