Mendrisio, Switzerland, 6-8 April 2020
6-8 January: HTHIC2020
The Heritage, Tourism and Hospitality, 4th International Conference, will take place in Mendrisio, Switzerland, and evolve around the theme "Living Heritage and Sustainable Tourism".

The leading question is “How can destinations succeed in attracting tourists while simultaneously engaging all stakeholders in the conservation of natural and cultural heritage?"

Join us at HTHIC2020 to discuss Preservation,(re-)Presentation, Promotion, Profit (in the sense of benefits for all involved) and Purpose (well-being and the co-creation of thriving places).
Heritage and Slow Tourism
The concept of Slow Tourism is receiving increasing attention. It is referred to as an alternative to modern mass tourism and its negative impacts on places and communities.

But what is Slow Tourism: a mindset, a lifestyle, behaviour, marketing, a specific tourism product, a tool for tourism development?

How does it contribute to the preservation of natural and cultural heritage and the Sustainable Development Goals?

In September, we invited researchers and professionals to share knowledge and experience. Now, we look forward to exploring the concept with these experts and and other delegates.
Speakers - A Selection

https://heritagetourismhospitality.org/veronique-hermanjat/
Véronique Hermanjat
Slow Destination Morges Region | ARCAM | Switzerland 
https://heritagetourismhospitality.org/michele-rumiz/
Michele Rumiz
Slow Food Travel Programme | Slow Food | Italy
https://heritagetourismhospitality.org/deepak-chhabra/
Deepak Chhabra
Arizona State University | USA

https://heritagetourismhospitality.org/burcin-kalabay-hatipoglu/
Burçin Kalabay Hatipoğlu
UNSW | Australia
https://heritagetourismhospitality.org/melissa-brunner/
Melissa Brunner
CIMA Beratung+Management GmbH | Austria
https://heritagetourismhospitality.org/sara-mair-bellshaw/
Sara Mair Bellshaw
University of the Highlands and Islands | Slow Adventure | United Kingdom
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'Living' Heritage

At least 270 participants on the Thursday, 700 on the Friday, and dozens of assistants, all volunteers, also from abroad: the Holy Week Processions, since December on the UNESCO List of Intangible Cultural Heritage of Humanity, bring history to the stage.

Stories from the Magnifico Borgo: about personal pride, family traditions, community engagement and hospitality.
Pre-conference Seminars

Register in time if you wish to participate in one of the pre-conference seminars on 6 April. Seating is limited.

ICTs for sustainable tourism at heritage sites
A framework and some fields of application.

Chair: Lorenzo Cantoni, UNESCO Chair in ICT to develop and promote sustainable tourism in World Heritage Sites at USI-Università della Svizzera italiana.
Venue: Chiesa di San Giovanni già dei Padri Serviti.

Strategy and Story
About the art and science of storytelling and narrative approaches to strategy and visitor experience development, audience and stakeholder engagement.

Chair: Karin Elgin-Nijhuis, Elgin & Co.
Venue: The Gazebo.
Organisers, Partners  & Sponsors
https://heritagetourismhospitality.org/partners/
HTHIC Newsletter 19 February 2020
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