Let us first wish you and yours a very Happy Holidays. We hope that your year has been a blessed one and that the New Year brings another prosperous and productive year for you.

At Snap2Close, we are most fortunate to have shared many wonderful moments with you, our customers, with whom we have built camaraderie and friendships! 

Let us share a few relevant pieces of information with you as we close out this year.

The rapid spread of Omicron leaves us all with many questions. I know that we all wish we knew what lays ahead of us as this virus spreads. However, Covid-19 has already made a significant impact on what homebuyers want to now see.

This is verified by both Realtor.com (now the most popular real estate search site) and Zillow. Statistic tells us the following facts:

  • 61% of buyers said they wished more listings include 3D Tours and 46% of millennial buyers said they would be confident making an offer on a home they toured virtually. (Zillow Consumer Housing Trends Report 2021)

  • Listings with a 3D Tour got on average, 45% more views than listings without. (Based on data collected August 2021 - October 2021.)

  • Homes with 3D Tours we saved by 57% more than homes without. (Based on data collected August 2021 - October 2021.)

  • Floor Plans are important than 3D tours. (2021 2021 Home Buyers and Sellers GenerationalTrends Report). Their report shows what is most important for homebuyers to view when searching for a home.
  • Professional Real Estate Photos - 92%
  • Floor Plans - 70%
  • Virtual Tours - 61%
  • Videos - 54%

Let us close this email out with a bit of news about Matterport 3D Tours. They can now be used on Zillow and are, by far, the leading resource for professional 3D Tours. This year they are projected to generate over $100 million in revenue. That is pretty good for a company that is only 11 years old.

The team at Snap2Close wants to send our very best wishes for you and your family as we share this holiday season!

Charlie, Sharon, Bill, Kaitlin, Seth, and Harald.