MadREP Report | December 22, 2020
We hope you've been able to find some joy in this holiday season after a trying year. As you're making your final holiday purchases, please remember to support those businesses who have chosen to start and thrive here in the Madison Region.

As always, please take care of yourselves. Practice social distancing. Wear a mask.

For the latest reopening and recovery resources, be sure to check the MadREP website often.
Madison Region in the News
Where Tech Workers Are Moving

New LinkedIn Data vs. The Narrative... The Austin surge that wasn’t. Plus booming Seattle, miraculous Madison, and sluggish San Francisco. There’s a narrative that the tech industry’s future lies in Texas and Florida. The narrative is wrong.

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Gov. Evers Announces Governor's Blue Ribbon Commission on Rural Prosperity Releases Report and Ten Action Recommendations
Gov. Tony Evers recently announced the Governor’s Blue Ribbon Commission on Rural Prosperity has released “Rural Voices for Prosperity: A Report of the Governor’s Blue Ribbon Commission on Rural Prosperity,” which calls for coordinated measures across state government to meet the needs of Wisconsin’s rural communities.

“The Governor’s Blue Ribbon Commission on Rural Prosperity Report reinforces the fundamental importance of broadband access to rural communities called out in MadREP’s Advance Now 2.0 five-year strategy,” said MadREP President Paul Jadin. “In addition to the positive outcomes addressed in the Commission’s report, rural K-12 education and rural healthcare will require increased access to broadband for their communities to thrive. Along with local government, rural healthcare and K-12 districts consistently rank as the largest employers in rural counties. MadREP’s five-year strategy calls for increased support of these three partners to maintain our Region’s rural economies.”

“Additional investment or opportunities to generate new revenues at the local level, along with enhancement of local economic development capacity, are critical issues which need to be considered jointly with urban and exurban interests so as to avoid a zero sum game when it comes to funding," he added. "Regional economic development, in concert with WEDC, will play a vital role in moving the needle on most of these issues.”

The report features 10 overarching recommendations that, taken together, would commit state government to a comprehensive approach to rural prosperity, create new partnerships with rural and tribal communities in the designing and delivering state services, and invest more thoughtfully to address rural Wisconsin’s critical challenges and most promising opportunities. 

Four Things You Need to Know This Week
Congress Passes Year-End COVID-19 relief

Lawmakers passed a mammoth $2.3 trillion year-end bill to finally deliver coronavirus relief and fund the government, putting an end to months of roller-coaster negotiations and turning the legislative page over until 2021.

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Site Selectors & ED Pros Not Always on the Same Page

Ady Advantage conducts industry-wide research to help inform their site selection clients and the economic developers who serve them.

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WI Officials Again Told to Expect Less COVID-19 Vaccine

The first doses of a vaccine from drug maker Moderna rolled into Wisconsin on Monday, and health systems across the state were expected to start administering the drug to health care workers as early Monday afternoon.

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Madison College Student Wins Esports Championship

Freshman Kaden Crockett and Madison College Esports Head Coach Joe Hanson look back at Kaden's run to winning the Fall 2020 NJCAA Esports national championship playing Super Smash Brothers.

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Reopening & Recovery Resources
WEDC Reopening Guidelines

The future will require the gradual adoption of new business practices that reflect the evolving reality of the COVID-19...

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Return to Work

Businesses must show they are prepared to keep employees, customers and other guests safe.

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Greater Madison Chamber Slido

Join the Conversation! Please ask questions related to COVID-19 and business here.

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MadREP Partner Spotlight
Support from partners like these make our work possible. Want to get involved? Email