Building the Tourism Workforce: NYSTIA at the NYSSCA Event in Albany

Last weekend, NYSTIA's Brooke Wilson was joined by three of our Higher Education Advisory Council members at the New York State School Counselor Association (NYSSCA) event in Albany to speak with NYS school guidance counselors on the incredible careers offered in tourism and hospitality.

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Nominate a Deserving Colleague for a NYS Tourism Excellence Award

Nominating is a once-a-year opportunity to recognize the amazing work you and your colleagues do every day to advance New York State tourism. Nominate your own organization, a leader, a partner in your county, or a colleague deserving of recognition. Let us know what you and your team have been up to, or let someone know how much you appreciate their hard work!

Nominate Now

Take the NYSTIA 2023 DEAI Survey:

It only takes less than 10 minutes!

The NYSTIA DEAI Committee is asking you to participate in their new, brief survey to assess the progress and future needs to support DEAI initiatives. This survey only takes 10 minutes, and is designed to be shared with your community. Please send this to your stakeholders, members or partners – they do not have to be NYSTIA members to participate!

Take the Survey

The Saratoga County Board of Supervisors passed a resolution naming Discover Saratoga as the county’s official tourism promotion agency at its September meeting.

“We’re absolutely delighted and honored to be designated as the official tourism promotion agency for Saratoga County. We are excited to embark on this journey to showcase the unparalleled beauty, culture, and experiences that our county has to offer." - Darryl Leggieri, president of Discover Saratoga

"Discover Saratoga was the logical choice to assume the role of Saratoga County TPA based on their expertise and success working with groups and conventions. Saratoga County Tourism is in excellent hands. As a lifelong Saratogian, tourism and hospitality in in my blood. I look forward to continuing my membership in NYSTIA and staying engaged with my industry colleagues and advancing the great work NYSTIA is doing." - Annamaria Bellantoni, Vice President, Tourism, Saratoga County Chamber of Commerce

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Last Friday, November 17, Canal NY hosted their 2023 Annual Meeting at FLX Live in Geneva, NY, where new officers and board members were elected. Updates were provided on seasonal canal maintenance, upcoming projects, the preparations being made for the Erie Canalway Bicentennial Celebration, and more.

Read the Full Recap

Governor Kathy Hochul has announced that the New York State Public Service Commission made major changes to New York’s electric vehicle “make-ready” program to speed up the transition to zero-emissions electric vehicles. The changes are designed to accelerate the development of EV charging infrastructure to combat range anxiety and ensure New Yorkers have access to convenient and reliable EV charging.

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The public is invited to pick up a free 2024 Erie Canalway National Heritage Corridor calendar starting December 1, 2023 at selected libraries and visitor centers throughout the National Heritage Corridor. The calendar features winning images from this year’s Erie Canalway photo contest. 

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Reserve now for the February AARP Mid-Atlantic Region (NY, NJ and PA) to reach the fall and winter travel market!

• Target: AARP's age 50 to 59 audience, for multi-generational summer travel and off-peak couples and family weekend outings
• Receive matching space for advertorial content, doubling your destination visibility, and increasing your visual impact and branding opportunity
• Reader service lead generation is expected to deliver thousands of valuable consumer contacts

Reserve your space by November 22, 2023!

DiscoverUpstateNY.com (DUNY), the premier travel website for Upstate New York has an exciting program surrounding the Total Solar Eclipse for April 8, 2024 starting in November to increase tourism for your destination, attraction, hotel, events and more. Reach 80,000 - 200,000 monthly viewers with this all digital compelling program offering extra high visibility through ad placement, added value and content. Consider how you can benefit and engage more visitors by participating and email Madelyn Roberts or by phone at 516-662-9555 for more information.

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The NYSTIA Co-Op Program for 2024 is starting at $900! Join 25+ NYS Destinations and Increase visitors, revenue & and economic impact via traveler engagement, and lead generation.

NYSTIA Preferred Rates and Value Ads: Participate for as low as $300 per month!

Learn more & Sign Up!

Now through December 31, 2023, we invite NYSTIA members to take advantage of a special print promotional offer. For the remainder of the year, purchase 1 (one) print ad to run the in the Times Union and receive 1 (one) free print ad of equal or lesser value.*

The Times Union provides news and information to communities across the Capital Region and beyond, delivering unmatched reach and representing the #1 print portfolio in the region!

Learn more & Sign Up!

No new job postings have been submitted this week, but be sure to view the open positions on our NYS Tourism Careers Page.

Take the 2023 Tourism Advocacy Survey | Share your DEAI Case Study

Take the New DEAI Survey | 2024 Tourism Champions Agreement |

Submit a Workshop Proposal | 2023 Travel Show Schedule

WHAT WE DO TOGETHER:

Advancing economic responsible growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.