CALFEST 27TH ANNUAL CONVENTION

April 6-8, 2022

DoubleTree by Hilton - San Jose

ReCover, ReImagine, ReStart

The 27th Annual Convention is coming up so very soon. We're excited and looking forward to the opportunity to all be back together again. Join your fellow festival and event producers, vendors, entertainers, sponsors, presenters, and volunteers to network, learn, share, and be entertained. Register today!

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Pre-conference One-Day Workshop

Active Shooter Considerations & Stop the Bleed

Devin Schmitt and Matthew Butler, Rolling Ready, San Diego, CA

Those who attend this class can expect to walk away with a different perspective on attending large venues. The subjects covered will explain how to react to an active shooter situation, give one a sharpened sense of situational awareness, how to talk to 911 and individual preparedness concepts.

The best lessons taught in this class will be on how to stop moderate to severe bleeding using the most current medical trends. Participants will learn how to property apply a tourniquet and more!


Matthew Butler and Devin Schmitt are both combat veterans who served in the U.S. Marines as infantrymen. They are California Peace Officers with a combined 24 years experience in law enforcement.

 Devin and Matt are both certified "Stop the Bleed" instructors and have received intensive training regarding tactical combat casualty care, active shooters situations and bomb incident response. Separate registration required.




Convention Speakers

Every year CalFest strives to bring you speakers with a variety of topics that are of particular interest to festival and event organizers to help you with producing the best events in California and Nevada. Following is just a sampling of this year's sessions:

Creating Partnerships for High Visibility Events in Your Downtown

Sylvia Bianchi, Culver City Downtown Assn.


One Day at a Time; The Making of the San Jose Jazz Festival

Bruce Labadie, Festival & Artistic Director, San Jose Jazz Summer Fest


ABCs of Safety, Communications & Large Events

Margie Haupt, City of Riverside


The Challenges to the Event Industry during the Pandemic & the Resulting Permanent Changes

City of San Jose Panel



Keynote: A Gaze into the Crystal Ball - What will our Events Look Like in the Future?

Ira Rosen, Temple University, Philadelphia, PA


Maximizing Vendor Revenue

Michael Bleau, CEO, Event Hub, Sherman Oaks, CA


How to Get (and Where to Find) Sponsors

Vicki Higgins, CXP Agency, Palm Desert, CA and Reno, NV


Diversity, Equity and Inclusion: What Does this Mean and Am I Doing it Right?

Cindy Lerick, The Art of Events, Ft. Myers, Fl

Ira Rosen, Temple University, Philadelphia, PA


Convention registration

Convention Hotel Accommodations: San Jose DoubleTree by Hilton

Book directly at  https://book.passkey.com/go/CalfestAnnualConventionApril

Attendees are entitled to a special room rate of $149+tax single/double occupancy. The hotel has generously extended the CalFest discounted rate to March 21. Book your room today!


CALFEST AUCTION - We Need Your Donations!

One of the most fun events at the CalFest Convention is its only fundraiser, the CalFest Auction where donors provide auction items from their festival or their home town. We need you to donate! Items can be gift baskets with festival goodies, behind-the-scenes opportunities to your event along with a hotel room, tickets to an upcoming sporting event. Items in the past have included a basket of several wines; 2 rounds of golf and a hotel room; tickets to a national parade; seats at a NASCAR Race; passes to a famous golf tournament. Use your imagination, be creative and think BIG. Auction Form

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