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As these CORE visuals exemplify and catalyze, HDI’s Did You Know? program benefits Practices & Patients nationwide.
With our comorbidity education collection Well Known, many ask when, where, and how we got started in developing our research-based and patient-centered content. The answers:
| | Where = At a major academic medical center, with their Division of Adult Audiology. | | | How = Having seen Ophthalmology designs we created, this progressive Division aimed to create its own. | | | With their encouragement, I have deep appreciation (more than words can express) and fond memories of the rigorous process that led to creating our 1st Audiology-focused designs, along with the “Elevate the Profession” motivation. | | In retrospect, it was a fine example of Pareto’s Principle, which these pages highlighted early. July 2020’s Volume 16 expressed: | | Click pie chart to learn more | | “Pareto’s Principle, which applies to many aspects of life, states that quite often, 80% of effects or results come from 20% of causes or stimulus. In this case, our data-driven process identifies and proves which go-to email messages may trigger most desired calls to action. By consistently testing, evaluating and adjusting, we discover the best fit for ideal outcomes. Sound familiar?” | | |
In this case, the stated goal was to create a collection of designs which were prioritized according to the patient census this renowned Audiology Center had treated over decades, improving quality of life for likely 10s of 1000s of people. Thus, the methodology was to determine which topics would be included and what research-based format would be broadly applicable and educationally helpful.
Regarding subject matter, the conclusion was to feature these 12 diverse topics:
- Acoustic Neuromas
- Auditory Processing Disorder
- Cochlear Implants
- Meniere’s Disease
- Noise-Induced Hearing Loss
- Presbycusis
- Serous Otitis Media
- Sudden Hearing Loss
- Tinnitus
- Tympanometry
- Unilateral Hearing Loss
- Vestibular System Evaluation
The informative design structure logically flowed through:
| | Via this carefully designed format, patients and their loved ones could more easily Hear the Facts and, most importantly, with clearer explanations, understand them and make well-informed decisions. | | Here are 3 selected examples of what we refer to, and yes, some aspects are vintage. That’s the point: | | |
As you view these designs, which are the Best Fit for the nature of your patient census? For those Practices intently focused on how hearing loss is an age-related condition, perhaps Presbycusis. How about Meniere’s Disease to share with individuals challenged with vestibular issues? The essential point is this: Your patients and their family members deserve to be knowledgeable about what matters to them. When they look to you for answers, it will serve you well to provide ready access.
We also point out that, given the prevalence of Noise-Induced Hearing Loss, the only type of hearing loss that can be prevented, there are 3 different versions of these designs focused on:
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Cliché but true: An ounce of prevention is worth a pound of cure.
Regarding customization. Beyond updating hearing devices themselves and, of course, practice branding, what other adjustments would you like to make to images or text? Your wish is our command, and we will help bring your visions to life.
Speaking of which…
| | We also have a unique collection of really cool images that pique interest and elicit conversations. Take a closer look: | | While patients will be fond of seeing and learning from these, your colleagues will also truly enjoy them. After all, the Art of Hearing, beyond the exceptional care you provide, is also the beauty and function of ear anatomy, even in microscopic detail. | | | | |
Explore Practice Growth Insights™ volumes separated into 100 Strategic Themes.
Each theme consolidates best practices and real-world insights, making it easier for your team to learn, plan, and implement growth strategies with purposeful precision. Which will be your highest priority?
| | | If you feel our weekly Insights may be useful to a colleague, please encourage them to subscribe at: | | |
View Previous 50 Issues by Clicking on Links Below:
PGI #309 2026-02-25 | Location, Location & Location. All is Well.
PGI #308 2026-02-18 | “Who Knew?" Applies to Your Practice Too
PGI #307 2026-02-11 | Who Knew? Promoting Practice Identity is So Fun!
PGI #306 2026-02-04 | “A is For Awareness”, Who Knew?
PGI #305 2026-01-28 | Your Customized Practice Brochures. That's the Story.
PGI #304 2026-01-21 | To Boost 2026 Growth, Raise Practice Awareness.
PGI #303 2026-01-14 | Your Educational Funnel. A Transformative Trio.
PGI #302 2026-01-07 | Lobby for Your Patients. Put their Eyes on Education.
PGI #301 2025-12-31 | Big Screens. Let Your Lobby Do the Talking.
PGI #300 2025-12-24 | Better Hearing is Better Healthcare. On Target.
PGI #299 2025-12-17 | Make Intellectual Curiosity Contagious.
PGI #298 2025-12-10 | Get Resolved with Engaging E-Newsletters. Start 2026 Right.
PGI #297 2025-12-03 | Educate Well Monthly E-Newsletters, Your Trusted Voice
PGI #296 2025-11-26 | Your Flywheel Effects, 2026 Momentum
PGI #295 2025-11-19 | The Flywheel Effect, from Good to Great.
PGI #294 2025-11-12 | Joys of Hearing, Holiday Gifts
PGI #293 2025-11-05 | Valuable Advocacy, Lifetime Value
PGI #292 2025-10-29 | Joys of Hearing. Sensible, not Spooky.
PGI #291 2025-10-22 | Golden Years, Taking Care of Ears
PGI #290 2025-10-15 | Healthy Hearing & Better Living. On Purpose.
PGI #289 2025-10-08 | Your Medical Networking, Amplify Impact Well
PGI #288 2025-10-01 | Educate Well Monthly, In Practice
PGI #287 2025-09-24 | To Educate Well Monthly, Take Healthy Steps
PGI #286 2025-09-17 | Get Strategic, Pick Educate Well Monthly
PGI #285 2025-09-10 | Clicks & Picks. Get Strategic.
PGI #284 2025-09-03 | To Operationalize Strategic Themes. Grow Wiser.
PGI #283 2025-08-27 | 100 Strategic Themes, Your Practice Growth Dreams
PGI #282 2025-08-20 | Who Knew? Strategic Themes, Level Up.
PGI #281 2025-08-13 | Who Knew? Your Table of Contents (TOC).
PGI #280 2025-08-06 | Discover Solutions, Elevate the Profession
PGI #279 2025-07-30 | Grassroots Educational Marketing. Organic Growth.
PGI #278 2025-07-23 | Your Practice Growth. In Sight, In Mind.
PGI #277 2025-07-16 | Practice Growth Insights™, Open for Curiosity
PGI #276 2025-07-09 | Practice Growth by Design, Looking Helpful
PGI #275 2025-07-02 | Happy Volunteerism. What’s In It for Them?
PGI #274 2025-06-25 | Resident-Centric, Advocacy+
PGI #273 2025-06-18 | Social Studies. Dynamic Duo.
PGI #272 2025-06-11 | C is For Community, Master the Obvious
PGI #271 2025-06-04 | Resident-Centric Alignment, Take Advantage.
PGI #270 2025-05-28 | Empathetic Leadership, Healthy Teamwork
PGI #269 2025-05-21 | Better Hearing, Better Living.
PGI #268 2025-05-14 | Super Seniors, Special Opportunities
PGI #267 2025-05-07 | Supportive Leadership Gets Organized
PGI #266 2025-04-30 | Making Things Easier, Just Takes Practice
PGI #265 2025-04-23 | To Compete Well, Take Advantage
PGI #264 2025-04-16 | Practice Culture Commitments (PCC), Humanistic Advantages
PGI #263 2025-04-09 | Point of Consult, Eye-Catching Influence.
PGI #262 2025-04-02 | Point of Consult Destiny, In Sight.
PGI #261 2025-03-26 | Sound Booth Signals, Get the Picture.
PGI #260 2025-03-19 | The Patients' Journey. Aligned Awareness Serves Well.
View our entire collection.
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