Here’s a pop quiz: How does your firm track prospective clients?

a)      Somebody has an Excel spreadsheet for their own prospects. I don’t know where they keep it.

b)     We use a clipboard. It’s on someone’s desk.

c)      If someone calls, we write it down on a phone message pad and give it to an attorney. They’re supposed to follow it up. I assume they do.

d)     We’re quite modern. If a lead comes in through our website, we print it out and pass it around. It’s on someone’s desk.

And the best answer among these choices?  

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