Hot News
MARCH 2021
HPBA Annual Report
Read more about HPBA’s year and how we handled the pandemic and other challenges. The Annual Report hits on the highlights and new activities. It brings together everything we accomplished in one place. Check it out!
Government Affairs
Register: HPBA Webinar March 11 on the New Biomass Heater Tax Credit
Word is getting around; there’s a new wood and pellet heater tax credit in town!
Depending on the product, your customers could qualify for a tax credit of 26 percent of the purchase and installation costs of a new wood or pellet heater. This is a HUGE credit and a real game-changer for the industry.

Exclusively for retailers, reps, and distributors, we’ll cover:

  • What could qualify?
  • How long is the credit in effect?
  • Can the credit be used for onsite labor costs?
  • Can the credit be claimed for products installed in newly built homes?
  • And more

Join us on Thursday, March 11 at 1:00 pm EST (10:00 am PST) for an HPBA members-only webinar for retailers, reps, and distributors for the answers to these questions and more. In the meantime, be sure to review HPBA’s tax credit website page for FAQs and other resources.
Spots are limited for the live webinar, but a recording will be sent out to all HPBA members following the webinar. Feel free to contact Rachel Feinstein if you have any questions.
Energy Choice Bill Enacted in Utah
Utah Governor Spencer Cox has signed a bill to preserve energy choice for the citizens of Utah, prohibiting the state from banning fuel options, including natural gas and propane. HB-17, is described by the bill’s sponsor, Rep. Steve Handy, as “prohibit[ing] municipalities and counties from restricting the connection of certain energy utility services.” Utah joins Arizona and Tennessee in prohibiting local communities from mandating forced electrification. HPBA and most of the HPBA Affiliates are supporting similar legislation in over a dozen states. For more information, contact John Crouch.
HPBExpo Rescheduled for June 23-26 in Louisville, Kentucky!
Your Safety is Our First Priority
Learn more about the event and the health and safety precautions we are taking during the COVID-19 pandemic at HPBExpo coronavirus update. Details of the safety measures at the show continue to be updated at, so be sure to check back in the coming weeks for updates on new procedures, safety measures, and plans as we continue preparing for this June. Click below to watch a glimpse of what to expect in Louisville.
HPBExpo 2021 Keynote
Winning Her Business: Transforming the Customer Experience in a Changing World
Bridget Brennan, Founder & CEO, Female Factor
Thursday, June 24, 2021 • 8:30am-9:45am

Women are the world’s most powerful consumers, and winning their business is crucial to success in the hearth, patio, and barbecue industries. Bridget Brennan, the world’s leading expert on the women’s growth market, will share strategies for growing your business by better understanding changes in shopper behavior.
The author of “Winning Her Business" and "Why She Buys” will inspire you with winning strategies and best practices for increasing sales, brand loyalty and emotional engagement. Stay ahead of your customers’ changing expectations and increase your competitive edge. You’ll gain ideas, best practices and “Monday Morning” strategies you can apply immediately to your business.

(Twitter: @bridgetbrennan, Instagram: @bridgetbrennninsights, Facebook: @FemaleFactorCorp )

The Keynote Address is sponsored by Hearth & Home Technologies and is free to all registered HPBExpo 2021 participants.
HPBExpo Tailgate & Primo Ceramic Grills and Broilmaster Sponsored Cook-Off Event
Thursday, June 24 • 4:00pm-6:00pm • Outdoor Burn Cook-off Tent

Join the industry’s best chefs at HPBExpo’s 10th annual Tailgate Outdoor Cook-Off Event, located in the Outdoor Burn Area. The heat is on as competing teams put their skills to the test as they challenge HPBA’s industry champions in a barbecue battled sponsored by Primo Ceramic Grills and Broilmaster. The winner will be awarded a Primo grill and swag bag – including shirts, hats, and more! Don’t miss out on the opportunity to sample the savory creations and vote for your favorite recipe at the hottest barbecue event of the year.
HPBExpo Education Sessions

Reignite your passion and increase your sales opportunities with the Early Bird Special! HPBExpo is offering an education program focused on the hottest topics in the industry, including safety and liability, business management, development, and troubleshooting. Get 20% off the Education Passport when you register now through March 31st 2021. Review full education schedule.

Registration is now open for HPBExpo 2021, June 23-26 at the Kentucky Exposition Center in Louisville, Kentucky. Click below to register.

Housing is open! Hotel rooms are available at a discounted rate on a first-come, first-served basis, so book now to reserve one of your top choice hotels in Louisville.
is the official housing partner for HPBExpo. Please be aware that there have been cases in the past where exhibitors and attendees booked with a third-party company and their reservation was not valid upon arrival. 
Exhibit Booth Sales

We’re gearing up for another great event in 2021 in Louisville. Exhibit sales are heating up, so check out the Louisville Floor Plan to see who will be there. To secure exhibit space, be sure to contact Anita Derouin.
Get Noticed at HPBExpo 2021

Raise your visibility at Expo with any of the great sponsorship and marketing opportunities available to exhibitors and non-exhibitors. Contact Stacy Bowdring to secure your sponsorship opportunity today.
Louisville Attractions to Check out
Horse racing, bourbon, baseball bats; there is something in Louisville for everyone. Start planning your trip by checking out all the things to do in Louisville (Bourbon City®).
Priority Booth Selections for HPBExpo 2022 in Atlanta, Georgia

Will take place via phone appointments from March 1st – April 19th, 2021. The Priority Booth Selection period allows companies to select PRIME exhibit space with just a 20% deposit. Companies without Priority Points may participate in Priority Booth Selection on April 19th only. After April 19th, booth selection will be available on a first-come, first-served basis to all companies and will require a 50% deposit. For more information, click here.
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Expo Education Spotlight
Each month, we will highlight one of our education sessions scheduled for HPBExpo 2021 to give you a taste of what you can learn if you attend.
Instructor: Michael Levin
Class: Let Them See You Sweat: Lessons I’ve Learned on My Personal Journey with Stress
When: Friday, June 25th, 9:45am

Based on his three-time #1 best-selling book of the same name, in this class Michael will share his personal journey with stress and how he dealt with both the typical and unusual physical impacts he experienced.

He will share with you why he believes stress often goes undiagnosed and dismissed as the possible cause of significant physical damage and how you can be your own best advocate.
He will also share some of his 15 Key Learnings and what you can do to help effectively manage not only the stress in your life but your team’s and those you love.
Michael Levin is President and CEO of Custom Solutions. He has launched numerous companies and built them into multi-million-dollar entities. He is a three-time #1 International Best-Selling author.  His books include his #1 inspirational best-seller “Let Them See You Sweat” along with “Sitting on the Same Side of the Table: The Art of Collaborative Selling”.

Class: Embracing and Driving Powerful Positive Change in Your Organization
When: Friday, June 25th, 11:00am

Embracing Change is about how to not only get your people to embrace change but actually lead and drive that change.

In this talk, Michael Levin will share why change is so difficult for companies to create and why change that does occur so frequently becomes “Flavor of the Month”.

You will learn his number #1 key that companies fail to do that is absolutely essential for your team to be open to change and how to implement that key. You will also learn the three stages that he believes must occur to create not only change that is embraced but change that is sustained.

Check out the entire education schedule and register to attend Expo here.
New Board Members at HPBA
HPBA held elections in January, and its manufacturing members elected three individuals to manufacturers seats on the Board. Nick Bauer of Empire Comfort Systems was elected to his first term, Mark Calomino of Copperfield Chimney Supply was elected to his first full term (after filling in an unfinished term), and Kris Richardson of Richardson Products Group was elected to his second term. All terms on the Board are for three years, and an individual may be elected for up to two full consecutive terms.
Advertising on Hot News
On a limited basis, HPBA will start accepting ads for future issues of Hot News. If you are interested in more information, please contact Emily McGee. Hot News goes out each month to 7,000+ industry members with an open rate of approximately 25%.
The Fire Time Magazine
Introducing a new publication for our industry: The Fire Time Magazine. This monthly electronic magazine promises to be a great resource of information.

The inaugural issue of The Fire Time Magazine is available right now, and you don’t want to miss any of these articles:

  • Make it Easy: 5 Best Practices for Simplifying the Customer Experience" (by Sam O'Donnell)
  • The Future of Wood Stove Testing” (by Chris Neufeld)
  • Getting NFI Certified Just Got Easier” (by Rick Vlahos)
  • The Journey: How Two Retailers Stumbled into a Digital Publication" (by Tim Reed and Grant Falco)

Click right here to get this free magazine sent to you (and anyone else on your team) every month.
Do You Want to Save Money?
HPBA’s Affinity Partners are standing by to save you money in your everyday business activities. We’ve got you covered for everything from shipping to credit card processing to marketing consulting, and many services in between. Check out our website dedicated to this benefit and see how you can save a few dollars.

This month, we want to highlight some changes at one of our Affinity Partners. TSYS has become Heartland and they are ready to help with your payments processes. Their services can save you money, so go to their HPBA-specific webpage to learn more!

Do you have a suggestion for a service we could provide and you don’t see it listed? Contact Diane Dellen for more information.
News from the Industry:
Do you have important personnel news to share with the industry? Please send to Emily McGee for consideration for inclusion in Hot News.
StoveTeam International and the Hearth of Gold
What is the Hearth of Gold Campaign? An opportunity to show the world the power of stoves.

Around the world, four million people die every year from smoke inhalation due to cooking over open fires. You are invited to join HPBA member businesses currently partnering with the aid organization StoveTeam International to build stoves for families in Latin America.

There are many ways to take part. Here are some ideas:

  • Retailers: Include a donation toward the purchase of one life-saving cookstove with every purchase over a certain amount. Each $100 cookstove saves an average family of almost eight people from the danger of smoke and burns.
  • Distributors: Offset your carbon footprint through the direct donation of cookstoves. Each $100 cookstove offsets about 15 tons of CO2!

StoveTeam is offering many ways to take part, free customizable materials to support each business, and an online system that allows businesses to collaborate or compete. See full details and take action at or email
Operation BBQ Relief Update
We’re all familiar with the work that OBR does immediately following a natural disaster, but OBR also stepped up last spring to start helping people during COVID-19. By partnering with local restaurants, OBR has served over 4,750,000 meals. This effort is supported by 27 restaurants in eight states, retaining nearly 300 employees. HPBA continues to do what it can to support OBR and its important work. We encourage our members to do the same! To read more about OBR's latest projects, check out their website.
HPBA has a new banking relationship with Bank of America, and our SunTrust accounts are now closed. For wiring information, please contact Robert Washington.

Hearth, Patio & Barbecue Association
P.O. Box 412397
Boston, MA 02241-2397