October 14, 2022
Thank you for Registering for the
2022 NYSTIA Annual Meeting!
I Can't Wait to Welcome You to New York City!

As a member of the Executive Committee and Conference Chair, I am thrilled to welcome you to New York City for the 2022 NYSTIA Annual Meeting!

This year's event is as busy as the City itself, so be sure to check out all the exciting offsite activities, workshops, and events we have planned for you. Stay tuned for more!

- Kelly Ann Curtin
Executive Vice President
NYC & Company
The registration desk will be open from 9 AM on Wednesday, October 26 until 5 PM. Stop by to grab your name tag, Annual Meeting Agenda, and Broadway Tickets if reserved (see Offsite Activities below for more information).
Register for the Wednesday's Offsite Excursions:
Make the most of your visit to New York City! Join us on WEDNESDAY, OCTOBER 26 for one or more of the special itineraries enjoying a Broadway performance and/or visiting nationally and globally recognized attractions in New York City:
Experience NYC: 2 PM to 10 PM
Experience NYC registrants can join us for all or parts of the tour:

  • 2:00 - Start with a BIG BUS tour through Manhattan en route to visit the...
  • 3:00 - 9/11 Memorial and Museum
  • 4:45 - Admission to One World Observatory with complimentary cocktails
  • 7:00 - Tour and whisky tasting at Great Jones Distillery with food & dessert selections and an open bar!
Priced separately, these experiences would cost upwards of $450 - but thanks to our generous Annual Meeting sponsors, your registration is only $145! Sign Up to Experience NYC 🗽

For those registered to 'Experience NYC', you will receive a separate email with instructions.
Wicked - Broadway Matinee: 2 PM
Enjoy a Broadway Matinee performance of Wicked for your afternoon in Manhattan! With discounted group tickets from Broadway Inbound, take in the magic of the Land of Oz
for only $99.00Book tickets 🎭

Pick up your Broadway tickets at the Annual Meeting Registration Desk at the New Yorker Hotel.
If you're interested in joining the late afternoon/evening portions of 'Experience NYC' after Broadway, simply register to catch the BIG BUS at 4:45 PM at the New Yorker Hotel to join us at One World Observatory and on to Great Jones Distillery.
Sign Up for 1:1 Networking Sessions
Don't miss this networking opportunity!

Meet solution providers, get acquainted with their services, and discuss your destination's needs! This is an opportunity to gain exclusive insights on strategies available to assist you in successful destination marketing and management. These are not sales calls.

The 1:1 Networking session is a highly energized and highly-rated portion of
the Annual Meeting based on attendee feedback! Reserve your spots.
Annual Meeting Workshops:
The Journey to Best Practice 
Destination Brand Management

Valerie Knoblauch and Cindy Harris will share Finger Lakes Visitors Connection's creation of their award-winning brand guidelines book as a journey to destination brand management – and how it is bigger and more impactful at first thought. Read more.
Travel Trade Sales Activation Session with ALON Marketing

In this session with ALON Marketing, you'll begin to develop the resources to effectively build and/or strengthen partnerships with the travel trade. Activate your destination / business with tactical tools to drive traffic and fill beds/seats! Read more / Register.
Becoming the Brand
Consumers Desire

Penelope Fridman and Wahn Yoon at L'Institut Idée will share with us the findings from their recent study that reveals major themes that will drive travel between now and 2030. Read more.
Driving Change: Preparing for Visitors with Electric Vehicles

Livingston Energy Group and community partners will get you up to speed on the basics of electric vehicles (EVs) and charging solutions. Discover what you need to implement a charging station project in your community! Read more.
How to Run Your Instagram Like An Influencer

Join Kayla Lloyd, BBG&G's Account Manager and Strategist, for a 'hands-on' and 'how to' workshop on how to up your social media marketing skills, content, and outcomes. Don't just hire the influencer - start the journey today to look like one yourself! Learn more.
New York International Travel Show:
Courtesy of Mike Fiorentino, Promoter of the NY ITS, your Annual Meeting registration provides free Admission to the

NYSTIA will be exhibiting in the New York State aisle to maximize the Empire State's tourism presence with the travel trade and consumer audiences. Members can participate in NY ITS through two affordable options:

  1. 10% Discount On Booth Rates: Showcase your destination in the New York State aisle with a 10'x10' booth package. Contact Alden for details
  2. NYSTIA Co-Op Showcase: Choose from a variety of levels of engagement and visibility opportunities including brochure distribution, staffing presence, 55" monitor video features, signage, and more! How to participate.
Advancing economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.