Prime Challenge
What retailers need to do to compete with Amazon
January 30th - 2pm EST
Amazon Prime has changed consumer behavior. Consumers used to HAVE to shop and now they must WANT to shop.
This webinar will highlight the overall impact of Amazon Prime on retail using recent IHL Research. It will highlight the reasons why Prime shoppers come to stores, how they react to store conditions and the key steps retailers need to take to not only survive but thrive in this new era of retailing.
Finally, we will talk about the specific areas where leading retailers are investing to not only survive but thrive against this competition.
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