A couple of weeks ago now, an article from the marketing website Digiday started showing up everywhere. The article was a "confession" from a social media executive about how he essentially was taken for a ride by a social media "influencer." This got us to thinking about the marketing world, but most especially about how we can prevent companies from suffering a similar fate. Our post on Monday offers some
ed flags to watch for with marketers
, along with other tips.
That's it from here. We hope you have a great weekend!