Announcements & Programs
Startup Canada Launches Startup Global
Startup Canada is the gateway to Canada’s entrepreneurial ecosystem that points entrepreneurs in the right direction, eliminates barriers, and champions their needs to the private and public sector partners.

Startup Canada has just launched one of their flagship programs - Startup Global that supports entrepreneurs to go global. They provide global and exporting exposure through workshops, boot camps, pitch building, advisory support, digital resources, and more—all packaged in an accessible and easy-to-use portal.

They have planned a pitch competition where Startups and Scaleups can compete to win $2,500 (startup category) and $5,000 (scale-up category) in the semi-finals and up to $25,000 cash and up to $100,000 in support in the grand finale. For more information, click here.
Business & Sustainability
Canadian Consumer Insights 2021
Canadians’ attitudes have shifted toward sustainable shopping practices. PWC's 2021 Consumer Insights Survey showed that when it comes to food and non-food purchasing decisions, many consumers are willing to pay a premium for products that are local, organic, and ethically or sustainably produced. Canadians are also concerned about excessive packaging, with many choosing to avoid the use of plastic where possible.
Webinars & Workshops
Jul 15 | 9:00 – 12:00 pm | Shopify - Beginner
One of the best-supported eCommerce platforms a small business owner can use to sell online is Shopify. This intuitive Canadian platform is highly expandable and packed with amazing features out of the box. This workshop is hands-on; you will create a product listing from scratch, learn to add or remove a shipping method and learn to manage the content on your homepage. LIMITED 15 SPOTS AVAILABLE. Presented by the WRSBC
 
Jul 19 | 9:00 – 11:00 am | Google My Business - Beginner
Google My Business (GMB) is a free and powerful tool for bringing awareness to your local business. From initial setup to getting verified by Google, this workshop covers the essential steps to harnessing the power of Google My Business in local searches. LIMITED 15 SPOTS AVAILABLE. Presented by the WRSBC
 
Jul 19 | 12:00 – 2:00 pm | Google My Business - Advanced
Enhancing your GMB profile listing will help customers find your products and services much easier (SEO) and will help you stand out from your local competition. Learn to manage good and bad reviews, list upcoming events and special product offerings from an easy-to-control dashboard. Learn to use the reporting features and gain insight into how your customers are interacting with your brand on Google. LIMITED 15 SPOTS AVAILABLE. Presented by the WRSBC
 
Jul 29 | 9:00 – 11:00 am | Intro to e-Commerce
Selling a product to a customer you have never met is the holy grail of commerce. From Shopify to Amazon and Etsy, we break down all the misconceptions of selling online. Is your brand ready to launch? LIMITED 15 SPOTS AVAILABLE. Presented by the WRSBC
 
Aug 9 | 9:00 – 10:30 am | LinkedIn for Small Business
One of the best tools a small business owner can use to connect with other professionals is LinkedIn. For connecting with professionals, posting business news, or discovering future employees, LinkedIn is the only social network that's purpose built for businesses. This workshop is hands on; you will create a basic LinkedIn Company Page from scratch, specific to your industry and product offerings. LIMITED 15 SPOTS AVAILABLE. Presented by the WRSBC
Article of the Week
In this guide, Digital Main Street draws on expert analysis and insight into how restaurants are pivoting to meet the challenges and seize the opportunities of the food service industry's future.
Resources & Tools
Trying to stay organized? Check out these essential tools for business