10KSB Connections Webinar
Go Global
Go Global Online Webinar
This webinar is for online merchants of products and services looking to increase engagement and sales conversion with overseas clients. While cross-border online sales will reach $1 trillion by 2020, 74% of merchants are not prepared to service their top markets. Hear straight-talking insights on how to tap into global markets via ecommerce and learn actionable take-aways you can apply to your growth strategy, immediately.

Topics Covered Include: 

  • Why global? Why now?
  • Hear key lessons from real online merchants around incremental expansion strategies
  • What can data show me about my specific market opportunity?
  • How can I build my brand overseas as either a product supplier or services company?
  • Should I sell through a marketplace or direct from my website?
  • What are the best incremental tools to use to test my opportunity without dedicating massive resources upfront?
  • How do I optimize my overseas sale strategy?
  • What local resources can I tap into to support my global strategy
PRESENTERS:
Josh Halpern
JOSHUA HALPERN
Joshua Halpern is an Advisor and Founder of The Getting to Global Initiative, a transformational public/private partnership which brings together industry experts, business leaders and government officials to re-tool and empower U.S. small and medium-sized companies to sell more online, overseas. Backed by Google, Facebook, eBay, SBA, USPS, EXIM and more, GtG has aggregated tools and resources from both government and private industry to save online exporters time and money as they expand globally. Prior to Getting to Global, Mr. Halpern was a commissioned and tenured Foreign Service Officer. During his tenure Josh led the retail and ecommerce portfolios for the U.S. Embassy in China and launched the eCommerce Innovation Lab for the Department of Commerce in Silicon Valley. In his government role, he leveraged private sector solution to fast track companies into overseas markets. He speaks regularly at industry conferences across the U.S., China, LATAM and EU and has won U.S. State Department and Department of Commerce awards for his innovation in management and public-private ecommerce solutions. Visit the Getting to Global export accelerator at export.gettingtoglobal.org to learn more.  
Ruth Amanuel
RUTH AMANUEL
Ruth Amanuel is a Global Trade Consultant with the Centers for International Trade Development (CITD) leading the BEAM Program. Business Ecommerce Advanced Management (BEAM) is a program under CITD designed to help businesses sell more online. With a mix of site performance analysis, one-one-one consultation, ecommerce training, and public-private partners, BEAM positions companies competitively to engage with foreign buyers and grow their sales abroad. Celebrating 30 years in 2019, CITD provides a full range of trade assistance services to companies and individuals. Prior to her current role, Ruth was part of Los Angeles Mayor's Office International  Trade team executing the Mayor's Export Program where she worked across diverse industries educating companies on the intricacies and opportunities to go global.   

Visit the CITD website at  citdlb.org/ecommerce  to learn more about BEAM .
MORE INFORMATION:
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