Welcome to the latest edition of our monthly news and updates from IABC India
Member newsletter of IABC India | July 2017
Your monthly news & updates
Welcome to the latest edition of our monthly member newsletter.
First, we are delighted to invite you to the
IABC India Conclave, 2017 with Sharon Hunter—Chair,
International Executive Board (IEB), the governing body of IABC, on
21 August 2017. Details below...
In this issue, we have a number of useful member-only resources on managing reputation in a crisis situation in addition to the latest issue of the
Communication World (CW) magazine as part of your membership benefits. We encourage you to share your profile as well as your works to be featured in the
Member Spotlight section in the forthcoming issues of this newsletter.
Please encourage your friends and industry colleagues to
join IABC or reinstateyour membership if it's due for renewal. Feel free to share this newsletter, contribute to it, and help us expand the IABC network in the country.
Ashwani Singla, Vice President, IABC India,
in this article in ReputationToday, talks about the 3 R's
—Reputation, Risk, and ROI—that keep modern day CEOs awake. He explains about the
driving factors of next generation of Public Relations (PR) practice. He talks about how PR can be a strategic reputation management partner to C-suites, how PR can help companies wade through regulation and reputation risks, and how PR can ensure better ROI to organizations. Read more.
IABC APAC is proud to present the inaugural edition of our Regional Conference in Singapore to connect communicators across the Asia Pacific region. Mark your calendar for
23-25 August, 2017 and
Know Your Fellow IABC Member
Abhilasha Shukla is a senior communications strategist at Accenture. W
ith 8+ years of experience in integrated marketing and corporate communications, she is not only an effective brand manager but also an adept storyteller. Her specialities include m
arketing/ internal/ external communications, public relations, corporate sustainability communications, organisational change and communications, etc.