IPMI's Professional Development Newsletter September 2020
The Customer’s Voice Matters, Now More than Ever
In a world run by online searches, the customer’s story is more powerful than ever.

Parking marketing has evolved in recent years. As always, operations need to communicate that they offer convenient and accessible parking with desirable amenities. But the old-school methods are no longer effective for pushing messages. Today, effective parking marketing begins with great customer service leading to a positive presence online. Read more.
Video Series: How to Lower Payment Fees
Matt Mandel from GAM Payments provides an outline of the various opportunities available to parking operators to reduce fees attached to their parking payment transactions. He highlights the types of payment systems, typical transaction flow, and types of payment fees and how to control them. PLAY.
Finance Course Starts Today; Free Industry Shoptalk Next Wednesday, September 23
Join us September 15 and 17 for the online, instructor-led course, Finance & Auditing for Parking, Transportation, and Mobility Pros. This two-session course on recognizing the comprehensive financial foundation is for anyone involved in parking and mobility. Register Now! Limited spots available.

Pre-registration required, open to all. Join us for a free Online Shoptalk September 23: From Disruption to Adaptation: Legal & Policy Implications for Cities and Transit in the Wake of COVID-19.
Leadership Summit, Frontline Training, Free Shoptalks & More
IPMI provides parking, mobility, and transportation-specific training to industry pros right at their desktops. Register today for upcoming programs.

And don't forget - all frontline training is free to members through December!

Join or Renew Today and Receive Free Courses through September 30, 2020