Why Strategy Execution Unravels- and What to Do About It
Harvard Business Review 


Huffington Post Business

IWL Networking Event:
" Leveraging LinkedIn"

Thursday, April 23, 2015
IWL Offices, 47 W. 96th

Featuring: Eric Anderson, President and National Training Director, Scientifically Speaking LCC. Award winning speaker, trainer and entrepreneur.

We will enjoy a powerful LinkedIn workshop with Eric Anderson, network with each other and enjoy catered food and wine tasting.

Space is limited to 50 people so take advantage now. 

Discount Available!
If you attended the November IWL "Connecting with Purpose" event you can utilize a $10 off discount.  If this applies to you, insert the code  BrandYou15  when you register.

Women in Defense Event

April 15th, 2015
Battery Innovation Center, 7970 South Energy Dr, Newberry, IN 47449



2015 IWL Brand You Women's Leadership Conferences



May 21, 2015


Downtown Louisville Marriott





September 1, 2015


Indianapolis Marriott East 


What else does IWL Do?

WATCH our video to learn more about Integrating Woman Leaders and how we can support you and your organization.

Louisville Conference Registration Now Open!

Don't miss your chance to attend the first ever Brand You conference in Louisville, Kentucky! Register NOW to secure your spot today! Seats are filling up fast! 

For more information go to:

IWL News

Congratulations Cindy!

We are proud to announce that Cindy Felsten, IWL Foundation Board Member and Asst. Director of Development & Alumni Relations at IUPUC, has been selected as an Outstanding IUPUI Woman Leader in the newcomer  staff  category for the 2015 Women's History Month Leadership Awards!

Welcome Jen Tornatta, to the IWL team! 

We are pleased to welcome Jen, Events Manager to IWL Foundation! 

Jen joins the IWL team with a background in accounting and impressive event planning experience.  


Jen has a passion for working with nonprofits and has worked with others in the Indianapolis area prior to joining IWL. She worked for Improving Kids' Environment, Inc., as Executive Assistant/Event Planner and managed the execution of their two-day conference start to finish. She also served two years on the Indiana Chapter Board for Wish Upon A Wedding, the first wedding wish granting organization. 


In her new role, Jen is mainly responsible for the planning of the IWL Brand You Conferences in Indianapolis and Louisville.

Jens personal brand tagline: A problem-solver who uses passion, creativity, and dependability to make things happen.  

IWL Blog Spotlight:
3 Ways to Overcome the Fear of Success!  
by Julia Winston, M.Ed., CEC, is Founder, Executive Coach, and Leadership Development       specialist at BRAVE Communication in Oxford, MS. 


Anita has always been a hard working individual. Her talents and hard work made it very easy for her to move up in her organization. Having received three promotions in the last 5 years, Anita was up for a promotion again; this time into senior management. Instead of doing all she could she to stand out and be the chosen candidate, Anita started to pull back in her efforts. Though her work never suffered, the gusto with which she used to approach her job seemed to vanish. Anita had dreamed of this opportunity since she started in the company but now that it was at her door step, she was afraid-afraid of succeeding.


The fear of failure is well known and even accepted as normal. The fear of success, however, was particularly controversial in the late 1960s and early 1970s when Matina s. Horner introduced the concept. When studying the psychological reasoning behind what motivates women, Horner asserted that women fear succeeding and therefore weren't motivated to achieve success. The fear of success is the belief that attaining achievement will have negative consequences. Since Horner's assertions,  psychologists  and those interested in the study of women's motivation achievement and behavior, have tested and expounded on the concept. 





IWL 2014 Conference Testimonial Video
Watch to learn more about the content and discussions shared at the 2014 Brand You conference!
Thank you to our 2015 Louisville Sponsors!

Mentoring Womens Network

IWL Foundation is a 501(c)(3) nonprofit organization. To g ive to the IWL Foundation or become a corporate sponsor of the IWL Brand You Women's Leadership Conference, contact Maggie Anderson, Executive Director, at
"IWL exists to develop individual women into leaders through  
empowerment, support and connections."