In The Loop - Sponsorship news - 14th November 2022

Sponsorship News, Insight & Intelligence

We're delighted to announce that the rescheduled 29th edition of the Think!Sponsorship Conference will take place on the 18th April 2023 at the Barbican, London. For more details, or to reserve your place at our Early Bird delegate rate please Click Here

Done Deals: What's Hot?

National Parks UK have announced a three-year partnership with BMW. The "Recharge in Nature" project will support EV infrastructure, sustainable tourism and biodiversity across the UK National Parks through a national-level, multi-year deal.

Cancer Research UK has announced Standard Life as the new headline partner for Race For Life, the charity's flagship fundraising series.

The National Railway Museum - part of the Science Museum Group- has secured a £2.5m sponsorship deal with rail fleet Porterbrook who will support the creation of a new gallery.

Manchester Thunder, the reigning and four times Netball Super League (NSL) champions, have entered into a five-year partnership with electrical retailer AO, who become the club’s principal sponsor for the 2023 season and beyond. Read more.

Bristol Street Motors will sponsor Exeter Chiefs after agreeing a new deal with the Premiership rugby outfit for the 2022/23 season.

Agency News

F1 Arcade have appointed sponsorship agency Reg&Co. to help develop a partnership strategy ahead of their upcoming launch in Central London.

The Football Association of Wales (FAW) has appointed The Value Exchange as their sponsorship sales agency.

Global esports tournament series, BLAST Premier, has appointed CSM as its Sales Agency of Record to identify and secure commercial partners.

Redtorch has appointed Karishma Riar as Senior Research and Insights Manager to lead its Research & Performance Lab.

Stephanie Keyte joins Frieze as their new Partnerships Manager

News & Jobs

British Cycling; Brian Facer has stepped down as CEO weeks after the controversial partnership with Shell announced. Read more.

Collapse of crypto exchange FTX left Mercedes in ‘utter disbelief’

‘Out of nowhere we can see that a crypto company can basically be on its knees and gone in one week’ Read More

Job Alert: Sponsorship Manager, Aviva (maternity cover) Exciting opportunity for an experienced sponsorship manager to join the Aviva team as maternity cover on a 12-month fixed term contract. Find Out More

UK Sponsorship Awards Deadline Approaching: It's 1 month to go until first deadline for award submissions - December 9th. Find details on categories here

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