In the Lane

The Newsletter of Bike Santa Cruz County - November 2025 - Issue #9

In this Issue:

You're Invited: 2025 Wheelie Award Celebration
Annual Sustainability Fundraising Drive Set to Launch
Board Recruitment
Addressing Bikelash - Lessons from Dutch Cycling Embassy

Happy November! Read on for the latest Santa Cruz County bike advocacy updates, upcoming events, and ways you can help support our mission to make our streets safer and more bike-friendly.

You’re Invited: 2025 Wheelie Award Celebration!

Join Bike Santa Cruz County as we celebrate the 2025 Wheelie Awards winners. Come help us recognize our advocacy champions and highlight this year's successes in active transportation across Santa Cruz County. We can't wait to see you there!

Wednesday, November 12, 4-6 pm
Community Foundation Santa Cruz County, 7807 Soquel Dr, Aptos

Admission is free, but space is very LIMITED, please reserve your ticket today!!

Get Your Tickets Today!

Annual Sustainability Fundraising Drive Set to Launch

As the holiday season approaches, we are pleased to announce our year-end fundraising project. Bike Santa Cruz County is wholly sustained by donations and grants, and as a 501(c)(3) public benefit corporation, monetary gifts are tax deductible in accordance with the law. Our 2025 goal is $30,000. What do we do with the money, you may ask? Click here to review our activities over the past year. And keep an eye on your mailboxes for our information reminder. To get things started with a bang, an anonymous donor has generously gifted $15,000!

Support Us Now

Board Recruitment

Bike Santa Cruz County is growing, and we’re looking for a few new board members, especially a Treasurer. If you care about safer streets, better bike routes, and making Santa Cruz County a place where biking works for everyone, we’d love to have you join us.

We’re especially interested in bringing in voices from South County, UCSC or Cabrillo, parents (with or without cargo bikes), women, Latino community members, and others who reflect the diversity of our county and its biking community. It’s a great chance to learn nonprofit leadership, advocacy, and the inner workings of a community-based organization.

If that sounds like you (or someone you know)...find out more here...

Learn More & Apply

Addressing Bikelash - Lessons from Dutch Cycling Embassy

The Dutch Cycling Embassy is a Netherlands-based non-profit with a public private network for cycling-friendly cities and regions worldwide. Their network brings together the best of Dutch cycling: knowledge, experience, and experts from private companies, NGOs, research institutions, and national and local governments. A recent education piece DCE published addresses "bikelash," the dynamic where motorists, long acculturated to have rights of way designed for vehicles, become frustrated with advocacy efforts to redesign streets for all modes.

Find Out More