sponsored by


April 14, 2015

On Tuesday when the Not-for-profit News lands in your inbox and you want to take a quick look at local news or trends, it's easy. Just use the convenient navigation bar and avoid scrolling.

    Subscribe  |   Unsubscribe  |  Forward



Local News

Trends / Resources



A brand new approach

By Lynn Sygiel, editor, Charitable Advisors

The name was direct and to the point ? Independent Residential Living of Central Indiana ? and it served the Greenfield-based nonprofit agency well for over 20 years. The organization referred to itself as IRL.

When the agency moved to Indianapolis in the mid-2000s, Chief Executive Officer Connie Dillman was alerted to a potential problem. In Indianapolis, the auto racing capital of the world, IRL stands for the Indy Racing League and although there was no confusing the missions of the two organizations, name recognition was clearly one sided. In Indy, if you say IRL, you think of fast cars, Memorial Day weekend and the Indianapolis 500.

Dillman knew her nonprofit needed a name change, but she also knew it couldn't happen overnight.

After nearly two years and thoughtful discussions with board members, clients, community donors and stakeholders, IRL made the switch to Tangram in 2008.

If the goal was to put distance from the racing series, Dillman certainly succeeded. But why Tangram?

"We just weren't hitting on the right name," said Dillman.

After starting the process informally, she was reminded of a national speaker whose words ultimately provided the tagline: reshaping the idea of a disability. For staff, the name had to convey the traits of people with disabilities ? brave and strong. Paging through the dictionary one evening, something her grandfather had done, she came across tangram, a dissection puzzle that creates many shapes. Read more.

Lessons learned

By Lynn Sygiel, editor, Charitable Advisors

  • Educate yourself on the things you don't know.
  • Look at how other organizations are innovating and not exclusively in your area.
  • In initial stakeholder surveys do not use leading questions or the word change.
  • Don't surprise staff with the rebranding process. It is important that the name and brand is something they can stand behind and trust.
  • Make sure there is consistency in the messages.
  • Take logical and strategic steps and be mindful of process, careful not to skip any.
  • Listen carefully to all your constituents.
  • Take plenty of time.
  • Do a lot of marketing testing.
  • Hire a firm that has solid experience in the rebranding process.
  • Ensure that the brand is reflective of where you want to go.
  • Allocate dollars to market and advertise the changes.
  • Be willing to evolve with the community.
  • Acknowledge that your brand is great right now, but in three years you might need to revisit.

Nail down your strategy before a name change

By Michele Levy, brand strategy specialist, Mass Nonprofit

Changing your organization's name is time consuming and expensive, yet more Massachusetts nonprofits are considering it, either as a result of strategic alliances, which may make sense, or in response to the pressures of the economy, which may not make as much sense.

Before you start doodling names on a napkin, consider the critical steps in the process of deciding whether to change the name at all.

First, examine your motive. There are certainly compelling reasons to change your name. For instance, an organization that has outgrown its name in terms of mission, served population, or geography should consider updating its name to better reflect its scope.

  • The Society for the Preservation of New England Antiquities became Historic New England as part of a strategic initiative to "become a more public institution."
  • Framingham Historical Society and Museum became Framingham History Center, setting the stage for an evolution of the brand.

Read more.

Sponsor's insight

Passion and gifts: Rachel Ogorek

By Alex Sventeckis, master's student and intern, IU Lilly Family School of Philanthropy

Rachel Ogorek, an IUPUI graduate student, lives by her belief that "anyone can use a passion and his or her gifts to serve and find an area to excel." She expresses that philosophy through her passion for philanthropy. An Indianapolis native, Ogorek's interest springs from her time in AmeriCorps, when she left her home state for Denver. Her work at the YMCA Community Programs branch connected her to students who were civically engaged.

"It was extremely influential in my life, "she said, adding that it taught her what it means to be part of a community.

After completing her AmeriCorps service, Ogorek enrolled at IUPUI to pursue a dual degree: a Master of Arts in Public Affairs from the School of Public and Environmental Affairs and a Master of Arts in Philanthropic Studies from the Lilly Family School of Philanthropy. Read more.

People on the move

The Indianapolis Motor Speedway Foundation Inc., which runs the Hall of Fame Museum, has announced Betsy Smith as its executive director. Smith has served as a partner at Ice Miller LLP in Indianapolis and was previously director of philanthropy of the Indiana Chapter of The Nature Conservancy. ? Inside Indiana Business

Faren Jones was hired to fill the new position of development and communications manager at The Julian Center. Previously she served as Teachers' Treasures' operations manager.

Goodwill Industries of Central Indiana announced that later this month Kent A. Kramer will become the organization's new president and chief executive officer, succeeding retiring James M. McClelland, who has held the post for 41 years. Kramer joined the local Goodwill office in 2002 as vice president of retail operations and had served as senior vice president and COO from 2012 to the present.

The Indiana Hospital Association has appointed Carolyn Konfirst clinical director of the Indiana Patient Safety Center and Karin Kennedy administrative director of the center. Both joined IHA in 2012 as patient safety and quality advisors. ? Inside Indiana Business


Susan G. Komen Central Indiana is awarding $883,000 in total to 12 breast-health programs in its 21-county service area. For a complete list of the Community Impact grant recipients, click here.

Peace Learning Center is proud to announce a $175,000 five-year grant from the Samerian Foundation in support of its One Indy initiative. The program will provide extensive peace education training at schools located in the six Indianapolis neighborhoods identified with the highest incidents of crime and code violations. Read more.

Stand for Children will expand its six-week family engagement program, Stand UP, to three new IPS schools and Spanish translation services. The program focuses on actionable steps parents can take immediately to get more involved in their children's academics and ensure their kids are on the college or career readiness track.

Indiana Humanities has awarded 17 nonprofits grants for projects that engage the public. Grants up to $2,000 fund projects that include exhibits, documentaries and Indiana Bicentennial projects such as a photograph preservation workshop series.

The Humane Society for Hamilton County won this year's Indianapolis Brackets For Good championship. Organizers say the five-week tournament raised more than $580,000 for area nonprofits. Read more.

After 50 years of operations under the name Family Services Inc., the nonprofit social services agency serving Tippecanoe and surrounding counties, is changing its name to Willowstone Family Services. Read more.

2015 Indiana disability poll. People with disabilities, parents, family members and people in the disability field are invited to share their thoughts about the American Disability Act as the nation approaches the 25th anniversary of the ADA, and "grade" their community's efforts in implementing the Act. Read more.

Professional development

CFO Nonprofit Peer Group on April 16 from 8:30 -10 a.m. at Lumina Foundation (30 S. Meridian, Suites 700-800). Shepherd Financial will lead a discussion about fiduciary liability for CFOs, as it relates to 401(k) and provide a broad overview of how to protect yourself and your organization, along with some best practice ideas. Check-in/networking beginning at 8:15. To register, click here.

Intergenerational understanding workshop on April 16 at 1:00 p.m. at Peace Learning Center (6040 DeLong Road). Designed to help participants gain a better understanding of generational differences in the home, workplace and community and practice new skills to bridge those generational divides. Cost is $25. To register, click here.

Tara Treatment Center, Inc. 6th annual symposium for addiction on June 1 and 2 at Franklin College. Bridging the gap between primary health care and addiction treatment. This is a forum for health care and addiction treatment professionals, policymakers and educators (12 CEUs/9 CMEs available). Save $25 by registering before May 1. Cost: $100. To register, click here.

The American Institute of CPAs (AICPA) introduces a new program to optimize learning for CPAs and others who serve the nation's 1.5-million nonprofit organizations. The NFP certificate program is a 40-hour on-demand educational experience covering the essentials of nonprofit financial responsibility. Available to CPAs and non-CPAs. Read more.

HR outsourcing: How it can work for you on May 21 from 8:30 -10:00 a.m. at Ball State Indianapolis Center (50 S. Meridian Street) for the HR Nonprofit Peer Group meeting. Join Jeremy York lead consultant and president of InvigorateHR and human resources field representative for Synergy PEO, guides the group through strategies discussion to maximize the impact of the HR function. Whether yours is a large HR staff, or just you, it is critical to develop a team of resources and vendors that you can count on. To register, click here.

back to top


Volunteer opportunities

Please send your needs and donations of supplies, equipment, and furniture plus volunteer opportunities and requests to IndyNews@NotforProfitNews.com.

The Lupus Foundation of America, Indiana chapter needs 100 people to help make its Walk to End Lupus Now(tm), Indianapolis a success. Volunteers will help set-up, check-in and clean-up at Southeastway Park on Sept. 26. Contact Sharon Reed at sreed@rcrtechnology.com, 317-513-1220 or click here.

Indianapolis Neighborhood Housing Partnership (INHP) needs volunteers to greet INHP clients on Saturdays from 9:00 a.m.- 4:00 p.m. at the INHP Homeownership Center-Glendale. Volunteers must be at least 16 years old, attend a 45-minute orientation and commit to one shift per month for at least six months. For more information contact, Jean Smith at jsmith@inhp.org or 317- 610-4642.

Ladies Under Construction Inc. is seeking volunteers with backgrounds in finance, law, marketing, program development and tracking data to serve on its board of directors. Selected individuals will take part in quarterly meetings. Contact Board President Aleanya Moore at aleanya@ladiesunderconstruction.org or 317-721-4LUC for details.

Share your creative side! Garfield Park Arts Center (GPAC) seeks volunteers to assist with its hands-on art education program, Arts for All, on Saturdays from noon to 4 p.m. The program is open to families and visitors of all ages and abilities who want to explore performance, visual and language arts. Tasks include assisting the Arts for All teacher and replenishing art supplies. Contact Susan Grade at susan.grade@indy.gov to receive the volunteer application and required background check.


Donate: Approximately 9-12 file cabinets (mixture of 2,3,and 4-drawer types) available. Cabinets contain papers, which we would request be disposed of in an environmentally-friendly way. Contact: Elena Looper at ellooper2@yahoo.com.

Donate: Cream-colored, two-drawer lateral file cabinet (2 feet x 3 feet x 1.7 feet). Contact Dolores Wisdom at drwisdom@indy.net for details on pick up.


National news

The charitable face of data: Using big data to enhance nonprofit giving. The Hudson Institute's Centre For Global Prosperity estimated that worldwide philanthropy initiatives gained $56 billion in 2010.

Cause shopping: The emergence of online auctions. Learn about the concept of cause shopping and explore two different types.

Social media and the nonprofit world in 2015. Social media will end up being the primary (if not exclusive) medium to serve, your donors and the community.

Sponsors' insights

BKD Good intentions or intentionality: Which describes your board of directors? Read more.

Alerding CPA Group Learn how your business donors can amortize goodwill for financial reporting purposes. Read more.



Our sponsor marketplace serves to further connect our readers with our advertisers who are focused on serving nonprofits. Please keep in mind that you should always check references before hiring a consultant or vendor. Contact Bryan at Bryan@charitableadvisors.com or 317-752-7153 to learn how your business or organization can become a sponsor of the Not-for-Profit News.


Charitable Allies: nonprofit that provides affordable, experienced nonprofit legal services.

Human resources

Synergy: professional employer organization (PEO), Synergy assumes the risk and liability of employing employees, and administers payroll, benefits and human resources.

FirstPerson: professional advisory firm that creates meaningful work experiences through benefits, HR and wellness solutions.

Technology, software, services

FTM LLC: software advisor to improve organization's financial operations with system implementation, training and support.

Netlink, Inc.: An information technology service provider delivering best practice information, technology guidance, implementation and support in order to contribute to nonprofits' mission and success.


Alerding CPA Group: accounting firm with nonprofit experience provides audits, accounting, tax services, planning and board governance.

BKD: CPAs and advisors offering services in assurance, tax, risk management, technology and forensic to closely-held businesses, nonprofit organizations and individuals.

FTM LLC: works solely with nonprofits on bookkeeping, audit preparation, outsourced controller and CFO services.

VonLehman CPA and Advisory Company:nonprofit focused CPA- and advisory-firm providing accounting, tax, business advisory and turnaround services.

Professional Development

Accent On Business: Develops public speaking and presentation skills, executive presence, and message delivery skills for nonprofit leaders and their teams.


Banking/asset management

The National Bank of Indianapolis: the bank of choice for nonprofit organizations.


Alerding CPA Group: provides board governance, training, consulting and succession planning.

Charitable Advisors:BoardSource-certified governance trainer, support for board-led ED/CEO search process.


UIndy/MPH: Master's of Public Health is the newest graduate degree program at UIndy that prepares professionals to identify health disparities and develop community-based approaches.

School of Public and Environmental Affairs at IUPUI: At SPEA, people learn how to work in government, nonprofit and business roles to make positive changes in their communities, their states, their countries and the world.

Indiana University Lilly Family School of Philanthropy: The nation's first school of philanthropy is dedicated to improving philanthropy to improve the world by training and empowering students and professionals to be innovators and leaders who create positive and lasting change.

Indiana University Robert H. McKinney School of Law: Master of Jurisprudence graduate degree program prepares professionals with the legal knowledge to enhance, and potentially advance their careers.

UIndy/MAAS: Master's of Arts in Applied Sociology is a graduate degree program that prepares students for today's ever-changing world. Emphasis is on the practical application of social science research to solve contemporary social problems and develop skills for a variety of careers. Provides a strong foundation for Ph.D. programs.


Real estate

Get that extra office space leased or that extra building sold by using the new NFP News real estate section to let people know you have extra space, an extra building or even residential property for sale. Photos and a web link may be included to give readers more information. To learn more, contact Bryan at Bryan@CharitableAdvisors.com

IUPUI campus office space

Available office space is located on the IUPUI campus, just off Indiana Avenue and West Street. A full-service commercial office building with approximately 9,400 rentable square feet located on the third floor. The space is two individual suites (one approximately 1,900 rentable square feet and the second 7,400 rentable square feet). Close to Indianapolis downtown retail and dining. Parking available near the offices. The space becomes available for tenant occupancy by late July. For more detailed information, please contact Thomas M. Popcheff, CAE at tomp@stti.org or 317-634-8171.



Featured internship positions

Don't miss the window to recruit interns for spring and summer positions: This February and March, the Indianapolis Not-for-profit News is offering nonprofits an easy way connect with students, recent graduates and career changers to fill upcoming internship positions. For a special rate of $77, beginning Jan. 28, you can post your position for 30 days in this special-intern jobs section of the newsletter and on the jobs board. The special rate also applies to AmeriCorps positions posted in February and March. Submit your intern postings to ads@notforprofitnews.com.

Internship in Organic Small Farming - White Violet Center for Eco-Justice. At WVC you'll find 320 acres of forestland, 300+ acres of certified organic cropland, a 7 acre organic garden, 2 orchards, a small apiary from which we harvest and sell raw honey, a small flock of chickens, and a herd of...more

Intern, Recreational Therapy - New Hope of Indiana. New Hope of Indiana is seeking a summer Recreational Therapy Intern to continue the development of our successful, rapidly growing Recreational Therapy program. New Hope of Indiana serves physically and developmentally...more

Intern, Human Resources & Diversity - United Way of Central Indiana. (Internship, May - August 2015) The Intern provides coordination, support and assistance with events, projects and functions of the Human Resources Department. This Intern will also receive a broad overview of the day...more

Intern, Back Pack Attack Central Indiana Northwest - United Way of Central Indiana. (Intern, May 20 - August 7, 2015) Provide support and coordination of United Way of Central Indiana's Back Pack Attack in Boone County. The intern will handle the logistics, communication needs, and documentation to ensure...more

Intern, Back Pack Attack, Central Indiana North - Hamilton Co. - United Way of Central Indiana. (Temporary - Intern, May - August) Provide support and coordination of United Way of Central Indiana's Back Pack Attack in Hamilton County. The intern will handle the logistics, communication needs, and documentation...more

Intern, Communications - United Way of Central Indiana. (Internship, May 2015 - August 2015) The communications intern will work with the Marketing team to create clear, compelling, SEO-friendly content for United Way digital communications. Concentration will be in the...more

VISTA position, Nutrition Programs - Indy Hunger Network. (Beginning June 8, 2015 - One-year term) VISTA members placed at IHN work directly with the Board President and will develop partnerships with non-profit and government entities to expand access to healthy food...more

Americorps VISTAs - The Oaks Academy. Are you a recent college grad or current college senior looking for a 'gap' year of service or a way to get real-world experience before you start your career? The Oaks Academy is hiring 4 Americorps VISTA members...more

Intern, Communications/Development - Children's Bureau. Looking for a social entrepreneurship? Children's Bureau is looking for CREATIVE, IMAGINATIVE and ENERGETIC intern(s) to work as a collective intelligence in developing multiple, complimentary social media campaigns...more

This week's jobs

To view all jobs, visit the Not-for-profit News jobs' board.

Double the exposure in your hiring and recruiting efforts. For an extra $25, job ads can also be posted in the Cincinnati Not-for-profit News which is published every Thursday at noon. Learn more.


Office Operations Coordinator - Theta Chi Fraternity, Inc. The Office Operations Coordinator is responsible on a daily basis for ensuring the smooth operation of the office and administrative functions at the Theta Chi Fraternity International Headquarters, as well as providing...more

Receptionist/Administrative Assistant - Still Waters Adult Day Center. The individual who fills this position is responsible for creating a caring, compassionate and professional atmosphere that welcomes all to the Center. He/she is responsible for performing reception and administrative...more

Fund Development

Annual Fund and Stewardship Manager - Methodist Health Foundation. Do you have a passion for enhancing health and well-being and inspiring generosity? In this new role on our growing team, you'd develop philanthropic relationships to expand...more

Vice Chancellor for Advancement - Indiana University - Purdue University Fort Wayne. Easter Seals TriState is adding to our Leadership Team! We are looking for a dynamic person to be Vice President of Organizational Excellence. Easter Seals TriState empowers individuals with disabilities and disadvantages...more

Director of Annual Giving - Brebeuf Jesuit. Brebeuf Jesuit Preparatory School is seeking an individual to provide vision, leadership, and strategic direction to the annual giving program. The director is responsible for planning and executing a comprehensive...more

Assistant Director of Annual Giving-Phonathon and Student Engagement - Ball State University. Serve as part of a two-person team responsible for hiring, training, and managing approximately 70 student employees in the automated phone center; develop overall goals and objectives to plan, implement, and evaluate...more

Associate Director of Community Engagement - Alzheimer's Association Greater Indiana Chapter. This position provides leadership and direction for the development, implementation and evaluation of Chapter programs and services and the management and supervision of staff assigned to the service delivery...more


CLE Coordinator - Indiana State Bar Association. The CLE Coordinator will work closely with Director of Continuing Legal Education to develop streamlined system for planning, implementing and evaluating all continuing...more


Planning and Data Manager - Indianapolis Downtown, Inc. Indianapolis Downtown, Inc. (doing business as Downtown Indy) exists to continually improve Downtown Indianapolis. Downtown Indy is action-oriented and empowered to address critical issues that affect the growth...more

Public Policy Coordinator - INARF. INARF is seeking a smart, organized, and motivated professional to support the Association's public policy strategies and promote awareness for member organizations that serve Hoosiers with disabilities. Successful candidates...more


Case Manager - Children's Bureau. Do you have a heart for abused and neglected children, and a passion for helping strengthen families? Are you known for your ability to accurately assess needs and effectively manage multiple projects...more

Camp Counselor - First Samuel Summer Enrichment Camp. First Samuel Church (W)holistic Ministries is seeking full-time and part-time summer camp counselors. This is a great opportunity for individuals who enjoy working with youth and are willing to make a positive difference...more

Resident Advisor (Night shift, Part-time) - Project Home Indy. Project Home Indy is searching for a caring individual to serve as a part-time Resident Advisor during the overnight shift (8 pm-8 am or 9 pm-9 am). Part-time Resident Advisors are responsible for directly caring for...more

Missionary Houseparents - New Song Mission. New Song Mission is now interviewing couples with missionary hearts to serve as boys houseparents on its beautiful 100 acre Brown County children's home campus (previous foster parenting or work with at-risk children...more

Director of Community Living - Noble. This position is responsible to guide, lead and direct all aspects of Noble's Community Living Services to ensure quality services are provided within established guidelines and fulfill Noble's mission of creating opportunities...more

Planning Coordinator - Noble. The Planning Coordinator will provide specific internal case management and advocacy services to individuals and families with Medicaid Waivers regarding person centered outcomes as reflected in the Noble service...more

back to top

90-day ads

2015 Indianapolis Teaching Fellows (Featured January 23 thru April 23)
Train to become a certified teacher in Indianapolis with Indianapolis Teaching Fellows. Transform your academic background and professional experience into a high-impact career as a certified teacher in Indianapolis...more

Last week's jobs


President - Archbishop Moeller High School (Cincinnati, OH). Archbishop Moeller High School is seeking a dynamic, innovative, and visionary individual who is a practicing Catholic and is deeply committed to Catholic education. The President is the Chief Executive Officer of the school...more

Executive Director - Church Federation of Greater Indianapolis. The Church Federation of Greater Indianapolis, has engaged us to conduct a search for a passionate leader as its Executive Director who is called to the mission of being a catalyst for the working together as the body of Christ...more

Assistant Executive Director-Property Development Specialist - Partners In Housing. Partners In Housing is searching for a passionate and energetic Assistant Executive Director that will eventually transition into the Executive Director role. Based in Indianapolis, the nonprofit organization owns and...more


Administrative Coordinator (part-time) - Reach For Youth, Inc. Reach For Youth, Inc. is looking for a part time Administrative Coordinator for our Greenwood, IN office. Ideal candidate will have a passion for serving youth along with the ability to multi-task in busy counseling office...more

Fund Development

Event Assistant - Music for All. Music for All is seeking qualified candidates for Event Assistant Position. This position is a full-time position, including a competitive benefits package and salary. The Event Assistant works under the direction of the Events...more


Merchandise Coordinator - Zeta Tau Alpha Fraternity. The Merchandise Coordinator manages all aspects of the Crown & Co. merchandising program, including merchandise development, inventory management, order processing, customization and financial record...more

Membership and Communications Associate - LeadingAge Indiana. LeadingAge Indiana is looking for an energetic, self-motivated individual to assist with various membership and marketing...more


Chapter Auditor - Zeta Tau Alpha Fraternity. The Chapter Auditor monitors chapter finances to ensure chapters follow all financial polices determined by National...more

Chief Financial Officer - Volunteers of America Indiana. As a member of the Executive Team, the CFO is a key contributor in setting the vision and strategic priorities of the organization. The CFO, who reports directly to the President/CEO, oversees and manages all aspects...more


Construction Coordinator - Habitat for Humanity Hamilton County. The Construction Coordinator reports to the Director of Field Operations of Habitat for Humanity Hamilton County...more

Human Resources

Vice President of Human Resources - CICOA. Immediate opening for Vice President of Human Resources at CICOA. Successful candidate will direct all of the people functions of the organization, be responsible for human resource strategic planning to provide the best...more

Director of Human Resources - Adult and Child. Adult and Child is currently seeking a Director of Human Resources to serve as a strategic leader in the development of people strategies and solutions that result in the delivery of exceptional care and business success...more


Charitable Advisors LLC
P.O. Box 501245
Indianapolis, Indiana 46250

Not-for-profit News serves as a champion for the nonprofit sector by publishing good news and sharing educational resources to inform the field. We feature new nonprofit job postings each week to attract capable people to the sector.