Local Nonprofits and Businesses Reap the Benefits of Committed Partnerships |
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by Shari Finnell, Editor, Not-for-Profit News
Even in the best of times, nonprofits can find it challenging to boost visibility, gain more donors and raise funds. Success often demands a complex mix of strategies, including annual fundraisers, email campaigns, and social media marketing, executed over an extended period of time.
Partnerships with businesses are proving to be a critical component in filling those gaps, according to several local nonprofits. These partnerships appear to be evolving in recent years, as businesses explore more ways to support nonprofits beyond matching gifts, sponsorships and annual fundraising campaigns.
Williams Comfort Air, a business that specializes in HVAC and plumbing, not only contributes to nonprofits with matching gift campaigns; it invests in marketing campaigns on their behalf. As part of its partnership with Outreach, Inc., which serves homeless youth, Williams Comfort Air hired professional production crews to develop radio spots and video productions and promoted the nonprofit’s story to larger audiences.
First Person Advisors, a benefits and compensation advisory firm, recently established a foundation in partnership with Central Indiana Community Foundation (CICF) and Selflessly. The foundation will be funded through 1 percent of the company’s annual revenues, as well as matching of individual employee’s gifts of up to $1,000 a year each.
In keeping with a volunteerism tradition started in 2014, OneAmerica, this week, launched its “Week of Caring” at a time when volunteerism is significantly down due to the COVID-19 pandemic. While the volunteer efforts may look different due to social distancing requirements, OneAmerica associates are finding creative ways to donate their time, including hosting storytelling sessions for underprivileged youth and assisting with letter writing campaigns.
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How to Protect Yourself and Your Organization from Fraudulent Attacks |
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by Cody Lents, change manager, COVI
Malicious cyberattacks cost the U.S. economy as much as $109 billion in 2016, the Council of Economic Advisors reported. Three years later, in 2019, individuals and organizations experienced record losses due to fraud, identity theft and other related complaints, according to the Federal Trade Commission (FTC).
During the current global pandemic, fraudulent activity has continued to increase. Today, we have a lot to be overwhelmed by, but knowing how to best protect yourself now can keep you safe for the future.
The following includes important information and tips to minimize your risks of becoming victimized by fraudulent attacks:
Why are fraudulent attempts on the rise? According to the Fidelity National Information Services, Inc. (FIS), criminal activity involving pilfered credit card numbers and phishing attacks has increased during the COVID-19 pandemic — targeting both consumers and banks. Also, with the decline in travel and shopping at brick-and-mortar stores, more and more fraudulent attacks have shifted to the internet.
FIS reported that the dollar volume of attempted fraudulent transactions increased by 35% in April 2020, when compared to April 2019. It also noted that the trend seemed to be continuing.
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Westfield Chamber of Commerce has named Steve Latour as its new executive director of the Westfield Chamber of Commerce. Latour previously served as the CEO of Sigma Tau Gamma Fraternity and Foundation. |
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Kiwanis International has named Pam Norman as its new chief philanthropy officer. Norman will oversee the Kiwanis Children’s Fund while maintaining oversight of corporate relations. |
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Indiana Careers in Construction Association has hired Lynn Busby as director of community outreach. Busby previously served as business development manager for Wilhelm Construction. — Inside Indiana Business
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Martin University has named John Girton, Jr. as director of marketing and communications. Girton previously served as director of creative services for Tennessee State University. — Inside Indiana Business
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Downtown Indy Inc., in partnership with Section 127, has unveiled a marketing initiative, Back Downtown, to encourage residents to patronize downtown businesses and reinvigorate downtown. Read more
CareSource, a nonprofit multi-state managed care plan, has announced a $5 million commitment in investments to build affordable housing projects in Indiana. Read more
Indianapolis-based National FFA has reported it has reached record-breaking student membership. With nearly 60,000 students joining the organization since last year, the FFA now has 760,113 members. The trend reflects a growing interest in the relevance of agriculture, said National FFA CEO Mark Poeschl. Read more
White’s Residential and Family Services, based in Wabash, Ind., has launched an $8 million capital campaign to build a new state-of-the-art campus for Compass Rose Academy (CRA). The new campus, which will serve teens and families in crisis, includes three residential homes, a staff housing complex, and a multi-purpose building. Learn | Video
The city of Fort Wayne has repurposed its retired parking meters in the face of COVID-19 challenges. "Meters with a Mission" have been installed across downtown Fort Wayne to collect donations for 27 nonprofit organizations, according to Greater Fort Wayne, Inc. Read more
Keep Indianapolis Beautiful, Inc. (KIB) and the Arts Council of Indianapolis have announce a new public art experience called Indy Art & Seek, funded by a grant from Lilly Endowment Inc. Indy Art & Seek features more than 100 mini-installations, performances, literary pieces, and individual artworks along urban streets, as well as six large-scale installations in KIB GreenSpaces. Read more
COVID-19 Awards
Centers of Wellness for Urban Women has received Central Indiana COVID-19 Community Economic Relief Fund (C-CERF) support from United Way of Central Indiana to continue to provide assistance to area families impacted by COVID-19 and help operations of the organizations.
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Markers of philanthropy - Uncovering hidden gems in your database webinar on Sept. 15 at 3:00 p.m. Johnson, Grossnickle & Assoc. has partnered with DonorSearch to help nonprofits prioritize their top prospects by combining wealth screening with data analysis of their most engaged prospects. Cost: free. Register
Communicating your impact webinar on Sept. 16 at 1:00 p.m. A clear and concise message engages the board, ignites confidence on the ask and focuses an organization’s mission strategy. The session includes ideas on how to simplify and modify messaging amid a crisis. Cost: free. Register
Giving Tuesday and Welcome Wednesday: Tips, strategies, and templates webinar on Sept. 29 at 1:00 p.m. provides times on how to stand out on Giving Tuesday and turn new donors into long-term advocates by celebrating Welcome Wednesday. Hosted by Nonprofit Tech. Cost: free. Register
Roots of racism: Transportation on Oct. 21 from 5:00-6:00 p.m. webinar. Join an important discussion about transportation and why it remains a civil rights issue in many communities. Hosted by United Way of Central Indiana. Cost: free. Register
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O’Neill School of Public and Environmental Affairs at IUPUI: Nonprofit Paid Employment in Health Care for Indiana, 1995-2018 report. The report compares trends in nonprofit paid employment for a particular industry (here health care, but excluding social assistance) to corresponding trends in for-profit and government employment. Free download
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Our sponsor marketplace serves to further connect our readers with our advertisers who are focused on serving nonprofits. To learn about each sponsor's nonprofit services, click on its logo.
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