Motorsports Industry News

February 8, 2024


Pye-Barker Fire & Safety Celebrates NASCAR Partnership and Invites Career Seekers to Define Their Legacy

Pye-Barker Fire & Safety – the largest fully integrated and full-service fire protection, life safety and security services provider in the United States – is proud to continue its support of NASCAR driver John Hunter Nemechek for the 2024 season. Pye-Barker will sponsor John Hunter Nemechek with three races in the Xfinity Series, continuing its partnership with Joe Gibbs Racing, while also following Nemechek to the Cup Series for four additional races, where he is competing with LEGACY MOTOR CLUB. The start of the 2024 NASCAR season coincides with the launch of Pye-Barker's new team tagline, "Define your legacy here."…

Interstate Batteries returns for 33rd year with Joe Gibbs Racing

Interstate Batteries, one of the most tenured team sponsors in NASCAR history, begins its 33rd season as the founding sponsor of Joe Gibbs Racing (JGR) when the NASCAR Cup Series kicks off its points-paying season with the Feb. 18 Daytona 500 at Daytona (Fla.) International Speedway. The brand’s iconic green livery will not only continue to have a major presence across all four of JGR’s NASCAR Cup Series entries in 2024, but will now see its schedule add a “Crown Jewel” race in NASCAR’s top series…

SiriusXM and Toyota extend sponsorship agreement for 2024 NASCAR season

SiriusXM and Toyota Motor North America (TMNA) are pleased to announce that SiriusXM will return as the primary sponsor for multiple NASCAR Cup Series races this year with Ty Gibbs of Joe Gibbs Racing (JGR) and Tyler Reddick of 23XI Racing (23XI)…

LaJoie To Run NASCAR Truck Opener At Daytona

Corey LaJoie will drive Spire Motorsports’ No. 7 Bluegreen Vacations Chevrolet Silverado in the season-opening NASCAR Craftsman Truck Series race at Daytona Int’l Speedway…

Tony Stewart on if SHR can have turnaround 2024: ‘God, I hope so’

As the 2024 regular season rapidly approaches, a lot of eyes will be placed on Stewart-Haas Racing as the once-perennial, championship-contending organization looks for a fresh slate this year with a new driver lineup. SHR co-owner and three-time Cup Series champion Tony Stewart joined SiriusXM NASCAR Radio on Tuesday to discuss if SHR can turn the tide in 2024…

Eric Peterson named track president of Iowa Speedway

NASCAR announced today that longtime NASCAR and Kansas Speedway executive Eric Peterson has been named President of Iowa Speedway. The Linconville, Kan., native assumes his duties immediately, as the facility prepares to host its inaugural NASCAR Cup Series weekend, June 14-16…

ESPN, FOX and Warner Bros. Discovery forming joint venture to launch streaming sports service in the U.S.

ESPN, a subsidiary of The Walt Disney Company, FOX and Warner Bros. Discovery have reached an understanding on principal terms to form a new Joint Venture (JV) to build an innovative new platform to house a compelling streaming sports service. The platform brings together the companies’ portfolios of sports networks, certain direct-to-consumer (DTC) sports services and sports rights – including content from all the major professional sports leagues and college sports. The formation of the pay service is subject to the negotiation of definitive agreements amongst the parties. The offering, scheduled to launch in the fall of 2024, would be made available directly to consumers via a new app. Subscribers would also have the ability to bundle the product, including with Disney+, Hulu and/or Max…

‘100 Days To Indy’ Season 1 heading to Paramount+

Penske Entertainment has found a wider-reaching streaming platform to air the first season of its “100 Days To Indy” docuseries. “Paramount+ announced Feb. 7 that all six episodes of the first season of the docuseries ‘100 Days To Indy’ will be made available on the service globally for the first time Friday, Feb. 16, with the exception of Japan, which will follow Tuesday, April 19,” the studio said…

EXCLUSIVE: iRacing’s NASCAR Console Game Is Being Built In Unreal Engine, Led By Monster Games

The NASCAR console game from iRacing is going to be developed in Unreal Engine with Monster Games (MGI) leading the way…

EPARTRADE webinar: "Custom Spring Manufacturing Utilizing the Cold Coiling Process" by Coiling Technologies

Join us for Episode #438 of RACE INDUSTRY NOW, the Weekly Webinar Series from EPARTRADE: “Custom Spring Manufacturing Utilizing the Cold Coiling Process” by Coiling Technologies, Wednesday, February 14 at 9:00am PST / 12:00pm EST: Click here to register. With Richard Jonec, VP Sales & Engineering. Hosted by Joe Castello of WFO Radio.

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