Message from President & CEO Ingrid Jarrett
Top 3 Issues Impacting Accommodators this Week:
  • Road closures impacting British Columbians
  • Bill C-2 in front of Standing Committee on Finance
  • New testing measures for entry into Canada

Today's update includes:

  • General Updates
  • Update on BC Road Closures Ahead of the Holidays
  • Border Measures for Air Travel | Infographic
  • Reminder | Clarification on PHO & Distinction on Business Events
  • Update on Bill C-2 | HAC Speaks Before Standing Committee on Finance
  • Grant to Support Lytton’s Wildfire Recovery
  • SURVEY EXTENDED | Urgent Request to Share Your Voice!
  • Destination Canada | New Research Identifies Top Drivers & Recovery Trends for Canada’s Tourism Sector
  • CMHA | Coping with Natural Disaster Stress
  • ABLE BC Update | Selling Liquor with Takeaway and Delivery Meals
  • Round-Up | Provincial & Federal Relief Programs
  • Get Your Tickets Today & Support Hospitality Workers! | BCHF 50/50
  • Omicron Variant | Leger Survey
  • InnFocus Magazine Winter Issue Out Now!
  • BC Tourism & Hospitality Conference | Award Nominations Open! Submit Yours by Jan. 14th
  • B.C. Increased Employment Incentive – Applications close December 31, 2021
  • News
  • BCHA Inn the News
  • B.C. restaurant sector calls for more federal support
  • BCHA Director of Member and Business Development, Mike Macleod, Speaks with Jill Bennett on Omicron Variant
  • Hot Off the Press | Local and World News
  • Industry Trends and News
  • Tipping Our Hat to Industry!
  • YVR welcomes Mike McNaney as new Vice President & Chief External Affairs Officer and announces the retirement of Gerry Bruno
  • Mark Your Calendars
  • Save the Date! | BC Tourism & Hospitality Conference, March 9-11, 2022
  • Digital Marketing Tips for 2022 - Top 10 DIY Lead Generation Tools for Your Business
  • How to Bring Clarity and Coherence to Your Team - Aligning Strategy, Leadership, and Focus
  • Info Session on Propel: A new wage subsidy
  • Comment Card | Industry Thoughts & Feedback
  • Nominate Front-line Workers to Receive $75 Gift Card with TVI
  • ITBC Signs Historic Memorandum
  • Last Laugh | A Little Something to Make Members Smile
Update on BC Road Closures
Ahead of the Holidays
Our industry continues to struggle with the fallout from recent flooding and mudslides as road closures impact critical travel corridors and businesses across British Columbia.

Today, Transportation Minister Rob Fleming announced that Highways that connect Metro Vancouver to the interior of the province will remain closed to non-essential traffic until January; this includes Highways 3, 5 and 99.

We understand the significant issues this poses to our accommodation sector, ski resorts, and greater tourism communities, particularly in advance of the holiday season.

The BCHA along with our sector associations have developed a communications toolkit aimed to support industry operators and help them navigate these changing circumstances and understand the resources that are available to them. The toolkit will be shared tomorrow and we encourage you to share it amongst your network once distributed.

Key Points Addressed in the Conference Include:
 
  • Essential travel restrictions on Highway 7 were lifted earlier this week, and the majority of the commercial vehicles that had been using Highway 7 have switched over Highway 1 since it reopened last week.
  • Having regular east-west traffic on Highways 1 and 7, along with the north-south Highway 11 corridor, is greatly improving mobility in the region.
  • The Ministry of Transportation and Infrastructure staff are making tremendous progress, with crews continuing to work around the clock.
  • It was previously reported that the Coquihalla was on track to reopen for commercial traffic by the end of January, but based on the exceptional progress to-date, and if favourable weather allows crews to maintain this pace, the Ministry of Transportation and Infrastructure are estimating that it could instead reopen in early January.
  • Highway 1 through the Fraser Canyon is also on track for a mid-January reopening.
  • Until the Coquihalla can reopen to commercial traffic with temporary repairs, we must leave Highway 3 available primarily for semi-trailer trucks moving essential goods.
  • With upwards of 3,000 trucks a day now on that highway, with its steep grades and tights curves, it is not safe to add in leisure passenger traffic.
  • Airlines have come to the table to get people to where they need to go without impacting traffic levels on our roadways and an increase in air travel options is coming online as airlines work to increase their capacity from Vancouver and Abbotsford airports into the Interior.
  • Today, one change was made to the essential travel order for Highway 3, to include intercity bus services are now permitted for non-essential travel.
  • There are options for bus transportation from the Lower Mainland to Kelowna and Kamloops through companies like Ebus, Rider Express and Mountain Man Mike Bus Service.
We look forward to sharing further details in our Communications Toolkit and encourage all British Columbians to stay up to date on travel restrictions through Drive BC
Voice Your Concerns
TOTA, Destination BC, the Province of B.C. and our industry associations are concerned about the impact of these events on tourism stakeholders and businesses.
 
TOTA has developed a survey and is asking operators to please voice your concerns, allowing industry to better understand current challenges and to help connect businesses to available resources.

Responses will be collated to provide anonymous insights to government as to what resources are required to support industry through recovery.
Border Measures for Air Travel | Infographic
Officials at Vancouver International Airport and the Government of Canada want to make sure all travellers know what is required of them both departing and arriving at the airport.

Airport officials, with direction from the government of Canada, will be conducting COVID-19 testing for all fully vaccinated passengers arriving from an international destination at Vancouver International Airport (YVR) expect for those coming directly from the United States. This will be in addition to a number of existing travel requirements in place at the airport.

Fully vaccinated travellers can begin preparing for their journey through YVR:
  • First, to depart YVR and any Canadian airport, travellers must be fully vaccinated. Passengers must be able to prove vaccination status and their documentation will be verified by the airline at check-in. For Canadians, the best documentation is the Canadian COVID-19 proof of vaccination, the airport said, with limited exemptions for religious or medical reasons. More information on exemptions is available from the airline or Transport Canada.
  • Second, each destination has its own set of entry requirements. Passengers are required to understand and prepare for the entry requirements of their destination before travelling from Canada.
  • Starting Dec. 6, everyone travelling to the U.S. must show a negative COVID-19 test taken within a day of boarding their flight or documentation of having recovered from COVID-19 in the past 90 day.
  • Third, when passengers return to Canada, they must complete ArriveCAN. This includes entering negative COVID-19 test information and a quarantine plan – and pre-registering for the arrivals test. Everyone will need to quarantine until test results are received, typically within 24 to 72 hours.
  • For passengers connecting through the airport, they will be subject to COVID-19 testing at YVR before continuing onward to their next destination. After taking the test, passengers can carry on to their final destination to quarantine while they await test results.
  • Fully vaccinated Canadians who depart and re-enter the country within 72 hours of leaving are exempt from providing a pre-entry test result.
 
The arrivals test is paid for by the Government of Canada.

It is expected the biggest constraint will be the registration for the arrivals test when passengers arrive at YVR. They are working with the testing provider to scale up resources at the airport, but it is recommended the best thing people can do is register for the arrivals test in advance.
 
For more information about COVID-19 testing at YVR - click here.
Reminder | Clarification on PHO & Distinction on Business Events
Late last week amendments were made to the Public Health order on Gatherings and Events.

The BC Hotel Association, along with the BC Meetings and Events Industry Working Group, and Tourism Industry Association of BC, has worked together to advocate for the distinction of 'business events' from 'public' and 'social' gatherings : https://www2.gov.bc.ca/gov/content/covid-19/info/restrictions
 
The key items that have been clarified:
  • Business events are allowed to have standing events. Networking, receptions, mingling, all acceptable. Holiday parties associated with businesses are considered “business events”.
  • Events such as Wedding receptions, funerals, theatrical and musical events, concerts must be seated.

A final note on dancing: There is still no dancing allowed unless it is a performance. There have been conversations and advocacy around this issue, however, we do not expect that restriction to be lifted in the near future. Things are still in a tenuous place and while they had hoped that all
restrictions would be lifted by now, the PHO is not ready to remove this one.
PROVINCIAL RESTRICTIONS AND MEASURES:
In addition to province-wide mask mandate, Food and Liquor Serving Premises public order, and Gatherings and Events public order, the Fraser and Northern Health regions have additional measures in place.


For more information on restrictions IN British Columbia visit below
Update on Bill C-2 | HAC Speaks Before Standing Committee on Finance
HAC President & CEO, Sysie Grynol appeared before the Standing Committee on Finance today to discuss the importance of targeted support for Canada’s hotels, and the need to pass Bill C2 without delay.

One of the new support programs, the Tourism and Hospitality Recovery Program, would provide wage and rent subsidies to a maximum rate of 75 per cent.

She stated:

“With the passage of this Bill (#C2), we will have an industry still standing on the other side of this pandemic, and we cannot wait to welcome the world back to Canada,”

Speaking to the Finance Committee on Thursday, Deputy Prime Minister and Finance Minister Chrystia Freeland said the Omicron COVID-19 variant has “underscored” the importance of the pandemic benefits offered by Bill C-2, which she said would allow the government to act immediately to protect workers and businesses should another lockdown be required.

Susie's portion begins at 15:44:36 - watch below.
Grant to Support Lytton’s Wildfire Recovery
The Province is immediately providing a $1-million grant to support the Village of Lytton in its economic recovery from the devastation caused by this year’s wildfire.

From this funding, $500,000 will support the community in its efforts to restart the local economy and $500,000 will be for operational activities at the Village of Lytton. This means the Village of Lytton can continue to pay its staff who are leading the wildfire recovery in the community.
SURVEY EXTENDED | Urgent Request to Share Your Voice!
If you have not done so already, please complete the below survey. This survey is critical to our advocacy work surrounding our labour crisis. It is important that we have as many operators possible participate.

The survey addresses the following key themes:
  • Hiring and recruitment
  • Upskilling and education
  • Employee pay
  • Additional employee benefits and incentives 

Please note: individual and business information will be kept confidential.

THE SURVEY WILL NOW CLOSE TUESDAY, DECEMBER 14th
Destination Canada | New Research Identifies Top Drivers & Recovery Trends for Canada’s Tourism Sector
Destination Canada released a new report, Tourism’s Big Shift: Key Trends Shaping the Future of Canada’s Tourism Industry. The report identifies the key trends that will have the greatest impact on Canada’s travel and tourism industry in the next one to three years.

With more than 20 months of the COVID-19 pandemic behind us, some of the potential long-term effects are becoming clearer while others are still emerging. Developing a collective understanding of these changes in the tourism industry and in consumer behaviours, as well as their potential implications, is key to the industry’s recovery.

This new analysis of trends will help Destination Canada, and the wider tourism industry, adjust strategic areas of focus, mitigate risk, and maximize market opportunities, helping our sector emerge stronger and more resilient.
CMHA | Coping with Natural Disaster Stress
While we are hopeful that the worst of the numerous crises are behind us, the CMHA has put together some tips for handling crisis scenarios.

If you are feeling stressed or anxious, you are not alone. Here are some things you can do:
  • Prepare – Having a clear emergency plan and kit ready for your family, pets and livestock can ease your mind and allow you to focus on other needs.
  • Take care – Stress takes a toll on our physical and mental health. Eating well, exercising and getting enough sleep lowers stress and helps us cope.
  • Ask for help – Talking helps. Whether it’s with family, friends, a doctor or counsellor. Crisis lines are available to listen and help anytime—not just during a crisis. If you have been evacuated, you can also ask an Emergency Support Services volunteer about the mental health or counselling support available to you.
  • Help others – Reach out to the vulnerable. Assisting others can help us regain a sense of purpose and community as we confront challenges together.

ABLE BC Update | Selling Liquor with Takeaway and Delivery Meals
The provincial government permanently authorized liquor and food primaries to sell packaged liquor of all types for off-site consumption with a meal for takeout or delivery.

It is important to note that if you are selling liquor with takeout or delivery, it must be sold with a meal. (Note: this is separate from and does not apply to licensees with an actual off-sales endorsement on their license.)
 
While a meal has not been clearly defined by government, we ask that licensees use their common sense and judgment when it comes to defining a meal. For instance, a bag of chips or chocolate bar clearly does not meet the intention of the permission.
 
Government has expressed concern that some establishments are not following the rules and is calling on all licensees to voluntary comply with these policies. If industry fails to comply, government may introduce more stringent measures or remove the permissions altogether.
 
Licensees should also not be setting up self-serve, retail-looking spaces in their establishments. Compliance & Enforcement Inspectors are reporting that some Food and Liquor Primary licensees are setting up retail spaces where liquor is displayed in open refrigerated floor cabinets or open shelves accessible to patrons for self-service, which is contrary to the purpose of the license and inconsistent with the intention of the provision.   
 
Food and Liquor Primaries who are offering liquor for takeaway with a meal must ensure the sale and service is consistent with how that liquor would be sold or served in the normal course of business - the liquor is kept under the care and control of the licensee or staff and is not accessible to patrons.
 
As previously noted, government will not allow this policy to unintentionally create over 8000 new liquor retailers. Liquor primaries and food primaries are prohibited from acting like, or promoting themselves, as liquor retailers. Government also recently extended the moratorium on new LRS licenses until 2032. 

For more information on the policy please refer to the Terms and Conditions Handbooks and the following policy directives:
 
·   Policy Directive 21-04: policy change made permanent
·   Policy Directive 21-14: permission to sell cocktails
·   Policy Directive 21-21: permission to sell unmixed drinks
Round-Up | Provincial & Federal Relief Programs
Are you taking advantage of any of the following programs and relief measures? Please reach out to us should you have any questions.

Provincial Programs
  • BC Recovery Benefit: Individuals can apply for this recovery benefit worth up to $1,000. The benefit is based on 2019 income, so higher earners who lost jobs during the pandemic won't qualify. Hotline: 1-833-822-0220
  • BC Increased Employment Incentive - Deadline: Dec 31, 2021 The BC Increased Employment Incentive is a one-time refundable tax credit for employers which encouraged the creation of new jobs for BC workers or increases in payroll for existing low or middle-income employees in the last quarter ending December 31. The tax credit is calculated at 15% of the amount that the employer’s eligible remuneration for the last quarter exceeds the employer’s eligible remuneration for the quarter ending September 30th, 2020.
 
Federal Programs
  • Tourism Relief Fund: Program funding to empower tourism operators to create new or enhance existing tourism experiences to attract more local and domestic visitors and helping the sector reposition itself to welcome international visitors by offering the best Canadian tourism experience we have to offer the world.
  • Canadian Emergency Rent Subsidy: Subsidy of up to 75% of eligible expenses until October 23, 2021. Also includes an additional Lockdown Support of 25% if your business was significantly affected by a public health order. Applications to this program can happen retroactively back 6 months. Hotline: 1-800-959-5525 An extension to May 7, 2022 is currently proposed and still pending decision.
  • Highly Affected Sectors Credit Availability Program: Aimed at sectors like tourism and hospitality, hotels, arts and entertainment, and will offer 100% government-guaranteed financing and provide low-interest loans up to $1 million for up to ten years. Available until December 31, 2021.
  • Canada Emergency Wage Subsidy: Covers part of your employee wages retroactively back to December 20, 2020 until October 23, 2021. The maximum subsidy is 75%. Hotline: 1-800-959-5525 An extension to May 7, 2022 is proposed and still pending decision.
  • Canada Recovery Hiring Program (CRHP): The new Canada Recovery Hiring Program (CRHP) is designed to encourage businesses to grow as the economy recovers, whether it’s due to hiring and re-hiring staff, increasing shifts, or increasing overall pay. This program has a proposed extension to May 7, 2022.
  • Note: Your business can only claim the CEWS OR CRHP - here is a comparison between the two programs
  • Canada Recovery Benefit: The Canada Response Benefit ended October 23, 2021. Claims can be made up to December 22, 2021. The government has proposed a new Canada Worker Lockdown Benefit that would provide $300 for eligible workers who are unable to work due to a temporary local lockdown anytime between Oct 24, 2021 and May 7, 2022. Further details on this proposed benefit will be released in the near future. Hotline: 1-833-966-2099
Get Your Tickets Today &
Support Hospitality Workers! | BCHF 50/50
Please support our British Columbia hospitality and tourism community by purchasing tickets to a Holiday 50/50 Lottery benefitting the BC Hospitality Foundation (BCHF). This licensed lottery is being promoted ONLY in our local hospitality and tourism community, so someone in or related to our industry will be the big winner!

Tickets are available at www.bchospitality5050.ca from Dec. 8th 2021 to Jan. 3rd, 2022 and make great gifts for coworkers and employees! 
 
They’re available in the following packages:
  • 150 tickets for $40
  • 20 tickets for $20
  • 5 tickets for $10
 
Funds raised by the lottery will be used to support individuals in the hospitality and tourism industry who are facing financial crisis due to a serious health condition experienced by themselves or a family member, so it’s a real win-win!
 
  • We are the only charity of its kind in Canada.
  • We are NOT government funded.
  • We raise our dollars through donations, lotteries, events, and auctions.
  • We have disbursed over 1.354 million dollars as on December 1, 2021.
  • Over $1,019,500 to 257 beneficiaries
  • $334,500 to 262 scholarship recipients

Omicron Variant | Leger Survey
On November 26th, the World Health Organization (WHO) designated the Omicron variant of COVID-19 a variant of concern. Cases of the Omicron variant have been detected on all continents excluding Antarctica. Given the spread of Omicron, Leger asked Canadians and Americans a series of questions about their perspectives on this new variant.


  •  65% of Canadians and 57% of Americans think the Canada/U.S. borders should be closed for a period of time due to the Omicron variant. 
  • Given the spread of the Omicron variant, Canadians (78%) are more in favour than Americans (63%) of their government accelerating plans to introduce a booster/third dose of the COVID-19 vaccine for certain populations.
  • 64% of Canadians and 49% of Americans think that COVID-19 vaccination should become mandatory for all residents of their country* given the Omicron variant. (*Excluding infants/those with known medical restrictions).
  • The proportion of Canadians and Americans who think the worst of the COVID-19 crisis is yet to come is trending upward again.
 
View the full survey results here.
Don't Miss Out! InnFocus Magazine Winter Issue | Read Now
Our latest issue of InnFocus Magazine is out now! Learn how to elevate your business and get the latest on trends, best practices, and operational tips tailored to accommodators. This edition includes:

✔ The Top 10 List for Controlling Hotel Expenses
✔ Diversity, Equity, and Inclusion Best Practices
✔ Improving Accessibility
✔ 7 Best Practices to Make the Most of Social Media
✔ GoGreen | Tips for Saving Energy and Money
✔ Trends and Insights | 20 F&B Trends
✔ Names in the News
✔ Featured Hotelier: Carol-Ann Terreberry
✔ Leader of the Future: Joseph Johnson
... and much, MUCH more!


Have someone you'd like to nominate for "Leader of the Future"? Reach out to Kelsey@bcha.com
BC Tourism & Hospitality Conference | Award Nominations Open! Submit
Yours by Jan. 14th
The 2022 BC Tourism & Hospitality Awards are presented by TIABC and BCHA to recognize and celebrate excellence, leadership, and innovation within BC’s tourism & hospitality industry.
 
The winners will be honoured at the Awards Gala evening during the 2022 BC Tourism and Hospitality Conference on Thursday, March 10, 2022, at the Richmond Conference Centre. Categories include:
 
INDIGENOUS OPERATOR
SUSTAINABILITY
EMPLOYEES FIRST
BUSINESS WOMAN OF THE YEAR
HOTELIER OF THE YEAR
INNOVATION
COMMUNITY CONTRIBUTION & IMPACT
PROFESSIONAL EXCELLENCE
 
For more information about each award click here.
The deadline to submit a nomination is January 14, 2022.
 
If you know a business, organization, or individual who is deserving of a nomination, please submit your nomination.
Don't Forget!| B.C. Increased Employment Incentive – Applications close December 31, 2021
Please be advised that applications for the B.C. Increased Employment Incentive must be received by December 31, 2021.

The B.C. Increased Employment Incentive is a one-time refundable tax credit for employers which encouraged the creation of new jobs for B.C. workers or increases in payroll for existing low- or middle-income employees in the last quarter ending December 31, 2020.
The tax credit is calculated at 15% of the amount that the employer’s eligible remuneration for the last quarter ending December 31, 2020 exceeds the employer’s eligible remuneration for the quarter ending September 30, 2020.
For more information, including eligibility requirements and access to the application, see below:
Industry News & Quick Links
BCHA INN THE NEWS

BCHA President & CEO, Ingrid Jarrett commented on industry's hope for swift passage of Bill C2. BC Hotel Association CEO Ingrid Jarrett told BIV that the bill will be a lifeline to hotel operators, and that she hopes Prime Minister Justin Trudeau’s minority government can pass the bill quickly. 
Bill C-2 also provides money to businesses as part of the Hardest-Hit Business Recovery Program, which provides up to 50% subsidies for wage and rent to businesses that have suffered a revenue decline of at least 50%. Read full article.


Speaking with Jill Bennett, BCHA's Mike Macleod spoke about the impact of the Omicron variant, testing measures at the border, along with issues surrounding road closures ahead of the holiday season.

HOT OFF THE PRESS
'Too restrictive': Restaurants Canada calling for changes to federal COVID-19 support programs A Canadian restaurant organization is calling for federal assistance as the sector continues to struggle amid the ongoing COVID-19 pandemic.
In a press release issued today (Dec. 8), Restaurants Canada says roughly 80% of restaurants no longer qualify for rent and wage subsidies, which could cause them to close as they suffer from massive debts. 

“Restaurants are key to reviving main streets across Canada and feeding our country’s economic recovery, but first they need to survive,” president and CEO Todd Barclay said in a statement. Read more.

B.C.’s Coquihalla Highway could reopen to commercial traffic by early instead of late January after November’s disastrous flooding and landslides, Transportation Minister Rob Fleming said Thursday. More than 100 pieces of heavy equipment are staged along the major route, Fleming said, and crews are making “tremendous progress.” Read more.
INDUSTRY TRENDS AND NEWS

More Than 70% Experiencing Increased Costs, Lack of Availability for Key Items Read More
 
Hospitality Financial Leadership - Top 10 List of Productivity Killers in Your Hotel - By David Lund In your hotel it is a never-ending journey that requires your constant and continuous attention. In this piece I am going to highlight the Top 10 List to avoid and best practices to adopt so you can stay in shape. And remember, just like guest services and your colleagues, your productivity will never be perfect, but you can always benefit from a regular work out. Read more
 
Finance, Technology and Service Will Dominate Next Year Read more

New restrictions obviously mean potential challenges for the hotel industry, and as we have seen throughout the pandemic, every class of hotel can be affected differently. In this latest piece, we look at how Luxury class hotels have performed around the globe, especially in more recent months. Read more.
Tipping Our Hat to Industry
Have news to share? Email kelsey@bcha.com
YVR welcomes Mike McNaney as new Vice President & Chief External Affairs Officer and announces the retirement of Gerry Bruno

Yesterday, Vancouver Airport Authority announced two executive movements. Mike McNaney will join its executive team as Vice President and Chief External Affairs Officer, and Gerry Bruno, Executive Advisor to the CEO, will be retiring.

A seasoned aviation and airline executive, Mr. McNaney will oversee a newly formed portfolio at Vancouver International Airport (YVR). The portfolio will bring together government relations, stakeholder and customer relations, and corporate communications. Mr. McNaney will lead the delivery of strategic and seamless engagement with YVR’s many stakeholders and partners to drive the airport forward in service of our community and the economy that supports it.

Mr. Bruno, during an impressive 47-year career, has made significant contributions to Canada’s aviation industry and to the success of YVR. He has spearheaded a number of transformational initiatives, including federal and provincial advocacy, airport master planning and border coalition efforts to ensure ease of travel between the Canada-U.S. border and beyond.

Mr. Bruno has decided to retire effective March 31, 2022. Beginning in January, he will focus on transitioning his accountabilities while also organizing the Transportation Border Summit in Washington, D.C.

Congratulations to both Mike McNaney and Gerry Bruno on their new chapters.

Mark Your Calendars
Save the Date! | BC Tourism & Hospitality Conference, March 9-11, 2022

Join us for the 2022 BC Tourism & Hospitality Conference as we 'Kickstart the Comeback' and gather in-person to learn, tackle issues, forge new relationships, and work toward resiliency in the face of one of the hardest years in our sector's history.
 

Stay tuned for further updates coming soon!
Digital Marketing Tips for 2022 - Top 10 DIY Lead Generation Tools for Your Business
Wednesday, January 12, 2022 10:30AM - 12:00PM 
 
Hosted by: Small Business BC
 
As agile small businesses, we are constantly learning new ways to adapt to an ever-changing world. Some of these include emerging digital marketing and lead generation trends to help us reach more customers.
 
Join Digital Marketing Expert, Ted Lau as he shares valuable DIY tips for digital marketing in the new year. Ted is the owner of an award-winning digital marketing agency, Ballistic Arts Media Studios. Ted will cover SEO, e-commerce, social media platforms, and more.
 
What Will You Learn?
  • How to effectively target top funnel keywords into leads
  • How to improve online purchase experiences from prospective customers
  • How to engage with your leads authentically on social platforms
  • What it means to be "meta" and what you need to watch out for in 2022
To access the webinar free of charge, register online using coupon code DBC3034.

How to Bring Clarity and Coherence to Your Team - Aligning Strategy, Leadership, and Focus
Friday, January 21, 2022 1:00PM - 2:30PM
 
Hosted by: Small Business BC
 
Somewhere along the path of launching and running your business is a stage where you take a step back to set a coherent, clear, and consistent path to bring into alignment what you think, how you lead, and how your team works.
 
Learn how to develop an effective team perfectly aligned with your company’s vision and goals so they can clearly and proactively solve the right business problems with maximum impact.
 
What Will You Learn?
  • Develop a clear vision that guides you and your team’s decision-making
  • Lead with respect and concern for all team members that demonstrates appropriate compassion
  • Deliver results and enhance the strengths of your team members to achieve key objectives
  • Focus your team’s energy and time on the right tasks
To access the webinar free of charge, register online using coupon code DBC3034.
Info Session on Propel: A new wage subsidy
 
Need help bringing on new staff? Hiring students is a great way to build your team for short-term needs and to build a talent pipeline for the long term! And now you can access a wage subsidy of up to $7,500 through Propel, a brand new Student Work Placement Program (SWPP)!
 
Propel is offered through Tourism HR Canada, a Canadian organization with a mandate aimed at building a world-leading tourism workforce. Propel is specifically designed to support the tourism and hospitality sector.
 
Learn more about how your organization can take advantage of this federally funded wage subsidy program and how to bring on students from hospitality and tourism management, culinary arts, and other programs from across the province at this info session on Monday, November 15th at 2:00pm (Pacific).
 
Brought to you by the Talent MATCH Program, a collaboration between go2HR, the BC Museums Association, the BC Alliance for Arts + Culture, and the Association for Co-operative Education & Work Integrated Learning, this info session will feature Rachel George and Joe Baker from Propel, who will explain how the program works and how to apply.
 
This info session is free, but you must register for it here.
 
Want more information on hiring students? Visit the Talent MATCH webpage for more details or contact Project Manager Debby Reis at TalentMatch@acewilbc.ca.
Comment Card
Nominate Front-line Workers to Receive $75 Gift Card with TVI
ITBC Signs Historic Memorandum
Last Laugh