Newsletter — November 21, 2024

IN THIS ISSUE

POLICY

ECONOMY

POLITICAL NEWS

RETAIL THEFT & PUBLIC SAFETY

IN THE NEWS

TRENDS

WR 2025 legislative priorities


Washington's economy has demonstrated resilience, yet uncertainty remains. Each legislative session, hundreds of state bills directly impact the retail sector. WR’s Policy and Government Affairs team collaborates closely with retailers to advocate on their behalf. Although federal initiatives may capture headlines, it is often state legislation that has the most significant effects on the industry. As the leading voice for retailers in Washington State, WR is committed to championing policies in the 2025 legislative session that foster stability, safeguard businesses, and support the growth and success of retailers and their employees.


WR’s 2025 legislative priorities include the following issue areas:

  • Artificial Intelligence
  • Environmental Regulations
  • Public Safety, Retail Theft, & Organized Retail Crime
  • Taxation, New Revenue, & Spending
  • Employment Law
  • Consumer Protection
  • Controlled Substances
  • Fair Enforcement & Regulation


WR 2025 Legislative Priorities

Record number of shoppers expected over Thanksgiving weekend


A record-breaking 183.4 million people plan to shop in-store and online this Thanksgiving weekend, according to a National Retail Federation (NRF) and Prosper Insights & Analytics survey. This marks a slight increase from last year’s 182 million and reflects a growing trend compared to 2019's 165.3 million.


Black Friday remains the busiest shopping day, with 72% (131.7 million) of participants, while Cyber Monday is second, attracting 39% (72.3 million). Retailers are prepared to meet the surge, with 57% of consumers saying they’re driven by unbeatable deals.


Notably, 89% of young adults (18-24) plan to shop, highlighting the event’s social appeal. NRF projects holiday spending to reach record levels, between $979.5 billion and $989 billion, this November and December.


Shoppers have already started early, with 58% having completed 25% of their purchases by early November. For those undecided, sales, free shipping, and social invitations may sway them to join the weekend rush.


This data underscores the enduring significance of Thanksgiving weekend in shaping holiday sales, providing valuable insights for retailers to maximize their seasonal strategies.

Holiday shopping to hit $125 billion in 2024


The ICSC's 2024 Thanksgiving Weekend Intentions survey projects consumer spending to reach $125 billion during the five-day shopping period from Thanksgiving to Cyber Monday. With 90% of consumers, or 236 million people, planning to shop, the holiday weekend remains a crucial time for retailers.


Millennials and Gen X are expected to lead spending, averaging 50% more than other generations, while Gen Z and Millennials are likely to dominate store and website visits. Deals and discounts are key motivators, with 57% of shoppers citing promotions as their primary reason to shop. Many plan to purchase essentials or items they delayed due to high prices.


Physical retail continues to play a pivotal role, with 88% of consumers planning in-store visits. Shopping centers, evolving into community hubs, will attract 82% of shoppers with dining, entertainment, and holiday experiences.


This year’s Thanksgiving weekend demonstrates the enduring importance of both physical and digital retail channels, with opportunities for brands to engage customers through strategic promotions and memorable shopping experiences.

Navigating West Coast rail congestion: Strategies for shippers


West Coast ports are experiencing elevated container volumes, leading to rail congestion and extended dwell times. The Ports of Los Angeles and Long Beach report dwell times ranging from four to eight days—well above the ideal two to four days—while Oakland remains steady. Closer to home, Northwest Seaport Alliance (Seattle/Tacoma) is also feeling the strain, with an average rail dwell time of four days. 


To combat delays, rail operators like BNSF and Union Pacific are expanding capacity and collaborating with drayage providers to manage the backlog. Shippers are exploring alternative strategies, including cross-docking and air freight, to keep supply chains moving. Some are diverting cargo to East Coast ports or utilizing Canadian and Mexican routes. With trucking capacity still robust, many opt for transloading to domestic containers as a flexible solution. 


Experts predict relief may come by Q1 2025, but ongoing labor disputes add uncertainty. For now, shippers must remain agile, leveraging diverse transport options to avoid costly disruptions.

Governor-Elect Bob Ferguson’s Chief lays out transition plans


Governor-elect Bob Ferguson’s Chief Strategist, Mike Webb, recently outlined the transition efforts underway for Washington’s incoming administration.


A committee of 53 members has been formed to lead the transition and advance the state's key priorities for 2025. WR fully supports the Governor-elect’s focus on public safety. Of particular note is the proposal to seek $100 million in grant funding for local governments to strengthen public safety initiatives.


WR, in collaboration with Challenge Seattle and the National Retail Industry Leaders Association, is focused on addressing public safety, retail theft, and organized retail crime through a public-private partnership. Additionally, WR is working alongside the Washington Retail Crime Workgroup to explore potential legislative and funding solutions for consideration during the 2025 legislative session.


One of government’s most fundamental responsibilities is ensuring the safety of its citizens. WR fully supports these efforts and remains committed to working toward solutions that benefit our communities, employees, customers, and store owners.


WR looks forward to collaborating with Governor-elect Ferguson, his administration, Attorney General-elect Nick Brown, and the Legislature when it convenes on January 13, 2025.

Mayor Harrell announces creation of Downtown Activation Team


On November 15, Mayor Bruce Harrell announced that he has signed an Executive Order establishing a Downtown Activation Team (“DAT”).


The DAT will coordinate the work of thirteen (13) city agencies to clean, beautify, and activate downtown Seattle and the Chinatown-International District (“CID”). According to the Executive Order:



This team will provide a compassionate, coordinated, and place-based response to the challenges associated with criminal behavior, street and sidewalk cleaning, garbage pick-up, vegetation and odor control, public space lighting and activation, graffiti abatement, art creation, street closure activations including closures for special events, business space vacancies, and short- and long-term environmental improvements.


While the initial focus will be on downtown and the CID, the City may expand these efforts to other neighborhoods in the future.


In addition, the Mayor plans to propose legislation to the City Council aimed at protecting City employees and contractors from interference while they work. This legislation will also strengthen enforcement against illegal street vending, a known avenue for selling stolen goods. It will clarify the Seattle Police Department’s authority to enforce existing laws and support retail theft prevention.

Longtime downtown Seattle retailer to close Pacific Place store


Published in the Puget Sound Business Journal

By Joey Thompson – Reporter

Nov 18, 2024

 

A home decor store that's called downtown Seattle home for more than a decade will soon close its doors.


The Timothy De Clue Collection is closing its store on the ground floor of Pacific Place later this year, owner Timothy De Clue told the Business Journal. He cited the changing retail landscape and growing concerns for retail theft.


“It has been an incredible journey, one filled with so many unforgettable memories and wonderful relationships with our customers,” De Clue said. "This was not an easy decision, but as the retail landscape changes and new challenges arise, we are choosing to close this chapter on a high note.”


De Clue opened his first store in Georgetown in 2011, selling dinnerware, barware, decor and other home goods. He moved to First Avenue and Seneca Street in 2017. That store operated for three years before closing amid the pandemic.

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NRF 2025: Retail’s Big Show – Shaping the future of retail


Looking to transform your retail strategy? NRF 2025: Retail’s Big Show is the event to attend! From January 12-14 in New York City, industry leaders will gather for over 170 sessions packed with innovative insights.


This year’s keynote speakers include top names like Kate Ancketill (GDR Creative Intelligence), Michael Bush (Great Place to Work), Brian Cornell (Target), Mary Dillon (Foot Locker), and Tommy Hilfiger. CEOs from Walmart, lululemon, Shopify, and other major brands will share strategies to navigate the evolving retail landscape.


In addition to thought-provoking talks, the massive Expo will showcase cutting-edge tech solutions designed to help businesses thrive. 

Register by November 20 to save $200 on an All-Access Pass. Don’t miss your chance to gain actionable ideas and connect with the brightest minds in retail.


Register now to secure your spot at the premier event shaping the future of retail!

Claire’s targets Gen Zalpha with new fragrance line


Claire’s, once known primarily for ear piercings, is shifting its focus to meet the growing demand for fragrance among Gen Zalpha consumers. The retailer recently launched a collection of five new fragrances and a body care line, aiming to capitalize on the surge in fragrance use among younger shoppers, which jumped significantly in the past year.


With competitive pricing, Claire’s offers its signature fragrance at $24.99, while body mists start at $14.99, making the products accessible to budget-conscious consumers. This launch comes as part of the brand’s broader effort to modernize its image after emerging from bankruptcy. Recent initiatives include opening a high-end store in Paris and expanding its presence to 4,400 Walgreens locations.


By positioning its fragrances as lifestyle indulgences, Claire’s hopes to attract Gen Zalpha shoppers during the holiday season, offering products like a seven-day advent calendar with mini sprays. This strategic shift is designed to make Claire’s a go-to destination for affordable, trendy fragrances.

Maximizing your savings: A guide to Black Friday and Cyber Monday 2024


Black Friday and Cyber Monday are the most significant shopping events of the year, known for massive discounts and high shopper engagement. Historically, Black Friday emphasized in-store shopping, while Cyber Monday focused on online deals. However, with e-commerce now dominating both events and early sales stretching across November, the lines between them have blurred. Some experts argue the distinction no longer exists, and the entire month feels like a continuous promotional period.


When Do Sales Begin and End?

This year, Black Friday falls on Nov. 29, 2024, and Cyber Monday follows on Dec. 2. However, many retailers, including Walmart and Home Depot, have already launched early deals, with more to come as Thanksgiving approaches. Typically, the strongest discounts end on Cyber Monday, although some sales extend into December, albeit with weaker deals.


Should You Shop Early?

Experts recommend shopping early for popular items like toys, tech, and home goods. Retailers often offer comparable discounts in the weeks leading up to Black Friday and Cyber Monday, so waiting may not yield significant savings. Early shopping also helps avoid the risk of sellouts, especially for sought-after brands like Apple and Nintendo.


However, retailers frequently add new deals closer to Black Friday and Cyber Monday to stay competitive. Shoppers should consider browsing again during the official events for potential fresh discounts.


What to Buy and What to Skip

The best deals are typically found on tech products, small appliances, toys, and giftable items. Apparel and subscription services also see strong discounts, while travel-related purchases are highlighted on Travel Tuesday, the day after Cyber Monday. If you’re not in a rush, consider waiting until President’s Day for big-ticket items like mattresses and large appliances.


Shopping Tips for Success

To navigate the sales effectively, follow these expert tips:

  • Plan Ahead: Make a shopping list to stay focused and avoid impulse purchases.
  • Shop Smart: Use tools like Honey or CamelCamelCamel to track prices and ensure you’re getting the best deals.
  • Act Quickly: Popular items sell out fast. If you find a deal you like, purchase it immediately.
  • Leverage Rewards: Use credit cards to earn points or cashback on your purchases.
  • Compare Details: Beyond price, consider shipping costs, promo codes, and retailer-specific perks when deciding where to buy.


In-Store vs. Online Shopping

Online shopping offers convenience and easier price comparisons, while in-store visits may include exclusive deals and immediate product access. Many retailers now offer hybrid options like online purchases with in-store pickup.


Returns and Price Matching

Most retailers honor their standard return policies during Black Friday and Cyber Monday, with some offering extended return windows for holiday shopping. Be aware of exceptions for final sale items. Some stores also offer price matching, but this often excludes Black Friday and Cyber Monday purchases.


By planning ahead and shopping strategically, you can make the most of this year’s Black Friday and Cyber Monday sales.

WR diversity statement


WR is committed to the principles of justice, equity, diversity, and inclusion. We strive to create a safe, welcoming environment in which these principles can thrive.


We value all people regardless of race, ethnicity, gender, religion, age, identity, sexual orientation, nationality, or disability, and that is the foundation of our commitment to those we serve.

Washington Retail Staff

Renée Sunde, President/CEO — 360.200.6450 — Email

Mark Johnson, Sr. VP of Policy & Government Affairs — 360.943.0667 — Email

Crystal Leatherman, Dir of Local & State Government Affairs — 360.200-6453 — Email

Rose Gundersen, VP of Operations & Retail Services — 360.200.6452 — Email